Strategic Networks Unit: PSPGEN067 Activities Assessment Guide

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Assessment Guide
PSPGEN067 Establish and maintain
strategic networks
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Introduction
This Assessment Booklet provides you with information and your assessment tasks for this
unit. A requirement of your qualification, from which the unit of competence is taken, is the
application of the concepts you have been learning.
The assessment activities are an important part of your course as they provide an opportunity
to apply what you have been learning and they give both you and your trainer feedback on
your progress.
Please read this section carefully before commencing the assessment tasks.
RECOGNITION OF PRIOR LEARNING
If you can demonstrate that you have the skills and knowledge within this unit, you should
speak to a trainer/assessor about this and apply for recognition of prior learning.
COMPLETING YOUR ASSESSMENTS
Prior to Assessment
You must be advised of your rights before and after the assessments including the right to
appeal.
Assessors must provide you with all relevant information relating to the assessments prior to
commencement and of the appeals procedure that can be utilised if you wish to appeal against
the assessment outcome or make a complaint.
Submitting Assessments
Each part of this assessment booklet needs to be carefully completed and you are required to
attain a ‘satisfactory’ mark for each of the assessment activities. Full details of what is required
have been detailed in instructions before each assessment task.
You must submit assessment tasks with the cover sheet provided at the end of this Booklet.
You must attach one cover sheet per assessment upon submission, ticking the relevant
assessment box. Ensure you sign the form after completion.
Assessments should be submitted on or before their due date. Extensions for individual
assessment tasks may be negotiated in specific circumstances. Consultation on this must
occur prior to the due date and extensions due to illness will require a medical certificate.
Extensions will be confirmed to you in writing.
Plagiarism and Referencing
You are reminded that plagiarism will not be tolerated. Information, ideas etc. quoted or
paraphrased from another source, must be acknowledged with “quotation marks” around the
relevant words/sentences or ideas and cited at the end of the document. Sources of
information, ideas etc. must be provided in alphabetical order by author’s surname (including
author’s full name, name of document/ book/internet etc. and year and place of publishing) or
may be included in brackets in the text.
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ASSESSMENT OUTCOMES
The evidence you submit will be assessed and you will be given written feedback. Each
assessment task will be marked as either Satisfactory or Unsatisfactory and once all
assessments have been marked you will be given an outcome of Competent or Not Competent
for the unit of competence. Upon demonstrating competence, you will be awarded this unit. If
you are assessed as Not Competent, you will be given some suggestions for improvement and
asked to redo your assessment.
Re-assessment
In the event you are deemed Unsatisfactory, you will be allowed two (2) further attempts at an
assessment within the timeframe of this course.
As part of the assessment process, you must abide by any relevant assessment policies as
provided to you. If you feel you are not yet ready to be assessed or this assessment is unfair,
you should be offered the opportunity to discuss all options that are available to you to
complete the assessment.
Reasonable Adjustment
RTOs and Trainers/Assessors are obliged by law to make reasonable adjustment to ensure
maximum participation of students with disability in teaching, learning and assessment
activities. This includes:
ensuring that course activities are sufficiently flexible;
providing additional support where necessary; and
offering a reasonable substitute within the context of the course where a student cannot
participate.
Reasonable adjustment is defined in section 4(1) of the Employment and the Disability
Discrimination Act as ‘an adjustment to be made by a person is a reasonable adjustment
unless making the adjustment would impose an unjustifiable hardship on the person’.
Reasonable adjustment as it applies to participation in learning and assessment activities may
include:
customising resources or activities within a training package or accredited course;
modifying a presentation medium;
providing additional support;
providing assistive or adaptive technologies;
making additional information accessible both before enrolment and during the course;
and
monitoring these adjustments to ensure that the student’s needs continue to be met.
An individual’s access to the assessment process should not be adversely affected by
restrictions placed on the location or context of assessment beyond the requirements specified
