This report provides a strategic management analysis of Nestle, a leading food and beverage company. It begins with an introduction to strategic management and then presents Nestle's vision, mission, and objectives. The report conducts an environmental analysis using PESTLE and Porter's Five Forces models, identifying political, economic, social, technological, legal, and environmental factors affecting the company. It also examines the competitive landscape, including threats from new entrants, substitute goods, and competitors, as well as the bargaining power of suppliers and customers. Furthermore, the report analyzes Nestle's capabilities through a value chain analysis, evaluating inbound logistics, operations, outbound logistics, marketing and sales, service, procurement, human resource management, technological development, and infrastructure. The analysis highlights Nestle's strengths, opportunities, and threats, providing insights into its strategic position and challenges. The report concludes with a summary of the key findings and recommendations for Nestle's strategic management.