Leadership and Change Management: Analysis of Change Models Report

This report examines leadership and change management principles, focusing on Lewin's and Kotter's change management models, and forcefield analysis. It uses Sungard Availability Services as a case study, analyzing how the company plans to implement changes in its IT system. The report details Lewin's three-step model (Unfreeze, Change, Refreeze) and its application, along with a discussion of forcefield analysis. It also compares Lewin's and Kotter's models, highlighting their differences in scope, time consumption, effectiveness, and flexibility. The analysis provides insights into how organizations can effectively manage change to achieve their goals, enhance competitiveness, and adapt to the dynamic business environment. The report emphasizes the importance of strategic planning, communication, and stakeholder engagement in successful change implementation.

Leadership and Change
Management

Table of Contents
INTRODUCTION...........................................................................................................................1
Executive Summary:........................................................................................................................1
Task 1) ............................................................................................................................................1
Explain appropriate change management theories espoused by Lewin involving forcefield
analysis and three step theory.....................................................................................................1
The difference between various models such as, Lewin's change management model and
Kotter's model are as follows:.....................................................................................................5
Kotters model for Sungard Availability Services.......................................................................1
CONCLUSION................................................................................................................................2
REFERENCES................................................................................................................................3

INTRODUCTION
To grow the business successfully in intense competitive world leaders plays vital role in
an organization. Company having good leaders helps them to gain competitive advantages
against rivalry. Leadership is about developing people and assisting others to reach out to their
complete potential. Change management is refers to as tools that are used to mange people side
of change so as to accomplish business outcomes (Abbasi, 2017). This report is based on
Sungard Availability Services this is a provider of IT production as well as recovery services.
This sucessfuly IT firm came into existence in the year 1978 and is located in Wayne,
Pennsylvania, USA. To meet the emerging needs of the customers eight hundred fifty staff are
working day and night. Organization allows to formulate unique solutions which power
enterprises, staff members and consumers on daily basis. In this assignment company is planning
to bring new change in the IT system in three months. Various models are used to understand the
management of change. Along wit this effective plan is designed in order to mange a particular
change.
Executive Summary:
In this report Sungard Availability Services and is a IT production and recovery services
is planning to change it's IT system in the three months. The up-gradation in system is done so in
order to achieve productive results. Administration by using outdated information technology
(IT) unable to gain competitive advantages against competitors which is a negative aspect for the
firm. Up-gradation or modification is done in information technology in order to render quality
services to the customers. To bring successful implementation in IT system various models are
used by the company. Lewis change model and Kotter's model is used properly as per the
business demand. Along with this strategies are designed to bringing modification in It system in
three months. However, a plan is prepared in order to appropriately particular change in the
organization (Singh, 2018.).
Task 1)
Explain appropriate change management theories espoused by Lewin involving forcefield
analysis and three step theory.
Organization adopts various change management model in their working premises so that
IT system can be up-lifted gradually. Sungard Availability Services render numerous products
1

offered by the company are, enterprise cloud services, Consulting services, Business continuity
services, disaster recovery, managed services and so on (Attah and Isaac, 2017). Modification is
essential in the system in order to provide accurate findings to the customers. This model is
quite effective in bringing change in information technology. Administration which adopts
change will thrive whereas, those who do not will fight to survive. Lewin's change management
model is developed by Kurt Lewin in the year 1940. It is divided into three parts Unfreeze,
Change and Refreeze. This are explained as under:
Illustration 1: Lewin's change Model
Unfreeze: In this step management prepares the organization to accept change which is
necessary (Lewin's Change model. 2018). By doing so proper strategies can be formulated so
that easily change can be executed in the working premises (Swanwick and McKimm, 2017).
Sungard Availability Services aware employees regarding the importance of change in the
2