in the training package. Reasonable adjustments can be made to ensure equity in assessment
for people with disabilities. Adjustments include any changes to the assessment process or
context that meet the individual needs of the person with a disability, but do not change
competency outcomes.
The assessment process must:
Provide for valid, reliable, flexible and fair assessment
Provide for judgement to be made on the basis of sufficient evidence
Offer valid, authentic and current evidence.
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COMPETENCY ASSESSMENT
Within this qualification are units of competency that form the basis of your assessments.
These can be located in your Unit Outline Booklet.
ASSESSMENTS FOR THIS UNIT
There are three (3) forms of assessment or evidence gathering methods for this unit of
competency. You are required to complete and submit all the assessments.
Assessment 1. Activities
This assessment consists of eight (8)activities to assess your knowledge of this unit. You must
answer all questions. Most questions require short answers although some questions require a
more detailed response. You should provide typed responses. You may use various sources of
information including: text books, learning workbooks, other documents and the internet and
must list your sources.
Assessment 2. Skills & Knowledge Activity
This assessment provides the student with an opportunity to demonstrate their knowledge of
the foundation skills, knowledge evidence and performance evidence of this unit. The student
will be required to respond to six (6) questions relating to a range of communication methods
and channels with diverse strategic networks, applying legislation, regulations and policies
relating to public sector environment, resolving conflict in a strategic networking context and
applying procedures relating to occupational health and safety and environment in the context
of strategic networking.
Students must record their answers in a separate A4 document and submit by attaching to
their cover page.
Assessment 3. Major Activity
This assessment is a major activity which consists of four (4) questions to assess the student’s
knowledge of the entire unit.
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Assessment 1: Activities
This assessment consists of seventeen (17) activities to assess the student’s knowledge of
PSPGEN067.
Instructions for Students
Students must answer all questions. Most questions require short answers although some
questions require a more detailed response. Students may use various sources of information
including: text books, learning workbooks, other documents and the internet and they must list
their sources.
Activity
1A Give some examples of different types of networks.
Exhibitions, Industry training, Industry information seminars,
Professional/occupational associations and lobby/interest groups
What are the benefits of participating in networking?
Foster collaboration with colleagues
Learn strategic industry dynamics
Establishing and re-establishing business contacts
Creating referral networks
Seeking new opportunities, related either to career or business
Facilitating important business relations and professional growth
1B Research a networking event that is part of your existing network. Explain why
it appeals to you and any negative points that may influence your decision to
attend/use.
A networking event part of my existing network has significantly contributed
in the development of learning about what is planned and developed within
industry besides industry regulations and taxation. It provided opportunities
to share own perspectives with other companies (indirect competitors) and
meeting people helping to avail various business or professional possibilities.
The networking event appeals because of its potential to help in identifying
what is best for me and the organization goals. The presence of inadequate
planning or research in the networking event is a negative point influencing
my decision of attending the event.
1C Who are your key stakeholders?
The key stakeholders include officers from other government organizations, ministerial
advisers, community and council members, industry representatives, professional
and international associations, international public sector staff
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Activity
Focus on one group. What are their expectations and roles? When would they need to
be consulted or involved?
This question will be answered by focusing on community members whose
expectations revolve around their growth and well-being in terms of providing
employments. However, their role is to provide customer base for fuelling sales.
2A What is the difference between internal and external stakeholders?
Internal stakeholders can be described as the people and parties who are part of an
organization while external stakeholders although are not part of organizations, but
