Analyzing Strategic Resources and Operations at Tindo Solar Company

This report provides a comprehensive analysis of Tindo Solar's strategic operations and resource management. It begins with an overview of Tindo Solar, an Australian solar panel manufacturer, highlighting its product quality, technological advancements, and customer service offerings. The report then delves into the company's day-to-day operations, emphasizing the importance of finance management, supply chain management, benchmarking, and business sustainability. It examines how Tindo Solar links its operations to the lean product management theory to maintain profitability and efficiency. The report also explores the company's commitment to business sustainability, particularly its efforts in promoting renewable energy and reducing environmental impact. The report concludes by summarizing the key findings and emphasizing the significance of strategic operations management for Tindo Solar's continued success.

Running head: MANAGING STRATEGIC RESOURCES & OPERATIONS
Managing Strategic Resources & Operations
Name of the Student:
Name of the University:
Author’s Note:

1MANAGING STRATEGIC RESOURCES & OPERATIONS
Table of Contents
Introduction......................................................................................................................................2
Overview of company Tindo Solar..................................................................................................2
Day-to-day operation of Tindo Solar...............................................................................................3
Linking to the company operations.................................................................................................5
Sustainability of the business operations of the company...............................................................7
Conclusion.......................................................................................................................................9
References......................................................................................................................................10

2MANAGING STRATEGIC RESOURCES & OPERATIONS
Introduction
The main purpose of strategic operations management is to help and support the business
organizations to increase the overall performance. In order to achieve strategic operations
successfully, the business organizations need to consider efficiency and flexibility. The strategic
operations management consists of competitive business approaches and moves to ensure
successful business performance. This helps the organizations to define the mission and vision of
the business by setting accurate objectives and implementing and executing suitable strategies.
The fact that everything is done strategically, defines the success of the operations management.
This report emphasizes on identifying and analyzing the operations of the organization
named Tindo Solar by considering the value chain of the organization. The report also includes
the inbound and outbound logistics of the company and its effect on the customers.
Overview of company Tindo Solar
Tindo Solar is a solar panel manufacturing company based in Adelaide, Australia. Tindo
Solar is a national company that designs and manufactures solar panel products strictly based on
the Australian conditions. The products manufactured by the company are of superior-quality
due to which the products are highly preferable among the customers. The solar panels
manufactured by the company require minimal maintenance thereby, making the products cost-
effective for the customers. Due to technological advancements, the company has incorporated
the latest features in the solar panel products. Therefore, the solar panel products manufactured
by Tindo Solar are highly automated and technologically advanced. By considering the present
market trend, the company has made required amendments and inclusions in terms of technology

3MANAGING STRATEGIC RESOURCES & OPERATIONS
in the products. As a result, the solar panels by Tindo Solar are highly preferable within the
market and the customers. Moreover, the company provides various service options to the
customers such as easy finance and installation along with the installation charge as low as
$2000. Furthermore, the company provides more than 20 years as guarantee period thereby,
making it more reliable for the customers1.
Day-to-day operation of Tindo Solar
In order to run a business successfully, it is essential for the business organizations to
conduct certain operations strategically. This helps in maintaining the track of the various
strategic activities conducted for successful business operations. Settings goals timely and the
ability of the business organizations to manage the vicissitudes of the daily operations of the
business highlight the backbone of the business2. Therefore, effective management of the daily
operations of Tindo Solar includes managing finances, operation planning, protection of
business, benchmarking, supply chain management, management leadership, organizational
design and business sustainability3.
Finance management is a crucial aspect of for Tindo Solar, as this provided opportunity
for appropriate financial resource management. Financial management is concerned with the
acquisition, financing and management of assets thereby, resulting in the success of the
business4. The business organizations fail to utilize its complete potential for growth and
expansion without proper administration and effective utilization of finance. The main factors of
1 'Tindo Solar –' (Tindosolar.com.au, 2017) <http://www.tindosolar.com.au/> accessed 31 August 2017.
2 Poksinska, Bozena, Dag Swartling, and Erik Drotz. "The daily work of Lean leaders–lessons from manufacturing
and healthcare." Total Quality Management & Business Excellence 24.7-8 (2013): 886-898.
3 Matta, Andrea, et al. "Modelling home care organisations from an operations management perspective." Flexible
Services and Manufacturing Journal 26.3 (2014): 295-319.
4 Hepsø, Vidar, et al. "Integrated Environmental Monitoring in Daily Operations." SPE Intelligent Energy
International. Society of Petroleum Engineers, 2012.