company in order to gain productive results. It is very important to make staff members how
change in information technology is beneficial to the firms growth and success in cut throat
competitive world.
Change: Here, change is actually implemented in Sungard Availability Services so that
company is able to deal with productive outcomes can be attained. Proper communication
channels is used to implement the change in information technology system (Bakari and Niazi,
2017). It is very important to bring change in the working premises so that best results can be
attained as compare to others. Changing the information technology system within three months
will help the company to create tough competition for others.
Refreeze: This is the last stage of Lewin's model, top level management is ensuring that
information technology system has successfully implemented modification in the working
environment. By doing so every staff members of Sungard Availability Services can easily
adopt to the change (Tang, 2019). It raises overall productivity and and profitability ratio of the
company. It is very important to make co-workers adaptable to the change carried out in
information technology system.
Forcefield analysis: Kurt Lewin in 1940 has created this model. It is widely used in the
business for making communication go decisions. It is condition which is mentioned by an
equilibrium between forces which drive change and rest that resist change. Sungard Availability
Services follow this model in their working premises so that competitive advantages can be
gained as compare to rivalry. There are various steps behind forcefield analysis that are
explained as under:
Step 1: Describe plan: In order to adopt change in information system it is very
important to plan modification on paper. In this all the details regarding information technology
is mentioned so that employees can better understand the change. Sungard Availability Services
plan all this on piece of paper so that set goals and objectives can be attained in intense
competitive world. By describing the plan regarding information technology system in effective
and efficient manner staff members can attain them easily on the set deadline.
Step2: Identify forces for change: To grow the business successfully in cut throat
competitive world it is very essential to discover change which are affecting Information
technology system. Sungard Availability Services is conducting research in order to discover
change so that necessary improvements can be done to create tough competition for others
3

(Burne and By, 2018). It helps the firm to row and develop successfully in global market which
is a positive mark for the business. It is very important to study diverse for change as it helps the
firm to perform better on regular basis.
Step3: Identify forces against Change: Forces against change is studied so that tactics
can be framed to overcome this changes. All this creates hurdles for the business in growth
and development of the business so that positive outcomes can be attained in cut throat
competitive world (Van Wart and Liu, C2019). Sungard Availability Services formed research
team who look after the changes which are against are creating troubles in the path of
accomplishment of set golas and objectives.
Step 4: Assign Scores: Management of Sungard Availability Services rank forces
accordingly so that improvements can be done respectively. By ranking the challenges it
become easy to distinguish them apart which factors are affecting the most in changing
information technology system and which forces are not affecting (Bush and Middlewood,
2019). By doing so top level management of start their work for modification according to the
rank.
Step 5: Analyse and apply: In order to overcome the changes affecting information
technology system various tactics are farmed. By examining all the aspects proper tool and
techniques are applied in Sungard Availability Services. In order to successfully implement the
changes in information technology system customers in assured various benefits. It assist them to
successfully implement change in the organization.
Three step theory : Sungard Availability Services is adopting three step theory so that
information technology system can be changed easily in cut throat competitive world. It is
classified into suicidal ideation develops due to pain and hopelessness, connectedness is a key
protective factor against escalating ideation in those high on both pain and hopelessness and
progression from suicide ideation to attempt occurs. All the steps are followed strictly in order to
bring effective information technology system. However, pain alone is not sufficient to produce
suicidal ideation. Employees should focus more on eliminating pain in order to attain standard
living.
Step1: Development of suicidal ideation: This refers to as psychological or emotional
pain. Here people are shaped by behavioural conditioning. In this case, those behaviour are
appreciated which are awarded while rest are punished (Doppelt, 2017). Sungard Availability
4

Services develop suicidal ideation so that issues can be discovered and productive outcomes can
be attained. It plays a significant role in growth and development of the business across the
globe.
Step2: Strong Versus moderate ideation: It is the next step towards potentially letahl
suicidal behaviour covers connectedness. however, connectedness is explained as attachment to a
job, interest, role and project and so on that keep one invested in living. Sungard Availability
Services build strong and moderate ideation in order to create tough bench mark for others. It
directly helps the firm to gain set goals and objectives as compare to competitors. By bringing
change in information and technology system productive results can be attained.
Step 3: Progression from ideation to attempts: Effective ideation is prepared by the
Sungard Availability Services so that skilled employees can be retained for longer time period.
By scanning the external environment best ideation can be implemented in the working
environment. To gain productive outcomes in the progression of ideation is important to draw
quality and standard outcomes.
The difference between various models such as, Lewin's change management model and Kotter's
model are as follows:
The distinguish between Lewin's change management model and Kotter's model are discussed
as follows:
Basis Lewin's change management
model
Kotter's model
Concept Lewin's change management
model is used in the
organization by creating need
for the change, actually
creating change and executing
change permanently in the
working premises (Dumas and
Beinecke, 2018).
In kotter's cahnge model there
are eight various steps that
conclude that change in an
organization occurs when there
is commitment, clear vision,
good and clear
communication, openness,
stakeholders engagement,
strong leadership and so on.
Scope It has wider scope as compare Kotter's model has wider scope
5

