Business Plan and Analysis for Super Fast Limited: LCBB5001

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This project presents a detailed business plan for Super Fast Limited, an Italian delivery service company. It begins with an introduction to entrepreneurship and then analyzes Super Fast Limited's key resources, cost structure, and revenue streams. The main body includes a comprehensive SWOT analysis, vision and mission statements, and an examination of market trends and the target market. Financial analysis is conducted, covering balance sheets, current assets and liabilities, and marketing budgets, along with various payment options and sales forecasts. The plan concludes with a summary of the findings and recommendations for the company's growth and success. The assignment emphasizes financial planning, market analysis, and strategic decision-making within the context of a small business environment.
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LCBB5001
ENTREPRENEURSHIP
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Table of Contents
INTRODUCTION...........................................................................................................................3
Main Body.......................................................................................................................................4
Business plan for Super fast limited................................................................................................5
CONCLUSION ...............................................................................................................................9
REFERENCES................................................................................................................................9
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INTRODUCTION
Entrepreneurship is the process of launching, designing as well as running the new
business which is basically is a small business (Ashraf 2019). An entrepreneur is an individual
who creates a new business and bear all the risk and enjoy the rewards. The entrepreneur is
mainly seen as innovator, a source of new idea, goods, service as well as procedure. This report
is based upon Super fast limited which help the company to promote and sell the product with
the help of our website and the headquarter of the company is located in Italy. Along with this, it
covers the key resources, cost structure and revenue streams which are essential elements to
make business successful. Beside this, it is important to do proper research on finance as this
help to grow and expand the business effectively.
Main Body
Entrepreneurs plays an vital role in the economic growth and development, which help in
developing sustainable business model in order bring new ideas in the market. They are the
resources which are divided in to internal as well as external process. The entrepreneur mainly
develop a business plan which include overall aspect such as hiring labour, acquire resources and
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financing the funds which are useful in providing effective leadership and management for the
business. The main purpose of the business is to combine the capital, land and the resources in
order to provide quality services to the respective customers. As this include high risk, and also
include high rewards as it serve to the greater economic wealth, growth as well as innovation.
Here are some key elements which are used to operate in a small business environment.
Key resources:
For the company like Super fast limited the main resources for the company are the main
inputs which help in creating the value proposition for the company. There are different assets
such as human resources, capital and customers as these elements help in providing better uphold
for the company. Key resources deals with the operational end of the business spectrum and also
help in defining which kind of material do you need. Here are different types of resources which
help the Super fast limited to offer better services.
Physical resources: In the context of Super fast limited the company have resources
such as inventory, Vans and building and distribution network which help inn enable the
business to operate smoothly.
Intellectual resources: These are the resources which are consider as non physical
elements. For the company like Super fast limited , it can IP, copyright and even partnership
which help them to provide legal rights.
Cost structure:
Cost structure help in describing the cost which has been occurred while developing a
business model. For the company like Super fast limited the company uses cost value proposition
method as it help in driving the cost effectively which minimizes the cost of the service.
Revenue stream:
Revenue stream are the various sources from which the business earn the money from the
sales of goods or service provided by the company. In the case of Super Fast limited the
organisation have the revenue stream from the selling and promoting the goods through website.
Business plan for Super fast limited
Overview of the company:
The current company is Super fast limited which provide a platform for the small
companies to sell and promote their goods and services through their website. They are small
scale industry which have 3 manager and 3 part time delivery drivers. The company have located
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in Italy and the city is Bari. They help to promote the small companies to expand as well as grow
the business effectively. In the recent years the delivery business start up spread like a wildfire
and they offer the same day deliveries to the customers.
SWOT analysis of Super fast limited
Strengths Weakness
Super fast limited works upon the three
aspect which include cost leadership ,
differentiation and focus on the
customers satisfaction. This method
help in offer quality services and also
help shareholders to drive value for the
company.
Super fast limited mainly derives its
competitive advantages from its
website which is helpful in to gain
competitive advantages ahead of its
rivals present in the market.
They tend to facilitate quality service
and take feedback from the clients in
order to ensure that clients are satisfied
from their services. As this help in
developing brand image which leads
towards expansion and growth.
In the current scenario the company
offer free services to the consumer in
danger of losing their market which
leads to generate less profit in the years.
As they run a small business they have
less amount of human resources which
minimize the efficiency of the
organisation in providing services to
the customers.
The major weakness of super fast
limited is that firm do not have cost
effective supply chain which maximize
the cost of the services.
Opportunities Threats
There are vast opportunities for the
company like super fast limited by
facilitating online payment system as it
convenience and safe for both the
client and company during the
The biggest threat to the Super fast
limited is the competition present in the
market. Therefore the company have to
quickly act upon and take effective
measure to reduce threat.
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transaction.
The company can roll out more product
under their own brand instead of being
forwarding the site for the third party
(Mitra 2019). In other words, they can
increase the number of product under
its own name as this will help to
capture large market share as well as
profitability.
The firm have opportunities by
increasing their portfolio and reducing
there price as this method will help to
attract more and more customers
towards the company. Along with this
it will help in strength the current
position for the company and also help
in increasing higher revenues.
Because of the aggressive pricing
policy some clients are unable to
promote or able to sell their product to
the larger audience. The excessive
focus on cost leadership trouble the
company from its rivals.
There are various threat from the local
dealers and vendor as they are the older
player in the market. So in this case the
company can to loose local market
which reduces the profit margin of the
company.
From the above analysis this is essential for the company like Super Fast limited to
conduct SWOT analysis as it provide the guidance as well as roadmap on which the company
can implement and grow forward. The key take away from the SWOT analysis is the Super Fast
limited has put emphasis on profitability and not on the volumes . As they also have to keep
their price low which is essential for the firm to gain larger market share.