4MANAGING STRATEGIC RESOURCES & OPERATIONS
financial management include investment decision, financing decision and dividend decision5.
Therefore, Tindo Solar need to manage the finance of the company to conduct business
successfully. By strategically conducting the investment decision, Tindo Solar will be able to
determine the total amount of assets required retention by the organization.
Secondly, Tindo Solar needs to manage the supply chain effectively as this will allow the
organization for effective management of network planning, inventory control, distribution
strategies, outsourcing and procurement6. The supply chain of Tindo Solar will help the
organization to integrate the stakeholders from the supplier to the customers. This will also help
Tindo Solar in promoting mutual sharing of information among the channel members thereby,
helping planning and monitoring of the processes7. Co-operation among the channel members
are essential for effective management of supply chain by promoting coordinated activities by
Tindo Solar.
Benchmarking is defined as the continuous systematic process of measuring own output
or work process against the toughest competitors in the market8. Continuous benchmarking will
help Tindo Solar to identify their strengths and weakness and work on it to sustain in the
competitive market. As the use of solar panel is highly facilitated In Australia, it is essential for
Tindo Solar to continuously compare and contrast their operational strategies with the best in the
market. Therefore, this will help Tindo Solar to satisfy the customers better by fulfilling the
5 Christiansen, Ulrik, Annemette Kjærgaard, and Rasmus Koss Hartmann. "Working in the shadows: Understanding
ERP usage as complex responsive processes of conversations in the daily practices of a Special Operations Force."
Scandinavian Journal of Management 28.2 (2012): 173-184.
6 Christopher, Martin. Logistics & supply chain management. Pearson UK, 2016.
7 Stadtler, Hartmut. "Supply chain management: An overview." Supply chain management and advanced planning.
Springer Berlin Heidelberg, 2015. 3-28.
8 Amigoni, Francesco, et al. "Competitions for benchmarking: task and functionality scoring complete performance
assessment." IEEE Robotics & Automation Magazine 22.3 (2015): 53-61.

5MANAGING STRATEGIC RESOURCES & OPERATIONS
needs and establishing new standards and goals9. Moreover, benchmarking will also motivate the
employees of Tindo Solar by challenging them professionally and provide career growth.
Ensuring business sustainability will allow Tindo Solar conduct business in Australia
without hampering the environment but contributing towards the economy of the country10.
Business sustainability is an integral part of the corporate risk management, as this allows the
business organizations protect the environment while conducting business. Therefore,
environmental sustainability for the business of Tindo Solar will provide an opportunity for the
company to make responsible business decisions. Considering the nature of work done by Tindo
Solar, it is already beneficial for the environment, as it is facilitating the use of solar panels
within the people. Therefore, both economic and environmental aspect of the country is
benefited due to appropriate business sustainability.
Linking to the company operations
The concept of lean product management theory is defined as the ability of the business
organizations of being less wasteful along with doing things that are big for the country, its
economy and the environment11. However, lean product management theory does not signify
being cheap. Therefore, implementation of lean product management theory will help Tindo
Solar to maintain the operations of the company by maintaining their profit level along with
being less wasteful.
The implementation of lean product management theory allowed the managers of Tindo
Solar to get the value of the products to the market rapidly. The use of solar panels is highly
9 Kayser, Mark Andreas, and Michael Peress. "Benchmarking across borders: electoral accountability and the
necessity of comparison." American Political Science Review 106.3 (2012): 661-684.
10 Ng, Anthony C., and Zabihollah Rezaee. "Business sustainability performance and cost of equity capital." Journal
of corporate finance 34 (2015): 128-149.
11 Shafritz, Jay M., J. Steven Ott, and Yong Suk Jang. Classics of organization theory. Cengage Learning, 2015.

