Strategic Leadership and HR Practices in the Hotel Industry Project

This project analyzes the strategic leadership and human resource practices of the Intercontinental Hotel Group (IHG). It begins by examining IHG's business objectives and working procedures through performance metrics, focusing on financial, customer, and internal process perspectives. The project then details the activities associated with recruitment and selection, including job posting, the interview process, and pre-employment checks, highlighting the aims and goals of IHG in each stage. Finally, the project presents a workforce requirement and supply forecast, outlining the current and required staffing levels across various departments within the organization. The project utilizes academic references to support the analysis.

Strategic leadership and
human resource
practices in organization
Project task 1

1.1 Business objectives and working procedure of organisation through
performance matrix.
• There are various goals and objectives have been
developed by Intercontinental hotel group which has
various franchised in UK. In this report, performance
metrics have also analysed as the KPI which focused on
how the task was being performed by measuring the
performance a,d achievements of individuals.
• There are four perspectives of performance metrics which
also determined the objectives of international hotel
group.

Cont.…
• Financial perspective: This is the most important
perspective of organisation which is related to their
financial business objectives that they want accomplish in
their business operations. These major objectives are
revenue, expenses, net income, cash flow, asset value etc.
•

Cont.…
• Customers perceptive: It clearly determines the
perspective of organisation towards its customers and
objectives which they need to accomplish by satisfying the
customers wants. Such as customers satisfaction,
retention, increase in market share, brand strengths.

Cont.…
• Internal process perspective: this perceptive of
strategic and performance metrics state that the business
managers needs to have been accomplished by various
business objectives that needs to be accomplished by
management by increasing their business performance in
market.
• These objectives are inventory, increase in orders,
resource allocation, production cycle time, quality control
etc.

1.2 ACTIVITIES ASSOCIATED WITH RECRUITMENT AND
SELECTION
• Job posting: It is the essential part of recruitment which
attracts lots of candidates. Jobs are posted on different
sites to provide information regarding job and venue.
Recruiters may attend various professional conferences or
participate in campus recruitment or sources candidates
through internet or advertising.

Cont.…
• AIM:
• Aim is to attract more and more candidates for job.
ORGANISATION'S GOAL: Goal of IHG is to save time and
invite more candidates so that they can choose the best
among wide choice for the same post.

Cont.…
• Interview process
• It includes preliminary screening which includes comparing the resume of
applied candidates or telephonic interviews as a first round of recruitment
process. This helps managers to take better decision regarding potential
candidates,
• AIM:
• Aim is to select appropriate choice for particular post.
• GOALS:
• IHG group wants to have the selection among the best choice available
for the particular post.

Cont.…
• Pre-Employment process
• It includes the verification of work history, criminal record and consumer
reports of candidates which whom company decides to provide offer letters.
As recruiter may not be that much expertise for proper investigation.
• AIM:
• To provide an ethical employee to the organisation
• ORGANISATIONAL GOAL:
• To find a genuine employee for the organisation that uses ethical
practice and creates a positive environment.

PROCESS AIM EFFICACY
Job Posting to attract more and more candidates for job Goal of IHG is to save time and invite more candidates so
that they can choose the best among wide choice for the
same post and it fulfils the goal regarding this aspect.
Interview process to select appropriate choice for particular post IHG group wants to have the selection among the best
choice available for the particular post.
Pre-Employment process To provide an ethical employee to the organisation To find a genuine employee for the organisation that uses
ethical practice and creates a positive environment

1.3 Workforce requirement and supply forecast
• For expansion of business operation at another location,
there is workforce requirement and supply forecast have
been determined for intercontinental hotels group.

Task Workforce requirements Present workforce Needs to hire
House keeping 30 15 15
Production 45 30 15
Sales 40 35 5
Human resources 10 5 5
Front office 20 12 8
F&B 50 25 25
F&B service 50 40 10
Laundry 10 5 5
Finance 20 15 5