gets influenced by their activities. The nature of impact of the former is direct while
that the later is indirect. Internal stakeholders are the primary stakeholders while the
external stakeholders are secondary.
What are the advantages of maintaining and expanding on existing networks?
Maintaining and expanding on existing networks helps in increasing two-way
communication between the participants and stakeholders; gaining their detailed
views and respect; cultural and gender differences awareness with stakeholders
affecting the various strategies of a company; identifying the specific areas of
difference; and creating a willingness environment for being open to newer
opportunities ---- networking, collaborations, strategies, ideas and products/services.
What do you think would be the advantages of building new relationships?
Opportunity of growth, strategic partnerships, client referrals, and expanded
networks would be the advantages.
What are good people skills?
A person’s ability to listen, communicate and relating with others at personal or
professional level are the good people skills, including problem-solving abilities,
empathy for others and willingness of working together towards the common good.
3A How could you use your knowledge of strategic communication to be more effective
in your communications?
Different communication channels are more or less effective to transmit information.
Some types of strategic communication channels vary for the mutual benefit of
network members besides flowing into different directions in organizations. For
being effective in the accomplishment of various new or modified tasks people are
forced in contemplating new ways to establish and maintain these communication
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Activity
links within their organisations. To increase effectiveness in individual
communications face-to-face or personal interaction communication has been
adopted by me for addressing various human feelings when it comes to interpret
communication.
What are the three biggest advantages and disadvantages you see regarding
technology and communications?
The advantages regarding technology and communications are:
For openly and freely communicating with other stakeholders either in person
or electronically, technology like emails, internet and intranets have given
ease in communications.
Electronic communication channels despite being a lesser personal method
of communication, is perceived as more efficient method owing to its wide
spread acceptance and application.
Popularity of some social communication channels like Twitter and
Facebook, has empowered organisations in moving away from writing email
in many instances.
The disadvantages regarding technology and communications are:
Lack of privacy
Discourages face-to-face communication where real time human feelings
can be analysed.
It is difficult to train employees and also is expensive.
3B What are some of the developments you may need to discuss with stakeholders?
Some of the developments might be needed to discuss with stakeholders are changes
on the horizon, customer expectations, new technologies, new work processes,
expectations that are being missed, and anticipated or unanticipated competitive
challenges.
What questions might you need to ask to anticipate key developments that could
impact on the organisation?
To anticipate business situations, future strategies and results the following
questions are needed to be asked
Are stakeholders or customer needs changing?
Are stakeholders facing new challenges and pressures?
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Activity
Is the economy of the business or a financial sector changing?
Is the business facing with new challenges and pressures derived from
certain key stakeholders?
Are information systems supporting the organisation?
Are key stakeholders aware if organisation is working in the right direction?
Is the strategy current and on track?
Is reviewing or evaluating the priorities needs?
Is there a concern about the current environment?
Is the decision-making process effective?
Are the business results on track?
Are key stakeholders concerned or happy with goals and objectives?
Are there areas of customer satisfaction that may need addressing?
Does financial targets needed to be adjusted?
Is the organisation staffed accordingly?
3C Survey
Indicate your level of agreement with each of the following statements about how
you deal with conflict.
Purpose:
Understand your preferred style for dealing with conflicts. There are five
basic approaches for dealing with conflicts: avoidance, accommodation,
confrontation, compromise, and collaboration.
The style that you prefer depends on how assertive you are about getting
what you want and how much you value your relationship with other
participants, e.g., stakeholders.
KEY
1 = Strongly Disagree
5 = Strongly Agree
1 2 3 4 5
1 I try to avoid stating my opinion in
order not to create
disagreements.

