Evaluating Sustainable Tourism Principles in Hospitality & Tourism

This report provides a critical evaluation of sustainable tourism principles, focusing on their alignment with the broader concept of sustainable development. It examines the hospitality and tourism sectors, highlighting the importance of economic, social, and environmental dimensions. The report delves into the practical application of sustainable practices, such as resource sustainability, waste reduction, biodiversity maintenance, and community involvement. Case studies illustrate how businesses like Travelodge and Trafalgar integrate these principles. The analysis explores how the tourism industry can contribute to local economies and the importance of stakeholder consultation and staff training. The report also assesses the environmental, economic, and social impacts of tourism, emphasizing the need for sustainable practices to ensure long-term viability and benefit future generations. The conclusion synthesizes these findings, emphasizing the crucial role of sustainability in the hospitality and tourism industry.

Sustainability

Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY..................................................................................................................................1
Using appropriate case studies taken from hospitality and tourism sector, critically evaluate to
what extent the principles of sustainable tourism are synonymous with principles of
sustainable development..............................................................................................................1
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Sustainability is considered as meeting their requirements without compromising the
capabilities of further generations in order to meet its needs. The concept of sustainability is
composed of mainly three pillars which are also known to be its dimensions such as economic,
social and environmental and undertaken unofficially as profitability, individuals and others.
Within all industry including hospitality and tourism motivates businesses for framing decisions
in respect of societal, environmental and individuals affect for longer term instead of upon
shorter- term attainable (Barton, Grant and Guise, 2020). Moreover, this also influences them for
considering various factors than simply immediate profitability and losses involved. The essay is
based on critical evaluation to what extent principles of sustainable tourism are synonymous with
principles of sustainable development.
MAIN BODY
Using appropriate case studies taken from hospitality and tourism sector, critically evaluate to
what extent the principles of sustainable tourism are synonymous with principles of
sustainable development.
Sustainable tourism is defined as the type of tourism which meets requirements of
travellers, tourism sector and host societies at present without compromising the capability of
future generations for meeting its requirements. As per Richards, Sustainable tourism is tourism
that forma as fast as possible considering into account of recent accommodation capacity, local
population and environment. The tourism development as well as new investment within this
industry should not be detracting from tourism itself. New services are to be integrated with
environment.
Until beginning of previous decade’s tourism was observed as profitable industry of
business without any obvious constraints to development, some barriers for entering to market.
Also, the commercial firms small or large mainly act upon principle of self- interest. They do not
develop any vital modification to the way they perform business (Elmo and et. al., 2020). So, this
could be happen due to exhortation or out of effective intent. Moreover, the global tourism has
bought into a phase where opportunities of developing fast profitability from exploiting was
considered as freely available resources dazzled government eyes as well as enterprise and also
various local residents. As there are some economic, ecologic, political and social limits to
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development of tourism and also sustainable tourism strategies are essential for eradicating these
issues. Moreover, some principles are to be undertaken for respective industry beneficial.
There are 10 principles of sustainable tourism which are crucial to consider for the
ventures which operate their business in this industry in term of successful running of business.
Using resource sustainability, by using conservation and sustainable utilisation of assets like
natural, social and cultural resources. If the organisations of tourism industry use resources in
effective manner then it is essential and makes long time business sense. Minimising over
consumption and waste, it is another effective principle and by reducing or avoiding over
wastage, the cost of restoring long time ecological harm can be manage which contributes to the
quality of tourism. Maintaining biodiversity, for example, tourism Sector Company like
Travelodge and many more can manage and publish natural, social and cultural diversity which
is crucial for long term sustainable tourism and builds a flexible base for the business sector.
Integrating tourism into planning, it is another effective principle of sustainable tourism with
the assistance of it, tourism developments that is incorporated into a national and local strategic
planning structure and which assume ecological influence appraisals maximise the long time
feasibility of tourism (Farley and Smith, 2020, Khan, 2020). By executing it, tourism and
hospitality sector enterprise can make development and sustainability in business. Supporting
local economies, tourism industry make an immense contribution and support in local fiscal
actions and that takes ecological costs and values into account, both protect these economies and
evades atmospheric damage. Appropriate consideration of this principle, the tourism sector
venture can make an effective contribution in the development of economic system of nation as
well as local economy.
