Business Analysis Report: Strategic Partnerships and Analysis

This report provides a comprehensive business analysis of strategic partnerships, focusing on their impact on communication and information management systems. It examines the goals, missions, and visions of organizations, highlighting the benefits of collaboration between private and public sectors. The report delves into the strategic partnership between Microsoft and Nokia, analyzing its effects on stakeholders and market values. Additionally, it explores The Strategic Partnership Agreement between the Department of Health and Ageing (DHA) and the Health Insurance Commission (HIC), discussing communication methods, strategic values, and the advantages for individual stakeholders. The report also covers the importance of information management systems and the role of communication in successful partnerships, offering insights into problem-solving and feedback mechanisms. Finally, the report explores the strategic values and benefits for individual stakeholders. The report concludes with a discussion of the key findings and implications of strategic partnerships in the business world.

2/29/2020
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BUSINESS ANALYSIS 1
Contents
Executive summary....................................................................................................................2
Introduction................................................................................................................................3
Organization Goal, Mission, and Vision....................................................................................3
Information Management System..............................................................................................4
Stakeholders profile...................................................................................................................4
Strategic values and benefits for individual stakeholders..........................................................9
Communication methods.........................................................................................................10
Interpersonal and communication skill to negotiate................................................................11
Code of conduct, policy and procedures..................................................................................11
Problem solving and feedback methods...................................................................................12
Conclusion................................................................................................................................13
References................................................................................................................................15

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Executive summary
The strategic partnership is beneficial for growth and success in the market. There are
many private and public sector organization have created a strategic partnership for more
growth in the industry. This report will analyse the role of the strategic partnership between
the various organization for strategic growth in the market. It will provide internal changes in
the communication and information systems in the organization. This report will provide
details about the strategic partnership between the Microsoft and Nokia private companies as
well as The Strategic Partnership Agreement between the Department of Health and Ageing
and the Health Insurance Commission. This report will provide the role of communication
and strategic values in partnership.

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Introduction
In the present era, strategic partnership is a common term in the private and public
sectors. Moreover, basic business functions can be managed using technologies and business
strategies. However, the partnership makes a huge improvement in the revenue and profit of a
private and public organization (Draheim, 2010). This report will discuss about the strategic
partnership impact on the communication and information management systems as well. This
report will provide the organization’s goal, mission, and vision. This report will analyze the
impact on the strategic partnership between Nokia and Microsoft and The Strategic
Partnership Agreement between the Department of Health and Ageing (DHA) and the Health
Insurance Commission (HIC). This report will explain the benefits of the collaborative
partnership between private and public sector organizations. This report will identify about
the internal communication and strategic values for the internal stakeholders of the
organizations.
Organization Goal, Mission, and Vision
Organizations have worked on the proper vision and missions. Private organizations
are based on their goals, which are related to their missions. In addition, most of the firms
have created a specific vision for their business, which makes them successful in the market
as well. Moreover, there are many processes in an organization, which are based on their
missions. Besides, public sector organizations have more specific goals and missions to
achieve their vision (Backer & Rinaudo, 2019).
Moreover, strategic partnership is necessary for better outcomes as well as achieving
the desired vision as well. There are various impacts of the strategic partnership between the
private and public sectors. There are many examples in the various industries in which
private and public sectors have created a strategic partnership for managing their business
functions in a proper mode. In addition, there are many impacts on the internal and external
stakeholders of organizations (Baden-Fuller & Haefliger, 2013).
A strategic partnership has used for improving the performance and productivity of a
firm as well as others. In addition, there are many benefits of strategic alliances for two
commercial enterprises. It is a legal partnership entity, which is a joint venture for helping

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each other by enhancing their businesses in national and international markets (Castelluccio,
2017).
Information Management System
Information Management System (IMS) have used for data collection and
management of various processes, which are the basic needs of a firm. It is the best way to
use technologies and resources for managing various things in the business. Business
processes can be managed using various sources. Moreover, in the strategic partnership,
organizations have shared their technological capabilities for the management of business
processes (Chaffey, Dave & White, 2010).
There are many of the strategic partnership, which is good for the companies, which
can be achieved using outsourcing and innovations. In addition, both parties desire to achieve
the win-win benefit, which is beneficial for both parties. Most of the companies have shared
their engineering, product development services, manufacturing, and many more. This is
beneficial for companies. Moreover, large companies have used their marketing and
distribution capabilities for improving the basic processes. Manufacturing is a huge process,
which is cost-effective. Thus, it is the big progress of a company to share its manufacturing
processes for product development (Chang, 2011).
There is some specific goal of strategic partnership, which is a good thing for the
various processes. Moreover, basic processes can be used for achieving all those goals. There
are some important goals of strategic alliances, which are flexibility, shared risks, common
sources, access to new markets, technologies, additions of strengths, acquisition of new
customers, reduce weaknesses, and many more (Chen, Chiang, & Storey, 2012).
Moreover, IMS have used for managing new strategies and business processes. It is
the best way to use technological innovations for managing partnership as well. Besides,
documentation process is time taking and costly. Besides, many firms have used IMS for
internal and external business processes (Chaffey, Dave & White, 2010).
Stakeholders profile
There are various examples in the market, which are successful in the industry
because of a strategic partnership. However, some firms have faced failure because of failure
as well. Most of the people have taken benefits of strategic partnership. Both Nokia and
Microsoft have created a strategic partnership for the growth of their business in the market.

