Analysis of Sustainable Practices in Hospitality Management: A Report

This report provides a comprehensive overview of sustainable hospitality management, addressing the critical issues facing the industry. It begins by evaluating the extent to which the hospitality sector contributes to environmental, social, and economic challenges, such as water and energy usage, pollution, and social responsibility. The report then analyzes the impacts of these issues on hospitality industry profitability, considering both positive and negative economic, environmental, and social consequences. Furthermore, it explains and critically assesses the importance of corporate sustainability management, emphasizing cost savings, economic incentives, and the role of green practices. The report highlights the need for the hospitality industry to adopt sustainable practices to mitigate environmental damage, enhance social responsibility, and ensure long-term economic viability. The report provides valuable insights into the challenges and opportunities associated with sustainable hospitality management and underscores the importance of integrating sustainability into business strategies.

Sustainable Hospitality
Management

Table of Contents
INTRODUCTION ...........................................................................................................................................3
MAIN BODY .................................................................................................................................................3
1.Critically evaluate the extent to which the hospitality industry contributes to each of these issues.. 3
2. Analyzing the impacts that these issues have on the hospitality industry profitability.................5
3. Explaining and critically the importance of corporate sustainability management in the hospitality
industry.............................................................................................................................................7
CONCLUSION ............................................................................................................................................11
REFERENCES ..............................................................................................................................................12

INTRODUCTION
Sustainability hospitality management is a conceptual term that focuses on sustainability
of hotel industry where it will determine issues in business operations and functions. In terms of
hospitality sector, sustainability management impact on the organizational environment and
culture. Present study will be based on sustainability of hospitality management. In order to
focus on the sustainability development and it will discuss issues of environment where how to
improve the sustainable approach in the hospitality sector. Besides, that study will present the
impact of sustainability development and brings new ideas and goals towards the new
achievements. Moreover, study explains the importance of corporate sustainability management
in the hospitality industry. Overall, report will present the concerns areas that has to be taken
seriously.
MAIN BODY
1.Critically evaluate the extent to which the hospitality industry contributes to each of these
issues.
In present era sustainability is term that can be identified needs of the present without
compromising the ability of figure generations. There are three mains of sustainability economic,
environmental and social (Ali and et.al., 2018). The sustainability belongs to people, planet and
profits. Such as environmental pillars is one of the most important and concerning pillar. Manyt
companies are mainly focused on minimizing their carbon footprint, packaging waste, water
usage. Next the social pillar in which company needs to ensure to get the approval of its
stakeholders and the community it operates in. In which company requires to fulfilling the
employee needs and wants and treat them fairly to being neighbor and community member, both
locally and globally. In order to fulfill the social responsibilities' hospitality industry should take
some good actions against the employee interest. In this way, it will improve culture and
environment at workplace. In terms of society perspective companies facing challenges in term
of providing social benefits to society such as fundraising, sponsorship and scholarship and
investment in local projects.
Economic pillar of sustainability is where the most business feel they are on firm ground.
To be more effective and popular in front of the society it requires to be the best growing

effective results to bring the best ideas for the better environmental growth. Economic pillar
generally gets affected by the economic terms such as company profitability in business.
Environmental Issues: There are different issues which affect hospitality industry and it
also been given negative impact on the sustainability. The issue is related to use dirty water
usage in big resorts and hotels have a lot of water from long guest showers and huge pools in
restaurants, they use water for dishes (Bamiatz and et.al., 2016). So overall this is the big issue in
hospitality industry. Besides, Energy usage is one of the second biggest issue which includes
electricity of restaurants, hotels, and resorts as well as the used by tourism. This is the another
big issue towards the sustainability.
Air Pollution is one of the biggest issue in environment which affected by pollution
gases, natural gas, gasoline or coal. Hospitality sector should ensure and avoid such pollution by
adopting the green projects and green environment.
Steps taken by hospitality industry
Install Energy saving technologies: It has been seen that 75% of hotel’s directly affect
the excessive consumption of energy because they are used energy saver tool and equipment’s
which reduce energy saving companies should have installed energy saving efficient
technologies such as lighting, appliances, heating and cooling systems can make a difference for
both the environmental and your hotel bottom line.
Embrace Recycling: This is the another issue due to which amount of waste hotels has
been creates. Hospitality sector should on the recycling process to stained tablecloths into
napkins, chef aprons and neckties (Zervas Proserpio and Byers, 2017).
Encourage Guests to be Green: Hospitality organizations can adopt the energy
consumption tools where they can easily save wastage of resources. Besides, hotels can allies
recycling the bins readily available to guests and be sure that they are aware of the green
programs.
Save Water: Hospitality industry start saving the water in several manners such as
installing toilet tank fill diverts in older toilets can save about ¾ gallon of water per flush.
Through this steps Hospitality sector can help to contribute the better growth and management.

