Strategic Change Management and Leadership Analysis: Apple Inc. Report

This report provides a comprehensive analysis of strategic change management at Apple Inc. It begins with an overview of Apple's evolution, highlighting its focus on technological innovation and market leadership. The report then delves into the strategic changes undertaken by Apple, such as the introduction of the iPod, and examines various approaches to change, including Kotter and Schlesinger's model, and resistance to change. The role of leadership in managing change is explored, emphasizing the importance of communication, positive outcomes, and ethical considerations. The report also examines the relationship between leaders and followers, focusing on ethics and maintaining positive relations during strategic shifts. The conclusion summarizes key findings, emphasizing the importance of strategic change, effective leadership, and ethical considerations for Apple Inc. and similar organizations. The report references various academic sources to support its analysis.

Strategic Leadership
303MAN RESIT

INRODUCTION
Strategic change indicates towards the alteration and change in the structure of
organisation subject to behaviour (Johnson, 2016.). This report is prepared subject to strategic
change in apple Inc. how strategic change is managed by the organisation in respect of operating
the change management and different type of groups remain associated with strategic change.
Alternative approaches are defined in respect of effectiveness of the method of introduction and
the leadership approach taken.
Overview of strategic change in Apple Inc.
Apple is an integrated organisation deals in advanced gadgets, technology and artificial
intelligence. It is a manufacturing company which produces software and hardware and
operating system. It is one of the successful organisation which is specialised in providing
quality and advance technological services all over the world. It has a IOS operating system
which is considered as one of the most effective and secure firewall operating system. This is
one of the organisation which invest in new technology and products every year. It has captures
the huge market ratio in the world.
Organisation was funded in1979, from its establishment Apple have achieved lots of
strategic and competitive advantages. Strategic changes are adopted in effective manner subject
to control and absorb the environmental changes with in the organisation. Steven Jobs and
Steven Wozniack were the founder of the organisation. Basically the strategies and development
were focused around enhancing the strengthen and capacity to develop the software and
hardware. Majorly the strategies of the organisation is focused around software strategies. There
are some strategic changes are defined in respect of developing the organisation structure
flexible subject to market risk.
Company is a market leader in the field of technology and advancements. It believes in
providing the latest and advanced gadgets and software to lead the world towards future
(Herrmann and Nadkarni, 2014). Change strategy played vital role subject to introducing new
product and gadgets in the market. Apple Launched its latest generation product in 2001 named
iPod. This product was launched with its individual software as iTunes Music store in 2003 in
USA and Europe. Apple analyse the market trend and customer requirement and adopted the
change strategy subject to launching the product in unique way. Approx hundred million units
were sold out with in the six years.
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Strategic change helped the organisation to achieve new dimensions of success. The
strategy led Apple Inc. towards sustainable growth and development.
Alternative approaches that could be used by the Apple Inc.
There are also some strategic change approach can be used by Apple Inc. Kotter and
Schlesigner change model is one of the model considered effective in respect of adopting
change. This model is bifurcated in six parts such as
According to this change model there are four reasons defined in respect of resist of change
(Kotter and Schlesinger, 2017). As parochial self-interest, Misunderstanding, Low tolerance to
change and different assessment of the situation. Below are six approaches illustrated subject to
resistance of change:
1. Education and communication: this approach is used when the information and data
remain unclear in respect of analysis. It is tried to communicate and educate people about
the change.
2. Participation and involvement: interested people are asked to take the initiatives and
lead the project subject to change (Herrmann and Nadkarni, 2014). Required sources and
informations are provided to them. It helps to remove the resistance to the change.
3. Facilitation and Support: Manpower and employees has to adjust the business problems
due to change in strategic change. managers and leaders support staff members and
employees to absorb the changes in effective manner.
4. Negotiation and agreement: this is considered as a skill to convenience the parties in
presort of change and variations. Mangers and leaders assist the employees that how to
deal and negotiate the strategic changes with in the organisation.
5. Manipulation and Co-option: this is the approach is used when the changes remain
expensive and resistance to change become difficult to adopt. In this approach leaders
take effective steps subject to controlling the situation.
6. Explicit and Implicit coercion: this is considered as aggrieve approach subject to adopt
the changes with in the organisation. Managers and leaders forced the manpower and
employees to adopt the changes.
Role of leadership in managing the change
Leaders and managers plays vital role subject to adopting change with in the
organisation. Leadership skills help to communicate the changes and alteration in positive
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manner (O'Regan, Kluth and Parnell, 2011). It helps to bifurcate the factors that affecting in
strategic change. Leaders and managers communicate the positive outcome and expected
positive results to the employees. Potential efforts and effective management and leadership skill
are the only supporting factors which help to respond to resistance change. Strategic change
approaches and resistance change management strategies helps to adopt the Change in positive
manner. Leaders put efforts to absorb the changes subject to emerging the scope of management
and operation as per the strategic change.
Analysation of Ethics and relations shape between leaders and followers
Ethics and relations are maintained by the leaders and managers in respect of maintaining
the strategic change in positive manner (Ashta, A., 2012). Strategic change are operated and
managed by the leaders and managers in dynamic forms such as decision making, corporate
governance and changing factors related to organisation. Managers and leaders try to
communicate the changes subject to sustainable development and change. There are some
strategic resistance are kept in mind in respect of managing the changes for better operations and
management.
CONCLSUION
Strategic change and management defined in this report. Strategic change approaches
used by Apple Inc. subject to innovate technology and launching new products defined in this
report. Alternative strategic approaches are also discussed subject to strategic change and
development. Role of leadership in managing the change defined to implement new strategies
with in the organisation. Relations and ethics also defined in subject to evaluating the change
management and coordination with employees.
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REFERENCES
Books and Journals:
Johnson, G., 2016. Exploring strategy: text and cases. Pearson Education.
Herrmann, P. and Nadkarni, S., 2014. Managing strategic change: The duality of CEO
personality. Strategic Management Journal. 35(9). pp.1318-1342.
Herrmann, P. and Nadkarni, S., 2014. Managing strategic change: The duality of CEO
personality. Strategic Management Journal. 35(9). pp.1318-1342.
Ashta, A., 2012. Co‐creation for impact investment in microfinance. Strategic Change. 21(1‐2).
pp.71-81.
O'Regan, N., Kluth, C. and Parnell, J., 2011. The demise of strategic groups as an influence on
firm performance: lessons from the UK plastics industry. Strategic Change. 20(3‐4).
pp.111-126.
Online
Kotter and Schlesinger, 2017. [Online]. Available through:
<http://www.valuebasedmanagement.net/methods_kotter_change_approaches.html>.
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