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Moreover, basic processes can improve using the change as well. The company has improved
its market values based on strategic partnerships. There are many benefits to its stakeholders,
which is necessary for the company as well (Collier, 2012).
The Nokia Lumia 530 is the first device running in the market. The mobile phone
industry has changed because of this deal between Nokia and Microsoft. Moreover, Microsoft
has achieved huge benefits from this deal in the Nokia smartphone business market. This is
the best way to adopt technologies and customers in the market. There are many benefits of
this strategic partnership for both Nokia and Microsoft. Moreover, there are many benefits of
strategic alliance in the business of the companies (Davoren , 2019).
Microsoft has taken many benefits from that partnership for long time, as last product
created was Lumia 640 XL. It has generated high revenue, which is $50 billion by 2018.
Source: (Meisner, 2011)
Nokia has developed a huge market based on mobile technology, which has affected
by android and iOS. Thus, it is necessary to stable in the market using a strategic partnership.
There are some basic processes that has improved using strategic partnership.
Nokia was founded by Fredrick Idestem in the year 1865, which has released its first
phone in the year 1982. At that time, there are two main competitors of Nokia, which are
Samsung and Apple Inc. moreover, Microsoft was founded in the year 1975 by Bill Gates
and Paul Allen. Microsoft has launched their first Operating System (OS) for IBM personal
computers in 1981. After that, Microsoft has launched Xbox 360 in 2005, which is a boom in
the market. Besides, Microsoft has launched its first windows phone in 2010 (Meisner, 2011).
The win-win situation has created for both Nokia and Microsoft, which re market
giants. Both companies have based on the strong supply-chain. There are some weaknesses in

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both companies, which can be reduced using the partnership as well. In addition, both
companies have gathered overconfidence in them, which is a strong reason for failure as well.
There is a lagging issue behind market leaders.
Moreover, many challenges have faced by a company in tragic planning. A company
can improve its business processes using various approaches including joint ventures.
Source: (LEVY, 2019)
The market values have increase of both the parties, which is necessary for the status
of the company as well. There is a good relationship between both the companies. Entry of
Microsoft is easy with that strategic partnership, as new entry has required a high investment
in technology, marketing, and research and development. Therefore, the joint venture has
provided all these benefits to the company as well. Moreover, Microsoft has shared its
experience for creating a new operating system for mobile phones. However, there are some
lacks regarding the mobile phone industry (Kidane, 2018).
Besides, Nokia has created a good image in the market based on its business
processes, but it has faced a lack of knowledge in the field of software development. Both
companies have preserved the independence of partners. Both companies have worked
together on common goals, which are necessary for the success as well. Both the companies
have used collaboration with the independence and operating control (Lamachenka, 2016).

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Nokia plans to form a strategic partnership with Microsoft to build global mobile
surroundings primarily based on the distinctly complementary property. The Nokia-Microsoft
ecosystem goals to deliver differentiated and modern products and have an unrivalled scale,
product breadth, geographical attain, and emblem identity. With home windows smartphone
as its number one smartphone platform, Nokia might help pressure the destiny of the platform
by way of leveraging its expertise on hardware optimization, software program
customization, language assist and scale (Meisner, 2011).
Nokia and Microsoft could also integrate offerings assets to force innovation. Nokia
Maps, for instance, might be on the heart of key Microsoft belongings like Bing and
AdCenter, and Nokia’s application and content shop could be integrated into the Microsoft
marketplace. below the proposed partnership, Microsoft might offer developer tools, making
it simpler for application developers to leverage Nokia’s worldwide scale (MacLachlan,
2013).
Nokia and Microsoft these days announced plans to form a huge strategic partnership
that would use their complementary strengths and information to create a new worldwide
cellular ecosystem (Margherita, 2014).