Social Issues: Social sustainability is an often-overlooked aspect of sustainability which
is often focus on the environmental or economic aspects of sustainability. All here dimensions of
sustainability must be addressed to attain the most sustainable outcome possible.
In terms of social issues, it is required the Social responsibility includes CSR activities in
which company make sure the employees and customer satisfaction (Baum, 2018). All the
services of customers are effective and make sure they all are fruitful as per the demand of
buyers. Company also need to take some social initiatives to build up the strong brand image in
front of the stakeholders.
Provides Fair services to Stakeholders: Hospitality organizations should have need to
accomplish the stakeholder expectations from the company. Such as employees, customers,
suppliers, governments. In other words, these factors should have need to controlled the major
effective factor to be managed by the organization and goals.
Regulate all rules and regulations: Company also need to adopt all kinds of rules and
regulations imposed by the government that helps to protect the environment from the pollution.
2. Analyzing the impacts that these issues have on the hospitality industry profitability.
Economic Impacts
In terms of economic factors, it impacts on the hospitality industry where it initiatives to
considered as luxury source which is improving the brand image and exclusively for larger
companies. In this way, it can be determined that positive impact of economy that have on the
hospitality sector. environmental impacts of business due to increase conflict between staff
members in hospitality industry. If companies are not adhering or taking corporate social
responsibility seriously it will be given negative impact on the overall development of hotel
industry (Bunakov and et.al., 2015). The major issue that affect the company profitability is
pollution, it is one the world’s biggest environmental problems that impact on the hotel industry.
It tends to be a typical of modern life. The reason behind negative impact is customers are now
more concern about their health issues for which organizations has to adopt environment
pollution free or maintained the green healthy infrastructure. Otherwise, it been reducing the
company overall sales.

Social Impacts
Society majorly prefer to have those hotels that are Developed and support green
environment. In order to that, Hotel industry required to conduct material and adopt green
projects in order to meet out the best development results and objectives. Every business has the
long-term goal of continuous improvement and profitability.
Chemical and oil disposal also results into the improper waste management and adverse
effects on the land (Garrette, Phelps and Sibony, 2018). Now highlighting this point on
deploying a new source or design on the same land will again need a more costing to deal with
the dumped waste and also to get ready the place for new projects. Such industries like hotel are
24 hours operating industries where the need of electricity and eater is required all the time with
no excuse or notion and also on a big hospitality business the need of energy is too high and
using more of resource of energy is sometime more a drawback then to be profitable by a
business.
Along with that, hospitality sector needs to be very friendly with the clients and ensure
the good outcomes for the customers in order to gain the positive response. Otherwise, such it
would have been given negative impact on the overall system growth.
Environmental Impacts
Environment factor impacts on the organizations in terms of increasing scarcity of raw
materials, polluted carbon foot print targets set by government. Is seen that industry often fail to
demonstrate the strategies with the nature and with starting to a less percentage the percentage
effectiveness towards the nature is increase to a good number to section dealing with the renewal
sources.
Service sector is moving towards adopting a high demand operational building which are
facilitated to be a big area. Scenic resorts and other building which are specially constructed net
to the lakes or a forest life architecture offices and service sectors are capitalized to move the
land into the business lifting out the point that energy will be diverted, and resources will be
disturbed (Xu and Gursoy, 2015). Only the planned outcomes can be resulted into the good
relationship with environment if the strategies included work towards conditions which do not go
higher than demanded and also to maintain a balance into resource.

