Operations, Logistics, and Supply Chain Management Report for Bentley

This report provides an analysis of operations, logistics, and supply chain management, with a specific focus on Bentley Motors. It begins with an introduction to these core business functions and their significance, followed by a review of relevant literature. The main body of the report delves into key areas for Bentley, including quality management, exploring concepts like Total Quality Management (TQM), Systems Management Theory, and Lean Manufacturing. It also addresses the management of people in operations and supply chains, covering theories such as Theory X and Theory Y, Human Relations Theory, and Bureaucratic Management. A critical analytic discussion then applies suitable solutions to operations management challenges, including Classical Management and Contingency Management. The report concludes with recommendations for improving sales and productivity through the adoption of technology and strategic planning, ultimately emphasizing the importance of these functions for the company's success. The report also highlights the importance of skilled workforce and innovative tools and techniques for better performance rate and productivity.

Operations, Logistics
and Supply chain
management
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Review of relevant operations, logistics and supply chain management...............................3
Managing quality...............................................................................................................4
Managing people in operation and supply chain...............................................................5
Critical analytic discussion and applying suitable solution of operations management........6
RECOOMENDATION....................................................................................................................7
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................9
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INTRODUCTION
Operation is one of main functions in firm with the supply chains, finance, marketing or
HR in business. The operations of company require management of either strategic or regular
production cycle of products or services. Logistics is mostly the complete company or and
working of the difficult operation at workplace. Supply chain management is management of
flow of products or services as well as it includes all procedures that transform the raw materials
into finished products. It considers active streamlining of company supply-side activities to
reduce customer value or gain a competitive benefit in marketplace (Bierwirth, KirschsteinDirk
and Sackmann, 2019). Below report is based on Bentley Motors Limited Company, this is a
British manufacturer as well as marketers of luxury cars and SUV’s. This company founded in
1919 by the H.M Bentley and W.O. Bentley. This industry based in a Crewe, England and they
serve their services and products across the world. Below report includes the two areas which
company require to focus and that are managing quality and managing people in operations and
supply chain.
MAIN BODY
Review of relevant operations, logistics and supply chain management
Operations management: It is management of organisation practice to create highest
and better stage of competence as possible in a industry. Operations management is the
concerned with a converting materials or staff into products as well as services as efficiently.
Logistics management: It is procedure of tactically managing a procurement, materials
storage or movement, parts as well as complete inventory (related information and data flows)
via an company or its marketing platforms in such as manner that present or further productivity
are the maximize through effective cost.
Supply chain management: It is management of flow of services and products as well
as it includes all procedures that transform the raw materials into the finish products (Chase,
Shankar and Jacobs, 2018). It helps in manage entire flow of products and services of business.
There are two areas where company need to improve and focus;
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Managing quality
Quality management ensure that a firm, goods and service is the dependable. It has four
main components: assurance of quality, planning, quality control or improvement at workplace.
Quality management is the determined not only on its quality of goods or service, but also on
target goals and ways to achieve. It supports Bentley to achieve greater consistency in the
business tasks or activities that are concerned in production of goods or services. It enhances
efficiency in procedures, reduces wastage, as well as improves the utilization of time or other
resources. It assists in improve customer satisfaction towards the brand. For managing quality in
better manner company need to adopt some theories which are explained below as;
Total Quality Management (TQM)
This is a model that is seeks to the get better quality or performance which will reach or
beat consumer wants or needs. This can be an accomplished by the integrating all quality-related
procedures or functions throughout the industry. TQM looks at entire quality measures utilized
by a Bentley including the control quality plan or framework or growth, control of quality or
maintenance, improvement in quality or quality assurance (Hugos, 2018). TQM gets into the
account entire feature measures get at entire levels or concerning all industry employees. To
support correct this, quality of products and services inspectors were explained on the
manufacture cycle line to assure that level of the failures in company due to quality was reduced.
Quality is one of most essential elements shaping growth of a company. Consumers always
involve quality of a company’s goods or services while buying them. In fact, at some cases,
quality takes prominence over the cost as well. Good quality of the services and products always
provide every company a strong and effective border over its competitors in market. It also
rewards to the firm with consumer support goodwill and word of mouth as a promotion
technique. It is because of these advantages that the total quality management is more significant
for Bentley Company.
Systems Management Theory
Systems management provide an substitute model to planning or administration of
company. The systems management concept propose such as the human body or consists of the
multiple elements that the work pleasantly so that huge system can gathering in optimally.
According to theory, the growth of a Bentley company depends on the some key components:
synergy, interrelations and interdependence between the different subsystems. Staffs are one of
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mainly essential element of an industry. Other components vital to growth of a company is
departments, business units and workgroups. In the practice, managers are needed to evaluate the
patterns or events in their industries so as establish best management concept. This manner, they
are able to work together on various concepts or activities so that company can perform as a
group rather than as individual unit. System approach offers a holistic view of company or
emphasises on company’s adaptive nature. It enhances company adaptability to a environmental
changes. The industry is studied as a entire or not through its parts of units. These enable it to
adapt to the needs of environment.