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Source: (LEVY, 2019)
Nokia and Microsoft intend to mutually create market-main cellular products and
services designed to provide consumers, operators and builders’ unrivaled desire and
opportunity (Morgan, 2015). As each enterprise could consciousness on its middle talents, the
partnership would create the opportunity for speedy time to marketplace execution (Sigmar,
Lucia Stretcher, Hynes, & Hill, 2012). Additionally, Nokia and Microsoft plan to work
collectively to integrate key property and create absolutely new service offerings, at the same
time as extending established products and services to new markets (Vercellis, 2011).
The DHA has created strategic partnerships with HIC, it is a good process to manage
many issues and challenges in the healthcare system. Moreover, the agreement has based on
three things, which are protocols, schedules, and output pricing agreements.

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In the protocol, all the rules and regulation have implemented using basic processes
including budget, cabinet, and legislation. All these things are necessary in the public sector.
It has provided Medicare schedules. In addition, there some legal issues in the Medicare,
which can be reduced using basic processes.
The main point is expensed on the healthcare system. In addition, there are some
important parts of this strategic partnership. There is a financial benefit of this partnership to
all the internal stakeholders.
Strategic values and benefits for individual
stakeholders
A strategic partnership has used for different types of benefits. In addition, Nokia and
Microsoft have managed their partnership using proper legislation. Microsoft has used the
market of Nokia for launching new products. In addition, basic internal processes are
working properly in both companies.

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The company has earned high revenue from the mobile innovations, which is helpful
for the customers as well. Besides, there are many changes in the manufacturing processes as
well, which are beneficial for the customers (BLASS, 2016).
Microsoft has used the capabilities of the Nokia and Nokia has used software learning
and knowledge of Microsoft for designing of the new operating system as well. It has used
for managing various processes as well (McCaskill, 2019).
Communication methods
Communication is a necessary thing between both parties. Moreover, Microsoft has
used proper communication for the partnership, which is suitable for the company as well
(Duggan, 2011). In addition, basic processes can be used for communication, such as email,
information systems, and websites (Franken, 2014). There are many communication methods
for communication for the strategic partnership including proper documentation, and others
(Pearson, Ron, 2017). A strategic partner is a firm, which has provided other benefits that are
beneficial for another party as well (Picincu, 2018).
Nokia is ready for this change because of many other benefits (BBC, 2011).
Moreover, basic processes can be beneficial in the management of external processes of a
firm. Moreover, that strategic partnership has continued from the last two decades, which is
beneficial for the company, as cloud storage and other technologies have used for the new
products and services. It is the best way to adopt new services for different types of benefits
in the future as well (Chaffey, Dave & White, 2010).
that is comparable trouble for Microsoft windows mobile 7: many evaluations say the
software program has numerous strong points; person surveys show a 44% favorable level of
delight, response via MS cellular 7 customers. the mixing with MS office and server software
program that is still widely used pleases many in authorities and corporate settings. despite
the fact that the expectation of most analysts is for Microsoft to do no higher than keeping to
keep onto a small percent of the handset OS market share. in the meantime, their cellular
search and portal efforts fare even worse than within the stressed world (Morgan, 2015).

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Interpersonal and communication skill to negotiate
Microsoft has increased its interpersonal skills for managing conflicts between
employees and leaders as well. Nokia has managed its market strategies using proper
interpersonal skills. In addition, negotiation will be easy with interpersonal skills. In addition,
Microsoft has used market of the Nokia, which is not easy with high investment (LaMarco,
2019).
Moreover, proper communication has used for partnership, which is necessary for
managing all the processes. In addition, there are some basic changes in the communication
skills in the employees and leaders. There are many changes after the partnership, but in the
case of this partnership, there is some change in the manufacturing processes (Lamachenka,
2016).
All the teams have used proper communication for all the activities including
marketing, advertising, and development. It is beneficial for the companies, which is good for
their business as well (Laney, 2012). HIC and DHA have used for securing the insurance of
the citizens, which is good for the people. In addition, basic processes have changed because
of the partnership. It has increased the financial status of both companies (Linden, 2015).
Code of conduct, policy, and procedures
A code of conduct is necessary for the joint adventure. In addition, basic processes
can be used for managing policies and procedures. In addition, there are some specific rules
and regulations have decided between both parties for managing their business processes
(Lamachenka, 2016). Moreover, laws have used for managing the partnership between two
parties as well. A specific part will be shared between both the parties, which has decided
based on mutual understanding (Lavinsky, 2013).
Legal processes are necessary for a good partnership. Nokia and Microsoft have taken
benefits from the strategic partnership, as both companies have lost their market share and
ranking. There are various sensitive and confidential business data, which is secure using
legal processes. Both parties can share data and information for business as well.
Moreover, there are many processes in the development process because of new
strategies and management. There are many changes in the basic processes of the Nokia, as it
has provided product development services to Microsoft. In addition, there are many benefits