Vision statement: The vision statement of the company is to provide good delivery
business in Italy and also become the top most company in delivery business in the whole Italy
by 2025.
Mission statement: The mission statement for the company is to provide the quality
services which help in laying down the right foundation in the beginning which help to achieving
the desire goals and objective effectively.
Market trends: The good delivery business plan help in making positive growth in the
service industry this is because now people prefer to shop online rather than buying product from
the market. Along with this the good delivery business help in penetrating the target market as
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goods are delivered to the final consumer within the limited time period. Another trends for this
kind of business is timely delivery. As the company like Super fast is delivering timely services
to end user as this help in creating goodwill in the market.
Target market: The target market for the delivery business is very huge and there are
number of people who are require this kind of delivery company. Hence it is essential for the
company to have better services which help in attracting more and more customers towards the
company. For the company like Super Fast limited the target customers are manufacturing
companies, hotels,. Restaurants, schools and corporate executives.
Financial analysis:
This is the process of identifying the business, projects, budgets and the other finance
which are related to the transaction in order to determine the individual performance and
suitability (Chowdhury 2019). Mainly the financial analysis is used to analysis whether the entity
is stable for the longer time period. In the context of Super Fast limited the company the
management must make sure that firm must avail proper funds and resources which help in
expanding as well as promoting the business effectively to the vast audience. Here are some
steps through which financial analysis can be done which are explained down below:
Identifying the balance sheet: To get proper financial analyses the company there must
be proper evaluation of balance sheet should be done in order to identifying the current
positioning of the company. For the company like Super fast limited finance department have the
prime responsibility to examine the financial statement of the company as make annual report for
the company. The company have seen growth and also they have expanded their business in
recent years.
Current assets and liabilities: The assets of the Super fast limited are its building,
manpower and machinery. Therefore the inventory should be managed as it help in reducing the
cost for the company. So in the case of Super fast limited the company should maintain the cost
which help in making effective services to the customer in a well define manner.
Marketing budget:
This help in assisting to examine the cost which the company like Super Fast to promote
their services to the customers in a well define manner. This help in overall to provide estimation
which help in making effective strategies which are useful in making better business plan in a
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well define manner. Here is the marketing budget which help in providing insight for the
company:
Particulars Amount(£)
Promotions 4500
R&D 7500
Online marketing 3000
Total 15000
Payment option for the Super Fast limited:
The organisation provide different kind of payment option as per the convenient for the
customers. As they prefer several means as well as mode to pay the services due to the fact that
have come up with different payment options which are intended which is suitable for the users.
The Super fast limited provide various option such as cash payment, via check, credit card, and
online bank transfer.
Sales forecast:
For the company like Super Fast limited, it is essential to make sales forecast as it help in
making demand useful and it also assist people to shop online. The company have the target to
increase the revenue by 2% which is helpful in making profit. Along with this company can
reduce the fares of delivery as during the first quarter as this will help in capturing larger market
share in the limited time frame. The sales forecast projection is based on the several assumption
and it is made by professionals which is help in making effectively decision for the company.
Here is the sales forecast for the first year is 100,00 pound , in the second year it is 150,00
pounds and in the last year it is 200,00 pounds.
CONCLUSION
From the above business plan it has been concluded that financial budget which help in
providing path which is useful in making effective decision in order to make profit effectively.
Along with this, financial analysis is important which help in determine the financial position of
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the company effectively. There are must be proper planning regarding payment option has it help
consumer to provide better services for doing payment to the company.
REFERENCES
Books and Journals
Ashraf, N., Delfino, A. and Glaeser, E.L., 2019. Rule of Law and Female Entrepreneurship (No.
w26366). National Bureau of Economic Research.
Chowdhury, F., Audretsch, D.B. and Belitski, M., 2019. Institutions and entrepreneurship
quality. Entrepreneurship Theory and Practice, 43(1), pp.51-81.
Huda, M., Qodriah, S.L., Rismayadi, B., Hananto, A., Kardiyati, E.N., Ruskam, A. and Nasir,
B.M., 2019. Towards Cooperative with Competitive Alliance: Insights into Performance
Value in Social Entrepreneurship. In Creating Business Value and Competitive
Advantage with Social Entrepreneurship (pp. 294-317). IGI Global.
Jiménez-Barrionuevo, M., Molina, L.M. and García-Morales, V.J., 2019. Combined Influence of
Absorptive Capacity and Corporate Entrepreneurship on
Performance. Sustainability, 11(11), p.3034.
Mitra, J., 2019. Entrepreneurship, innovation and regional development: an introduction.
Routledge.
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Rawhouser, H., Cummings, M. and Newbert, S.L., 2019. Social impact measurement: Current
approaches and future directions for social entrepreneurship research. Entrepreneurship
Theory and Practice, 43(1), pp.82-115.
Rehan, F., Block, J.H. and Fisch, C., 2019. Entrepreneurship in Islamic communities: How do
Islamic values and Islamic practices influence entrepreneurship intentions?. Journal of
Enterprising Communities: People and Places in the Global Economy, Forthcoming.
Saebi, T., Foss, N.J. and Linder, S., 2019. Social entrepreneurship research: Past achievements
and future promises. Journal of Management, 45(1), pp.70-95.
Venkataraman, S., 2019. The distinctive domain of entrepreneurship research. In Seminal Ideas
for the Next Twenty-Five Years of Advances (pp. 5-20). Emerald Publishing Limited.
Wiklund, J., Nikolaev, B., Shir, N., Foo, M.D. and Bradley, S., 2019. Entrepreneurship and well-
being: Past, present, and future.
Wiklund, J., Wright, M. and Zahra, S.A., 2019. Conquering relevance: Entrepreneurship
research's grand challenge.
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