With the increasing number of consumers in the hotel and leisure industry, there are
companies which are widely focusing on the needs and importance of hospitality operations and
management (Jones, Hillier and Comfort, 2017). Sustainable management is the highlighted
topic and the talk of the world. The consumption of environment resources on such a vast level
has highly impacted the environmental resources and growth, also the waste that is accumulated
by such operations is not managed as per the process. Water consumption Is the major part here
and is used in all sectors of hospitality industry.
3. Explaining and critically the importance of corporate sustainability management in the
hospitality industry.
Cost Savings
Firstly, the point is to save money and be on cost success as economy is the major factor
that gives better prices in the hospitality business. Minimizing the costs and planning a strategy
is highly demanded to deal in hospitality business keeping the corporate initiatives towards the
sustainable and planned outcomes.
The organization is mainly managing the corporate sustainability by implementing
several new graphs that ranges their growth high by investing right strategies to manage the
waste and resources. In this way, it easily calculated the overall investment on development and
estimated that how much money save.
They are working on their interior development and management by including sustainable
products and giving the knowledge transfer to the staff and interns.
Managing the environmental aspects through different activity can have impacts that
significantly result in the change of day to day tasks. Consumption of resources on daily basis
result into daily activity alteration on managing the waste and effluents in such a way that it can
have profits. Hospitality and other examples of hostility business are covered, and this focuses on
strategies being involved in environmental management.
Positive outcomes on hospitality industries are hotel, hospitals etc. are to be conducted
campaigns that also educate the people on clean and green environment with moving their vision
towards how important is to protect the important and how they can result in increasing our
growth.

Tourism sector helps in job creation and skill management including the variation in
economies. To promote the audience towards being a plant savior and becoming the green agent
to save the earth, many companies are designing their premises and venues with natural climatic
and environmental adopted so that people can know how good and economical strong is to be a
part of such clean and green aura (Lado-Sestayo and et.al., 2016). Also, by using the organic
products people are becoming aware and this resulting in increased reputation and building an
image of company among people to promote products that can be recycles and also have nil
effects on environment hazard. Whereas, on preserving the natural environment the habitat is
disturbed by designing the models in the environmental lands and this imbalance the nature.
Economic Incentives
Coming to the most prominent part i.e. Economy, here the technology now has
empowered itself through various renewal energy machinery equipment’s like wind, solar,
thermal and many more to count that result into the best energy utilization and less expensive
method to deal with the operations. In fact, it is proven that using such methods in hospitality
operations not only results in better economic growth but also improves the level of land and
other renewal sources that are planted for the process.
On a vast channel, there are several programs that are now introduces and seminars are
taken to give knowledge to maintain and manage the system. Many organizations are conducting
the activities and are giving the love demo to the new aspirants about how they can perform
better on hospitality industry (Xu and Gursoy,2015).
As there are group of organizations that are now moving themselves to save the resources
and to do better in a hospitality industry, taking major sets towards the integration and evaluation
of nature and global green revolution.
The economic incentive always motivates the employee towards its goals and
achievements. It also preferred to needs, desires and wants to staff members. In directly positive
impact on the hospitality industry to increase productivity and profitability in marketplace.
Regulatory Affairs
The government with the companies also tie-ups for having the vision towards nature
saving and critical thinking on managing the resources and thus helps in making economic