2 When there is a disagreement, I
try to satisfy the needs of the
stakeholder involved.

3 I use my influence to get my
position accepted by others.

4 I try to find the middle course to
resolve differences.

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Activity
5 I try to discuss an issue with
others to find a solution
acceptable to all of us.

6 I keep my opinions to myself if
they disagree with others’
opinions.

7 I usually go along with the desires
of other stakeholders in a conflict
situation.

8 I am usually firm about
advocating my side of an issue.

9 When I negotiate, I usually win
some and lose some.

10 I like to work with others to find
solutions to a problem that satisfy
everyone.

11 I try to avoid disagreements with
others.

12 I often go along with the
recommendations of others in a
conflict.

13 I stick to my position during a
conflict.

14 I negotiate openly with others so
that a compromise can be
reached.

15 To resolve a conflict, I try to blend
the ideas of all of the people
involved.

SOURCE: Adapted from Rahim, M. (1983). M. Afzalur Rahim is Professor of
Management at Youngstown State University.
Discussion:
Did you have a preferred conflict resolution style?
Yes I had.
What would encourage you to be more collaborative?
Creation of right environment by lauding individual performance as a means to
measure success for making employees focusing more on personal progress would
encourage me in being more collaborative.
How do you deal with people who use a different style of conflict resolution?
By accommodating, avoiding, compromising and collaborating people using a
different style of conflict resolution are dealt.
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Activity
3D What do you need to do to seek opportunities to improve communication processes?
For seeking opportunities to improve communication processes I need to identify the
stakeholders, defining their concerns and issues, communicating my strategy and
planning, together reviewing the methods of addressing these, using a
communication plan for creating continuous communication with all stakeholders,
using continuous assessment and up procedures, validating and evaluating the
findings and using the feedbacks
What should you include in a communication management plan?
In a communication management plan stakeholder communications expectations;
stakeholder segmentation against interests, power and influence; target audience;
communicating strategy such as allocated responsibility, frequency, media used,
type, objectives, organizational chart, organizational communication policy and
procedures, responsibilities should be included.
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Assessment 2: Skills and Knowledge Activity
Student Instructions:
Complete the following individually and attach your completed work to your workbook.
The answers to the following questions will enable you to demonstrate your knowledge of:
Applying legislation, regulations and policies relating to public sector environment
Using a range of communication methods with diverse strategic networks including
consultation, liaison, negotiation, building influence and reputation, transparency
Using formal and informal industry communication channels
Responding to diversity, including gender and disability
Resolving conflict in a strategic networking context
Applying procedures relating to occupational health and safety and environment in
the context of strategic networking
Answer each of the six (6) questions/tasks in as much detail as possible, considering your
organisational requirements for each one.
1. In the context of establishing, expanding and utilising strategic networks, research and then
provide your comments on the application and relevancy to the following:
Applying
legislation,
regulations and
policies relating to
public sector
environments.
The legislations, regulations and policies relating to the public
sector environment are briefly discussed below:
Public Sector Ethics Act 1994 contributes in governing ethics and
conduct within the public sector environments further requiring the
agencies and sectors operating into the public domain in
developing and implementing a code of conduct including the
standards of conduct based on the four principles elementary to
good public administration:
Integrity and impartiality: being honest, fair and respectful to
ensure decisions are impartial, neutral and equitable.
Promote the public good: deliver programs and services
benefitting the people
Commitment to the system of government: having respect for
the government and its institutions, and standing by the law
Accountability and transparency: take responsible actions and
decisions that can be explained and comprehended easily.
While the legislative framework for the administration of the public
services and the management and employment of public service
employees is provided by the Public Service Act 2008. It also
administers the matters with regard to particular agencies, and for
other persons involved, in the public sector environments. This
Act’s main purposes revolves around the establishment of a
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higher performing apolitical public service that is quick in reacting
to the priorities of Government, focuses on a professional and
non-partisan delivery of services; promoting the government
entities effectiveness and efficiency; providing the administration
of public services and the employment and management of public
service employees; providing rights and accountability of public
service employees; and promoting equal opportunities of
employment within the public sector environment. This Act is
supported by the subordinate legislations like Public Service
Regulations 1999, including the provisions that are related to
the Australian Public Service Commissioner functions and the
Merit Protection Commissioner; the employer powers of
Agency Heads; non-ongoing (temporary) employment
arrangements; and use and disclosure of personal information.
1. Public Service Classification Rules 2000 providing wider
approach to the duties and employees classification in the
public sector environment, having work value as the underlying
base. Australian Public Service Commissioner’s Directions
2016 provide provisions that are related to the values,
recruitment and selection; performance management; dealing
with surmised breaches in Code of Conduct; and other
employment matters.
Responding to
diversity, including
gender and
