Postgraduate Diploma Strategic Planning Assignment - IMBA Programme

This assignment addresses strategic planning within the context of an IMBA program, specifically Phase 1 of a Level 7 Postgraduate Diploma. The assignment focuses on the ability to conceive and analyze strategic options, formulate a strategic plan, and implement, evaluate, monitor, and review the strategic plan. The assignment brief outlines learning outcomes covering external factor analysis (PESTLE), stakeholder expectations, competitive analysis (SWOT, Porter's Five Forces), and the use of modeling tools like Mintzberg and Ansoff matrices. It further details the structure of a strategic plan, including mission statements, vision, corporate values, competitive advantages, strategic goals, and execution plans, along with assessment criteria and factors affecting organizational strategy. The assignment also covers implementation plans, monitoring and evaluation processes, stakeholder buy-in, and common issues in strategic planning. The solution presents a framework for strategic planning, incorporating tools and techniques for effective organizational management.

IMBA Programme - Phase 1
Level 7 – Postgraduate Diplom

Programme Structure
IMBA
=
Phase 1. Level 7 – Postgraduate Diploma
+
Phase 2. Top-Up (Dissertation)

Phase 1:Level 7 – Postgraduate Diploma
Awarded based on RPL (Recognition of Prior Learning)
RPL Requirements : Minimum Three subjects
Fill the Gaps (Submit three assignments):
1. Strategic Planning
2. Strategic Direction
3. Manage Team Performance to Support Strategy

Phase 1: Understanding the Level Assignm
Brief
1. Scenario
2. Learning Outcomes (Los)
3. Assessment Criteria (AC)
4. Indicative Content (IC)

Strategic Plannin

Learning Outcomes
1. Be able to conceive and analyse strategic options
2. Be able to formulate a strategic plan
3. Be able to implement, evaluate, monitor and review the st

Strategic planning is an organizational management activity that is used to set
priorities, focus energy and resources,strengthenoperations,ensure
that employees and otherstakeholders are working toward common goals,
establish agreement around intended outcomes/results, and assess and adjust
the organization's direction in response to a changing environment.It is a
disciplined effort that produces fundamentaldecisions and actions that shape
and guide what an organization is, who it serves, what it does, and why it does
with a focus on the future.Effective strategic planning articulates notonly
where an organization is going and the actions needed to make progress, but
also how it will know if it is successful.
Balanced scorecard Institute

LO1. Be able to conceive and
analyse strategic options

External factors
• PESTLE
• Stakeholders
• competitive environment

Stakeholder expectations
• Customer expectations
• Supply chain relationship
• Market and investor expectations

Changes
• Socio-political and legal changes
• Technological change and development,
• Product development,