Involving local communities, the proper contribution of local communities in the
tourism industry is not only advantageous them and the atmosphere in general but also develop
the quality of the tourism experience. From case study example, tourism and hospitality sector
venture make and effective contribution of local communities in term of hiring local people for
employment and other ways. Consulting stakeholders and the public, this principle also
crucial and play an effective role in sustainable development of tourism. Consulting among the
tourism sector and local communities, companies and business venture are important if they are
to work in conjunction with each other and solve possible issues of interest. Training staff, by
implementing and following this principle, the firm of tourism industry can make development in
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their business. Within it, the organisation can provide training sessions and programmes to their
employees and staff members so that they can enhance their skills and learn about new things.
This will assist in sustainable development of company and develops the quality of the tourism
products. Marketing tourism responsibly, by using effective marketing tools and channels the
tourism sector enterprises can offers tourist full ad responsible information in context of natural,
social and cultural environments of destination regions and develop consumer fulfilment.
Undertaking research, by doing constant research and managing by the industry utilising
efficient information collection and determination are important to assist in resolving issues and
to bring advantages to locations, the business sector and customers (Liu, 2020). These all
principles of sustainable tourism assist in making development in the business of tourism and
hospitality sector business and assist in running their business in suitable manner
The sustainable tourism development helps in meeting need and wants of current tourist
in order to giving opportunities in future period of time. There are various dimension of
sustainable tourism which are considered as a favourable and minimising the negative impact.
Herein, it has been analysed that environmental impact is considered as a negative, the economic
impact is considered as a positive as well as social impact is integration of both these tools.
Therefore, it is important to that there is a link among various aspects such as environmental,
social as well as economic dimension such as Environmental dimension every individual
person focuses on bringing sustainability primarily natural , physical environment and also its
protection. There are different aspects of environmental dimension that is Natural resources
tourism focuses on using natural resources like a clean air, mineral water in order to attract user
for destination during particular phase of time period. There are many tourism industries such as
Trafalgar, their focus is on adopting natural resources in order to attract destination in front of
user at marketplace (Nesticò and Maselli, 2020). In addition to this, the natural environment is
considered as other dimension which helps in attracting large number of user during particular
phase of time period. The natural environment represents different type of product of tourism in
different areas such as natural forest, regions & mountain that help in attracting ample of tourist
because of river and lakes. For example, in context of Trafalgar, it is considered as a well-known
organisation of UK. They focus on attracting client by rivers as well as lake that help them in
satisfying them during particular phase of time period. In addition to this, there are various
dimensions that help in protect the environment like individual building, villages, towns escapes
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and many more that help in attracting client which will be beneficial in future period of time.
Therefore, from the above-mentioned environmental dimension it has been analysed that there
are various natural resources and environment that help in attracting large number of tourist
towards the company and increases their sustainability during particular phase of time period. In
addition to this, there are various dimensions such as providing training to its staff regarding
Sustainable Tourism is necessary for providing quality services to users during particular phase
of time period. Their focus is on increasing knowledge of employees for offering best services to
its tourist in order to achieve competitive advantage over rivalries at marketplace (Núñez-Ríos
and et. al., 2020). Undertaking research the other dimension is conducting research in order to
analyse need and wants of customer and also analysed regarding problem which is faced by the
consumer and focuses on bringing advantages to nation, consumer and industry which will be
helpful for company in future period of time. Supporting local economy is the other dimensions
which helps in protecting environment and decreases cost and avoids damages related to
environment. It is helpful for different organisation in order to bring sustainability within
business organisation. Integrating tourism into planning tourism improvement that is integrated
with national as well as local strategic planning tool and that help in undertaking environmental
impact in order to enhance long-term viability related to tourism sector in future period of time.