disability.
The base of diversity concept stands on individual acceptance
and respect developing a comprehension that individuals are
unique and different in terms of race, ethnicity, gender, socio-
economic status, culture, age, physical ability and religion,
political and other beliefs. Giving value to individual diversity
further means to reach afar from the stereotypical views of
individuals and making use of strengths and different viewpoints
offered by each person derived from their culture, religion,
ethnicity, gender, race, national origin, disability, and age.
Organizations have increasingly recognized the need of
developing diversity competencies in their workplaces based on a
comprehension characterizing the different stakeholders involved.
Applying
procedures relating
to occupational
health and safety
and environment in
the context of
strategic
networking.
The occupational health and safety is committed to develop
newer organizational approaches with intent to achieve
excellence in this area in the context of strategic working. The
procedure is applied by
Report on conflicts: when any conflicts arise, immediate
measure should be taken on resolving them with intent to protect
the strategic networking from any kind of damage.
Strengthen own efforts: for managing conflicts with the
networking own efforts will be strengthened in terms making the
first move to find a mutual solution.
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2. What do you have to consider when choosing your approach to networking?
When choosing the approach to networking following things will be considered:
Having a purpose: what is wanted to be achieved from the networking will be considered such
as if I want career development, meeting new clients and collaborators, broadening my range
of experience, or all the above. It has been observed that networking turns in being more
constructive and satisfying by having clear goals in mind.
Reaching out: waiting for others to contact will give only few benefits in comparison to
reaching out the new or existing contacts. By setting a target that is stretching but attainable
such as attending two networking events in the coming month or arranging catch-up meetings
with the existing contacts in this quarter etc. can help in ensuring proactiveness.
Knowing where to do networking: comparing to early days when networking was limited to
industry conferences, there are more venues and platforms where networking can be done
today. The networking hot spots have evolved with evolution in networking. Beyond
conferences, meetings, trade fairs and showcases, networking can be done via social media
platforms like Twitter and LinkedIn, all thanks to the internet thus, offering a new, modern,
faster and easier way for building connections.
Asking engaging questions: asking well-considered questions for establishing rapport with
new networking is important once self introduction. The purpose behind doing so is finding
more about them and sparking a more detailed conversation.
Following up with people met: exchanging contact details is important for staying in touch
when someone new is met at a networking or industry event. Sending a brief mail or inviting
them to connect on sites like LinkedIn can be used for follow ups.
3. Choose an appropriate communication method for:
Negotiation: one can describe negotiating as discussion amongst individuals for reaching out
to an alternative delivering satisfaction to all. Non-verbal is an appropriate communication
method for negotiation, at times more important than what is being said actually. Paying
attention to the non-verbal cues the opposing negotiator is important along with any non-verbal
cues being portrayed by him/her. For example, sudden crossing of arms across chest during
the discussion indicates disagreement with whatever is being said. Focusing on non-verbal
cues are helpful in adequately changing own strategy.
Consultation: being a wider term there exist various interpretations of what it means, which
ranges from informing people about projects in the area to engaging them actively into decision
makings. An appropriate communication method for consultation is team meetings where
teams meet for discussing ideas. However, it is important to consider allowing of sufficient time
for group discussions besides facilitating the needs. This method is beneficial when information
needs to be passed on the team by the managers; addressing same problems that cause
apprehension; capturing joint expertise for resolving issues; and is conducted in a safer
atmosphere since employees know one another.
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Building influence and reputation: an appropriate communication method is building trust
with the co-workers. Conveying a demand or assigning a task for employees is possible when
a person is in a higher position in the organizational hierarchy. However, a free will component
is needed to be gained for building true influence and reputation.
4. How can you prepare for a networking event?
Briefly discussed are the ways to prepare for a networking event:
Knowing goals: knowing the purpose behind going to an event is important such as for
particularly meeting a person, interacting with a certain industry, mingling simply and letting
luck run its course; or inadvertently knowing people in the community. According to
Margarietha Johanna de et al,. (2018), identifying the goals contributes in shaping the events
attended, what will be done when I attend them and the talks I will have on arriving.
Doing research: researching a little about the company organizing the event is necessary for
comprehending the people who usually attend, whether their demographic seems a good fit for
the types of people I am looking to meet? If yes, do any lists is provided for seeing who will be
attending the event or who have attended in the past?
Finding the organizer: on arriving at an event I will enquiry about the event organizer for
introducing myself to them and letting them in knowing the motivations behind my attendance if
they can help with my goals that evening.
5. Give an example of an informal and formal industry communication channel.
According to Shehata, Ellis and Foster (2017), example of a formal industry communication
channel is the newsletter of a company, providing a clear idea about its goals and vision to
both the employees and clients. On the other hand, lunchtime at cafeteria/canteen of an the
