This report provides an in-depth analysis of IKEA's innovation strategy and its impact on the organization. It begins with an executive summary outlining the report's objectives, which include examining the lean start-up movement's influence on IKEA, identifying innovation trends, and assessing the alignment between business and innovation strategies. The report explores IKEA's innovation concepts, organizational environment, and digital capabilities, using the business model canvas for analysis. It investigates the creation of IKEA's innovation strategy, its alignment with the business strategy, and the impact of innovation trends on the company. Furthermore, the report offers recommendations to improve innovation strategies, ensure strategic alignment, and enhance the company's ability to respond to innovation trends. The report concludes with a summary of IKEA's strategies and provides insights into maintaining its market position.
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