This report provides a comprehensive analysis of strategic human resource management (SHRM) within the hospitality sector, using Marriott as a case study. It begins by identifying key current trends and developments influencing an organization's HR strategy, such as global integration, technology utilization, and sustainable business approaches. The report then analyzes how both internal factors (organizational culture, financial position, and organizational mission) and external factors (legal, economic, social, and technological environments) influence HR strategy and practice. It further applies relevant theories and concepts, including strategic HRM, Herzberg's theory of motivation, and Maslow's theory of motivation, to specific organizational examples. The report evaluates change management models in support of HR strategy and explains how HR outcomes can be monitored and measured within an organizational context. Finally, it discusses how effective HR management and development can support sustainable performance and growth to meet organizational objectives. The report concludes by summarizing the key findings and implications of SHRM within the hospitality industry.
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