organization's is example of an informal industry communication channel where discussions
amongst employees are encouraged in a casual environment.
6. What are five ways to deal with conflict? Give an explanation of what each entails.
Examples General identification
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Competing People taking this way are determined in their beliefs and wants. It
is useful during emergency situations while functioning from a
position of power, expertise or strength for making instant
decisions or resolving avoided issues.
Accommodating Managers use this way for appearing reasonable in their decision-
making owing to its potential of lower assertiveness, but higher
cooperation. It helps managers in exhibiting themselves as
peacemakers, with will for yielding wherever possible and building
goodwill with everyone.
Avoiding This way is used by managers not intending in handling conflicts
for avoiding it completely further dismissing his/her own concerns
and that of the others, leaving the conflict unsolved. This is useful
during situations when a problem must be addressed in other time
or when an aggressive circumstances crops up.
Collaborating Managers use this way to demonstrate harmony by displaying
a higher degree of assertiveness and cooperation. When both
parties have key differences, this method is preferred, but for
getting the job done everyone agrees in working together.
Compromising A solution that is mutually acceptable is figured out by this method
which is somewhat collaborative and decisive.
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Assessment 3: Major Activity
This assessment is a major activity which consists of four (4) questions to assess the student’s
knowledge of this unit.
Instructions for Students
Students must answer all questions. Most questions require short answers although some
questions require a more detailed response. Students may use various sources of information
including: text books, learning workbooks, other documents and the internet and they must list
their sources.
Completed answers should be attached to the workbook.
Task:
Your organisation is considering branching out into a new sector. You have been tasked
with investigating potential networks.
1. What would you have to consider when researching potential networks?
When researching potential networks researching the attendees on social media platforms like
Facebook or LinkedIn can be considered for looking at previous events to comprehend the
attendants’ quality. This would be followed by considering their first impressions and perceiving
business intelligence. While researching potential networks mutual contacts and causes would
also be considered for identifying and vetting a business contact at a conference or networking
event.
2. Who would you consider when determining new network links? What would you have to
demonstrate when establishing these links?
When determining new network links it is important to consider in taking every opportunity of
meeting new people; focusing on how you can help; going alone; not to forget carrying the
business cards; finding a community; ensuring in meeting people belonging to different
industries also; making a networking goal and sticking to it; outlining own objectives and
targeting the networking audience; network with the clients; asking for introductions, attending
the happy hours of an industry; listening more than speaking; establishing connections on
topics that are not related to business; making the first move; not expecting instant indulgence;
focusing on building relationships; and keeping in touch. When establishing these links it is
important to demonstrate expecting nothing in return; making a meaningful relationship;
transparency, appreciation and small gestures.
3. Describe how you would effectively use communication when establishing networks. What
benefits would this provide?
When establishing networks communication will be use effectively by seeking for referrals
always from the clients and requesting permission of using their name during introductions. By
having a referred contact in hand and the backup of a trusted customer it will benefit in making
a call or sending mails for gaining an introduction. The success chance in introductory contact
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increases when his or her colleague’s name is heard by a prospect. Communication will also
be effectively used as testimonials from the clients who are the most significant advocates.
Securing of testimonials will benefit the business when it is posted on company websites.
4. Outline what you may have to anticipate when these links have been established. Include a
conflict management that you may have to consider.
Mentioned below are factors may be anticipated when the links have been established:
Reaching out on social media: social media sites like Facebook, LinkedIn allow
opportunities in placing own name in front of the newer links, that too in a way that is
unobtrusive. Keeping an eye on profile updates or posts from the established links for seeing
a promotion announcement, new company direction, or a career milestone is important to
congratulate them on achievements.
Scheduling regular check-ins: for closer links such as an important client or a former
mentor the initiatives should be taken to send them an email or message just saying “How’s
it going?” or an “I saw this article and thought of you” message with a link to an industry
publication once per quarter or in every two months. It will help in check-in and getting own
name in their screen in a friendlier and casual way.
A conflict management that I may have to consider is empathy that is to feel what others are
feeling. For an effective conflict management it is critical in perceiving a situation from the point
of view of the others for comprehending their needs, motivations, and potential
misinterpretations. One can develop empathy however, some people are in a natural manner
more empathic than others.
References
Margarietha Johanna de, V. S., Barnes, R., Clements, M. and Stubbs, A. J. (2018).
Preparing future-ready graduates through experiential entrepreneurship. Education &
Training, 60(4), 303-317. Available: http://dx.doi.org/10.1108/ET-11-2017-0167
Shehata, A., Ellis, D. and Foster, A. E. (2017). Changing styles of informal academic
communication in the age of the web. Journal of Documentation, 73(5), 825-842.
Available: http://dx.doi.org/10.1108/JD-06-2016-0083
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