to Kotter's model in cut throat
competitive world.
in intense competitive world.
Time consuming Lewin's change management
model takes less time to
implement in the working
environment.
The time consumed by
Kotter;s model is more
compare to lewis's change
model (Schell, 2019).
Lengthy This is short in nature. It is too lengthy
More effective Lewin's change model is less
effective in nature for bringing
modification in an
organization.
By following step by step
stages this is more effective in
bringing change in the
administration.
Helps in achievement of set
goals and objectives
Lewi's change model helps in
accomplishing short tern goals
and objectives.
By this long term goals and
objectives can be attained
easily in open market place.
Flexibility Lewin's cahnge management
is more flexible in nature as to
others as there are less step to
follow by the business
administration.
Kotter's model is bit rigid in
nature and can not be changed
as per the needs or
requirements. There are eight
steps which need to be
followed actively in order to
gain productive outcomes.
Adaptability Lewin's change management
model can easily adopt to the
dynamic environment due to
which set goals and objectives
can be achieved easily in the
set time frame.
Kotter's model takes time to
get adopted to the dynamic
environment as it has several
levels in the models. It si not
easy to adopt to the fluctuating
change merging in the open
market (Gelaidan and
Mabkhot, 2018).
6

Risk level In an organization
implementing Lewin's change
management model has less
risk level or bears less risk
level.
The high of risk is high in
kotter's model as there are
numerous stages which need to
followed in sequence order.
Easy to implement As Lewin;s change model has
only three steps that are,
freeze, change and refreeze. So
it it is very easy and
convenient to implement this
model in the working
premises.
It has eight steps and can not
be skipped from the models
All the levels need to be
developed effectively in order
to gain productive outcomes in
neck to neck competitive
world (Hallinger, 2018).
7

Kotters model for Sungard Availability Services
Kotters model is regarded as one of the effective model for change which help
organisation to cope up with all current and emerging trend of market as well as help them to
take corrective course of action. Due to this, it assist company's manage to attain sustainable
profitability and productivity within competing industry. However, in context of Sungard
Availability Service, Kotters Model help its manager to examine its internal and external
business environment as well as lead them to implement best strategic decision in order to gain
competitive advantage (Hayes, 2018.). Therefore, Sungard Availability Service implies the same
within its business function which are as follows:
Creating an urgency:In aspect of this component, it enable Sungard Availability Service
to identify its strength and opportunities which lead them to cope up with all threat or challenges
in an innovative and creative manner. Along with this it help them to obtain sustainable
profitability ratio in a better manner.
Forming powerful guiding coalition: Under this, it lead Sungard Availability Service's
manager to determine its team members potentiality and based on that delegating them in a
proper position that render them improved level of satisfaction and motivation in a trenchant
way.
Developing a vision and a strategy: For accomplishing organisational goal, Sungard
Availability Service's superior makes an effort to form a impressive and productive vision as
well as empower leader to encourage its employees to put their best contribution towards an
achievement of business objective (McCaffery, 2018).
Communicating the vision: Under this, it aid Sungard Availability Service's manager to
provide all relevant and accurate information to its employees that lead them to obtain profit
maximisation with an optimal utilisation of resources in a better manner.
Removing obstacles: Under this, it assist Sungard Availability Service's superior to
monitor or govern its team members performance and based on them aid them to implement best
decision which lead them to acquire best position within competing marketplace as well as help
them to generate healthy working environment .

Creating short term wins: In this, it encourage company's superior to to develop short
term target and also render necessary resources which enable them to attain increased level of
predictability and productivity.
Consolidating gains: Undre this component, it empower Sungard Availability Service's
manager to seek continuous improvement in order to improve its overall performance in an
impressive and productive style.
Anchoring change in the corporate culture: In this aspect, it empower Sungard
Availability Service to examine industry trend as well as find opportunities for obtaining
sustainable growth and development within stipulated period of time (Neves and Schyns, 2018).
Henceforth, Kotters model aid Sungard Availability Service to maintain its working
culture in a better manner as well as assist its manager to adopt innovation within its functional
area for enlarging market share or size.
CONCLUSION
From the above it can be summarized that it is very important to bring change in the
working premises so that best outcomes can be attained easily. To gain competitive advantages
against rivalry in intense competitive world change is must. Business administration is using
various models and theories in order to bring necessary change in the company. Lewin,s change
model and forcefield analysis is studied so that within three months information technology
system can be modified. By this best outcomes is given to the customers in the set time frame.
Differences between kotters and Lewin's change model is studied so that out of two models best
one can be implemented in the working premises. Both are playing vital role in the bringing
change in the business administration. Before executing the models in the form all positive and
2