Economic dimension, herein, it is considered as an environment in which the organisation pays
more attention to issue related to economy. It is considered as a major industry as well as foreign
currency There are various economic benefit of tourism such as it help in providing employment
opportunity, infrastructure development, attract FDI that help in increasing profit margin in
future time period. Due to increase in infrastructure development, it attracts tourist for spend
their holidays in order to enjoy vacations in an appropriate manner. It also provides the job
opportunity to individual that help in increasing their satisfaction level during particular phase of
time period (Ögmundarson, 2020). There are various dimensions of sustainability related to
tourism sector that is going to be mentioned below like using resources sustainably it is
necessary for organisation to adopt different kind of resources such as natural, social as well as
culture in an appropriate manner that help in achieving profit margin in future period of time.
Reducing over consumption and waste this is considered as the other principle for sustainable
tourism that is reducing unnecessary wastage and avoid price related to environmental damages
and they provide contribution towards quality related to providing services to its tourist. There
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are various organisations of UK who focuses on minimising waste in order to provide quality
services to its tourist. Social dimension is related to tourism industry provide less attention to
sustainable tourism in comparison to the environmental impact. This is considered as a social
cultural impact that is usually imposes slower and it is considered as an intangible. There are
various factors which must be considered for sustainability of social dimension that involves it is
necessary to have economic as well as social development of population that is related to tourist
that help in increasing brand image and reputation of company in front of public at Marketplace.
The organisation also focuses on providing that destination to user according to their need that
help in satisfying them and provide them services as per need and wants of its user (Rodrí guez-
Dí az, and Pulido-Fernández, 2020). The sustainability factor helps in providing growth and
success in future period of time. In addition to this, maintain biodiversity it is other dimension, it
is necessary to have maintained cultural diversity in order to maintain sustainable tourism and
generate a base for industrial sector. In assistance of this, the organisation focuses on maintaining
biodiversity in order to provide superior quality services to its user during particular phase of
time period.
Therefore, There are various dimensions of sustainability related to tourism sector which
must be consider for attracting tourist during particular phase of time period (Williams and
Robinson, 2020).
CONCLUSION
As per the above report, this has been concluded that in hospitality and tourism industry
sustainability plays crucial role as this assist them to meet their requirements effectively and
efficiently without compromising the capabilities of future generations. Moreover, there are
some principles of sustainable tourism such as maintaining biodiversity, integrating tourism into
planning, supporting local economies and many more which are crucial to consider for the
ventures which operate their business in this industry in term of successful running of business.
Apart from this it has three dimensions which are also known to be its three vital pillars like
economic, environment and social. As these are considered as a favourable and minimising the
negative impact. Also, it has been analysed that environmental impact is considered as a
negative, the economic impact is considered as a positive as well as social impact is integration
of both.
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REFERENCES
Books and Journal
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sustainability. Routledge.
Elmo, G. C., and et. al., 2020. Sustainability in tourism as an innovation driver: an analysis of
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Farley, H. M. and Smith, Z. A., 2020. Sustainability: if it's everything, is it nothing?. Routledge.
Khan, I., 2020. Sustainability challenges for the south Asia growth quadrangle: A regional
electricity generation sustainability assessment. Journal of Cleaner Production, 243,
p.118639.
Liu, S., 2020. Bioprocess engineering: kinetics, sustainability, and reactor design. Elsevier.
Nesticò, A. and Maselli, G., 2020. Sustainability indicators for the economic evaluation of
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Núñez-Ríos, J. E. and et. al., 2020. Factors to Foster Organizational Sustainability in Tourism
SMEs. Sustainability, 12(20), p.8657.
Ögmundarson, Ó., Herrgård, M.J., Forster, J., Hauschild, M.Z. and Fantke, P., 2020. Addressing
environmental sustainability of biochemicals. Nature Sustainability, pp.1-8.
Rodrí guez-Dí az, B. and Pulido-Fernández, J. I., 2020. Sustainability as a key factor in tourism
competitiveness: a global analysis. Sustainability, 12(1), p.51.
Williams, S. and Robinson, J., 2020. Measuring sustainability: An evaluation framework for
sustainability transition experiments. Environmental Science & Policy, 103, pp.58-66.
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