6MANAGING STRATEGIC RESOURCES & OPERATIONS
preferable among the Australian population. Based on the increasing demand for the use of solar
panels among the population, the managers of Tindo Solar has served the market. The company
began its operation in 2003 and since then has been able to grow their business and customers
base successfully. The organization has even opened its branches in Melbourne since the
organization began conducting business. The use of this theory has helped Tindo Solar to
penetrate the market into the half. Market penetration helped Tindo Solar in working towards the
goal instead of building arbitrarily.
According to the theory, the managers of Tindo Solar are able to explore the problems
rather than emphasizing solely on the requirements. After evaluating the market, the managers
came to know about the requirement of the customers. The customers were also encountering
issues in terms of maintaining electricity and paying huge bills. Therefore, the company was able
to explore the problems of the customers and gather to required features for solving the problem.
The company started manufacturing and installing solar panels for the customers thereby,
ensuring both solar and environmental help. The company also emphasized on spreading
awareness among the people regarding the diverse application of solar panels along with low
maintenance and fewer electricity bills.
Sustainability of the business operations of the company
Ensuring business sustainability will allow Tindo Solar conduct business in Australia
without hampering the environment but contributing towards the economy of the country12.
Business sustainability is an integral part of the corporate risk management, as this allows the
business organizations protect the environment while conducting business. Therefore,
12 Bansal, Pratima, and Mark R. DesJardine. "Business sustainability: It is about time." Strategic Organization 12.1
(2014): 70-78.

7MANAGING STRATEGIC RESOURCES & OPERATIONS
environmental sustainability for the business of Tindo Solar will provide an opportunity for the
company to make responsible business decisions. Considering the nature of work done by Tindo
Solar, it is already beneficial for the environment, as it is facilitating the use of solar panels
within the people. Therefore, both economic and environmental aspect of the country is
benefited due to appropriate business sustainability.
The demand of using solar power panel in Australia has increased over the years due to the
adverse environmental impact of the conventional electricity system13. The heating and cooling
machines and systems contribute adversely towards the environment. Therefore, ensuring
business sustainability will allow Tindo Solar to manage financial, environmental and social
opportunities and obligations appropriately. It has been seen that in order to progress and
compete, the business organizations are undertaking strategies without considering the adverse
environmental impact. Global warming is one of the biggest examples of such negligence14.
One of the sustainable business strategies undertaken by Tindo Solar is that the company
has taken the initiative of going green with the commercial solar panel in Adelaide and
Melbourne15. According to the rules and policies of the Australian Government, it is important
for the organizations to produce energy from renewable resources16. The main motive of Tindo
Solar is to produce residential and commercial energy to the people from sunlight. The company
installs solar panels on the roofs and ground of the premises in such a way that direct sunlight
13 Gao, Jijun, and Pratima Bansal. "Instrumental and integrative logics in business sustainability." Journal of
Business Ethics 112.2 (2013): 241-255.
14 Azevedo, Susana G., et al. "Influence of green and lean upstream supply chain management practices on business
sustainability." IEEE Transactions on Engineering Management 59.4 (2012): 753-765.
15 'Solar For Business' (Tindosolar.com.au, 2017) <http://www.tindosolar.com.au/commercial-solar-panels-adelaide-
n-melbourne/> accessed 31 August 2017.
16 Slawinski, Natalie, and Pratima Bansal. "Short on time: Intertemporal tensions in business sustainability."
Organization Science 26.2 (2015): 531-549.