Lean manufacturing
It is a systematic approach of eliminating the waste within manufacturing procedures.
The lean model accounts for the waste that is a created via overburdening and uneven workloads.
This concept sees the resource utilizes for other reason other than the value creation for
consumers as wasteful or seeks to get rid of wasteful business resource expenditures (Kai and
Verma, 2018). Lean manufacturing helps improve the efficiency, minimize waste or enhance
production. The advantages, therefore, are various: enlarged services and product quality:
Improved efficiency is frees up staff or resources for a innovation or control of quality that are
would have earlier been washed out.
Managing people in operation and supply chain
The most complicated part of the any manager’s or leader’s job is people management.
This is also known as a HRM; encompass business tasks and activities of staffing, providing
ongoing support, administration or direction for the staff of a company. It is a no secret that the
people management is most likely one of most essential soft leadership skills of business. This is
due to following reasons: It influences the better productivity through its impact on employee’s
morale or motivation. It is a critical during the periods of transition, change and uncertainty. For
managing people industry requires to focus on some theories that are explained below as;
Theory X and Theory Y
As per this concept, Theory X is assumes that people are not like their job roles and
duties in company where as Theory Y assumes people are more faithful towards their job and
duties. Both have different assumptions and thoughts for business and workforce behaviour. To
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observe the employee’s needs and behaviour this concept helps to managers and as per outcomes
they can motivate them for better performance and productivity rate.
Human relational theory
Human relations concept is a organizational thought which is focuses on the staff
satisfaction, informal company, organizations or a means of a influencing staff productivity
(Klochkov and Tveryakov, 2020). Unlike the scientism, human relations model does not view
the employees as essentially identical parts. Human relations concept is essential for Bentley
because it is a first time that a two-way interaction was encouraged and communication between
the worker or their manager was such a dialogue instead of the unidirectional interaction from
manager targeted at staff. Through this company can manage people in operations and supply
chain by build a good relations among each team members.
Bureaucratic management
This theory was developed by the Max Weber, contained the two important elements,
considering the structuring a company into the hierarchy or having a clearly defined regulations
and rules to support a company as well as its members. Term bureaucracy has been the broadly
adopted to refer a model for management in the corporations governments and institutions. In
fact, it is structure of organisation aimed to accomplish the huge-ranging administrative business
tasks by the methodically managing work of lots people.
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Critical analytic discussion and applying suitable solution of operations management
To increase the productivity company need to focus on exploring areas in different
countries and cities. They have less service centre for their cars so they need to plan for service
centres at each location. In operation management they require skilled workforce and some
innovative tools or techniques that can help in better performance rate and productivity
(Kopylskaia and Sidorova, 2018). There are suitable solution which is helps in divide work
among employees as per their skills and experience. Through appropriate solutions Bentley
company can protects resources from wastage; identify the potential employees and many more.
There are two suitable solution are explained below as;
Classical management
This concept is based on faith that staffs only have physicals need or monetary needs. It
does not get into the explanation social based wants and satisfaction of job in company, but as an
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alternative centralized leadership, decision-making or profit maximization in business. Classical
management model is division of staff. Projects of business are broken down in the smaller tasks
or activities that are easy to finish (Kumar, Maiti and Gunasekaran, 2018). The division of staff
concept leads to the better productivity or higher efficiency, as employees are not expected to the
multi task. Through this Bentley Company can focus on targeted goals by dividing task in
smaller groups. They divide work according to employee’s skills.
Contingency management
This is application of three-term contingency, which utilize stimulus control or
consequences to make some changes in behaviour. CM approach originally derived from science
of an adopted behaviour analysis, but CM is sometimes executed from the cognitive-behaviour
therapy structure as well. The function of contingency based plan is to permit a company to
arrival to their regular operations of business as rapidly as soon probable after an unexpected
occasion (Lee, 2018).” In terms of Bentley Company, through this company can minimize the
wastage of resources and increase productivity.
RECOOMENDATION
To increase the sales and productivity company need to focus on latest technology and
tools which are helps in operation management, logistic and supply chain. Through this company
can achieve higher rate of performance and also increase the productivity. They require
executing their plans in different cities and countries who can buy their services and products.
CONCLUSION
It is conclude the above report; operation management is play important role in managing
workforce, resources, business activities and many more. Logistics management is play crucial
role in transferring their resources, products, material from one place to another to completed
task in particular time frame. Supply chain management is important to maintain flow of goods
and services as well as manage all export and import activities. In above report there are two
areas selected which are suitable for company and where they need to focus in well manner.
Managing quality of employees, material, resources, products and services is important to
enhance productivity of business. To manage quality in well manner company need to adopt
some theories such as Total quality management, through this company can manage quality in
very effective and efficient manner. To managing people in operation and supply chains,
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company adopt some theory X and theory Y, Human relation and etc. Through these theories
company can manage people in better way and build a good relation among employees. They
need to focus on adopting technology which are helpful in operational management and manage
workforce.
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