Supply Chain Management Analysis Report: Amazon and Honda Case Study

This report provides an analysis of supply chain management practices, focusing on two companies: Amazon and Honda. It begins by exploring Amazon's use of technologies, specifically mentioning iBeacon, and discusses their effectiveness. The report then shifts to Honda, examining their approach to sustainable supply chain management. It highlights Honda's commitment to environmental and human rights through their supply chain, including their participation in the CDP supply chain program. The report emphasizes Honda's efforts to improve sustainability, logistics, and purchasing within their supply chain. The report also references several academic sources to support its analysis of supply chain management concepts and strategies.

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Supply Chain Management
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The portfolio of technologies being employed for supply chain management purposes for
Amazon? How effective are these technologies?
Amazon company has changed a lot in supply chain technology used (Fawcett & Matthew,
2014). The technology used in Amazon has very small iBeacon bluetooth tools which have very
efficient and longlasting battery. The iBeacon bluettoth has quick configuration and it works
freely with apps on both Android and Ios (Wang & Zhong, 2016). The technology of iBeacon
aslo broadcasts for long distance like 40meters and it is usually for use because the battery is
included (Monczka & Handfield, 2015). It is due to this massive technology that keeps amazon
company moving.
Sustainable supply chain for Honda
The aim of the Honda company is to supply the customers with timely services and products
which are supplied in a stable manner (Chae, 2015). So as to fullfill their desires they came up
with strong chain for sustainable supply which are suitable to both human rights and
environmental rights (Pettit & L, 2010). The company is supported by many othr suppliers for
reducing the environmental impacts in the environment. Also the company verified its working
conditions and also the legal conditions for both the company and the suppliers as the
compliance of human right grows every minute world wide (Sodhi & Byung-Gak son, 2012).
For the Honda company to fullfill all their requirements, it startedc participated in a program
called CDP supply chain which is an intiative of all international instutitional investors and they
usually requst the companies participating to disclose their information regarding the companies
on policies of climate change (Carter & Rogers, 2015). By this way they promote actively
sustainable initiactives hence development in manufacturing and high cooperation with their

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suppliers. Honda company is striving to make supply chain strong in sustainability and also in
logistics and purchasing areas (Matsuo, 2015).
The figure below shows HONDA supply chain.
References

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Carter, C. D., & Rogers. (2015). Toward the theory of supply chain. Japan: Journal of supply
chain management.
Chae, B. K. (2015). Supply chain and tweeter analytics. Chicago: International Journal of
Production Economics.
Fawcett, S. E., & Matthew, W. (2014). Supply chain game changers and forces that impede
supply chain design. Journal of Business Logistics.
Matsuo, H. (2015). Supply chain disruption of automotive semiconductors. Tohoku: International
Journal of Production Economics.
Monczka, R. m., & Handfield, L. (2015). Purchasing and supply chain management. Chicago:
Cengage learning.
Pettit, T. J., & L, k. (2010). Ensuring supply chain resilience: development of a comceptual
frame work. Newyork: Journal of Business Logistics.
Sodhi, M. S., & Byung-Gak son, C. (2012). Researchers' perspectives on supply chain risk
management. Washton: Production and operations management.
Wang, R. Y., & Zhong, G. (2016). E-commerce logistics in supply chain management.
Washington: Procedia Cirp.