8MANAGING STRATEGIC RESOURCES & OPERATIONS
falls on the panels. The photons of the sunlight then reach the panels and the photovoltaic tubes
help in transferring it into useable energy.
The use of solar panels for both commercial and residential is beneficial for the
environment. The use of solar panels are beneficial are it is one of the renewable producers of
energy. Solar panels can be used in all parts that receive sunlight17. The use of solar panel as the
source of energy completely mitigates the chances of power or electricity cut. Moreover, solar
panels can be used as long as sunlight is present in the environment. Therefore, this is a
sustainable business approach used by the Tindo Solar that is beneficial for the country, its
people and the environment. The solar panels provided by Tindo Solar have diverse applications
but low maintenance costs thereby, making the use extremely profitable and beneficial for the
environment and the company. The customers using solar panels only need to keep the panels
clean and has no other maintenance costs18. Moreover, Tindo Solar provides a warranty period of
more than 20 years for the products they install thereby, maintaining sufficient environmental,
social and financial sustainability.
Conclusion
In this report, it can be concluded that Tindo Solar needs to implement strategic
operations management for conducting business successfully. Tindo Solar energy is a solar
company based in Adelaide, Australia. It is important for the company to manage the strategic
operations in terms of financial management, benchmarking, supply chain and sustainability
appropriately. The use of lean product management theory will help the organization to maintain
17 Svensson, Göran, and Beverly Wagner. "Business sustainability and E-footprints on Earth's life and ecosystems:
generic models." European Business Review 24.6 (2012): 543-552.
18 Crane, Andrew, and Dirk Matten. Business ethics: Managing corporate citizenship and sustainability in the age of
globalization. Oxford University Press, 2016.

9MANAGING STRATEGIC RESOURCES & OPERATIONS
the operational management of the product. The use of this theory helped Tindo Solar to
manufacture products with huge benefit but not cheap. Moreover, Tindo Solar has a sustainable
approach towards the environment of the country, as the company primarily emphasizes on the
manufacturing of solar panels and installing them. This is a huge initiative undertaken by the
company, as the solar panels have diverse applications and low maintenance costs. In addition to,
the company also provides more than 20 years of warranty on their products thereby, ensuring
financial and social sustainability.

10MANAGING STRATEGIC RESOURCES & OPERATIONS
References
Amigoni, Francesco, et al. "Competitions for benchmarking: task and functionality scoring
complete performance assessment." IEEE Robotics & Automation Magazine 22.3 (2015): 53-61.
Azevedo, Susana G., et al. "Influence of green and lean upstream supply chain management
practices on business sustainability." IEEE Transactions on Engineering Management 59.4
(2012): 753-765.
Bansal, Pratima, and Mark R. DesJardine. "Business sustainability: It is about time." Strategic
Organization 12.1 (2014): 70-78.
Christiansen, Ulrik, Annemette Kjærgaard, and Rasmus Koss Hartmann. "Working in the
shadows: Understanding ERP usage as complex responsive processes of conversations in the
daily practices of a Special Operations Force." Scandinavian Journal of Management 28.2
(2012): 173-184.
Christopher, Martin. Logistics & supply chain management. Pearson UK, 2016.
Gao, Jijun, and Pratima Bansal. "Instrumental and integrative logics in business sustainability."
Journal of Business Ethics 112.2 (2013): 241-255.
Hepsø, Vidar, et al. "Integrated Environmental Monitoring in Daily Operations." SPE Intelligent
Energy International. Society of Petroleum Engineers, 2012.
Kayser, Mark Andreas, and Michael Peress. "Benchmarking across borders: electoral
accountability and the necessity of comparison." American Political Science Review 106.3
(2012): 661-684.

11MANAGING STRATEGIC RESOURCES & OPERATIONS
Matta, Andrea, et al. "Modelling home care organisations from an operations management
perspective." Flexible Services and Manufacturing Journal 26.3 (2014): 295-319.
Ng, Anthony C., and Zabihollah Rezaee. "Business sustainability performance and cost of equity
capital." Journal of corporate finance 34 (2015): 128-149.
Poksinska, Bozena, Dag Swartling, and Erik Drotz. "The daily work of Lean leaders–lessons
from manufacturing and healthcare." Total Quality Management & Business Excellence 24.7-8
(2013): 886-898.
Slawinski, Natalie, and Pratima Bansal. "Short on time: Intertemporal tensions in business
sustainability." Organization Science 26.2 (2015): 531-549.
'Solar For Business' (Tindosolar.com.au, 2017) <http://www.tindosolar.com.au/commercial-
solar-panels-adelaide-n-melbourne/> accessed 31 August 2017
Stadtler, Hartmut. "Supply chain management: An overview." Supply chain management and
advanced planning. Springer Berlin Heidelberg, 2015. 3-28.
'Tindo Solar –' (Tindosolar.com.au, 2017) <http://www.tindosolar.com.au/> accessed 31 August
2017