incentive and better pay offs towards finances (Lashley ed., 2016). Secondly, the regulations and
management help in targeting the environmental affairs and to facilitate the operations on
dealing with the environment conditions and growth.
On the third note, a corporate exposure is one of the most important equipment in
hospitality sector that affect the reputation of a company behaves likes a brand and motivated
other companies to follow the path to succeed. Also makes the employees do the mouth
publicity and branding of the company which results into converting the information into the
knowledge and right use to sustainable source and developing a higher progress rates in
hospitality business. And this whole phenomenon of activity transformations makes a firm move
towards a higher sales cycle and consumer growth. Many major hospitality firms have now
branding their platform by naming the qualities and methods they follow, and they have made
the process to aware more and more people through several social platforms and campaigns.
Such makes an impact in the market and diverts towards long term success plans.
In context of hospitality industry, it is developed the regulatory affair in terms of
professional development that protect to maintain safety and security. Managers and leaders will
track all type of changing legislation in all type of regions.
Corporate Brand Image
For a Corporate sustainability management image of a company and its environment
gives it a social exposure and sets the criteria for its advantages and disadvantages, their
marketing strategy profits themselves by revoking the best policies and methods (Sekaran and
Bougie, 2016). Other big profit of environment business is having the resources used abundantly
and worthy of its cost. On the other hand, major disadvantages of corporate sustainability in
hospitality operation is managing the cost and expenses to plan and design the activities and
guidelines for employees to give the Corporate sustainability management training. There are
other major investments also that are added to run hospitality business. Similarly, a drawback of
sustainable development relates to buying and selling of production and manufacturing units.
Many companies switch their resources such as changing packaging and moving their resource
to more sustainable market trends. Major profits on hospitality business include social
responsibilities of a company to aware and attract consumer and buyers on a positive corporate
hospitality. A positive approach that company follows faces high quality products even if there is

a retention in the market. The brand name of a company becomes stronger and gives more
service to its consumers. There are less controversial practices that take part in regulatory affairs
and other authoritative bodies (Prud’homme and Raymond, 2016).
Brand image is important role play in organization that can improve overall production
level and generate large revenue in marketplace.
Guest Experience
Limitations to corporate sustainability has a greater cost of manufacturing when there is
machine failure. There is a greater expense and costing increase, and this results in higher
employee pay when they are stand by. And if the product needs to be replaced or redeveloped,
the costing is doubled.
Company also committed to Corporate sustainability management policies and they are
pushed to follow all limitations that are associated with CSR advisory board, and also to promote
such policies and activities that motivates the employees for their effective work. And adverse
effect of such policies and practices puts pressure on employees to work on different associated
work culture. The companies which play a role in functioning Corporate Social Responsibility
activities and hence the lifestyle and living standards of people (Marasco and et.al., 2018).
Others
Such approach of corporate sustainability results in managing long term relationship with
the consumer and the stake holder also gives an impact of ethical business on the hospitality
sector, social and environmental cause, cultural diversities and economic variations become part
in ease of doing business. Sustainable strategy is publicly delivered with the benefit such as
company reputation and goodwill. Hospitality business also encompasses the accountability and
the levels of suppliers and retailers to produce more and more multi corporate products that are
supplied globally on low cost and are scalable. Sustainable principles and operational activities
are integrated in environmental investment processes and plays an active role in business beyond
diversity and hospitality leadership. Government at local and national level are supporting
environmentally friendly businesses with incentives while pushing industry standard on pollution
and emission ever higher. Sustainable practices also very helpful in cost effective. The challenge
of expert in sustainable business practices don’t seem particularly profitable. In other terms

financial case for sustainability is the high correlation between good stock performance, lower
cost performance, cost generating this is the most challenging way to reproduce the following
manner and produce the best goal and opportunities (Mariani and Borghi, 2018).
Corporate sustainability management is the business initiatives that benefits society these
initiatives fall into three categories, often called tipple bottom line. The social factors motivate
the new brings the new challenges and maintained the proper image of the company in the
market. Corporate sustainability management is especially important in hospitality because most
organization work in the heart of culture giving tours. She begins by telling the student that
Corporate sustainability management is when a company. Now, there are many things resort can
do to improve its practices. Not following the effective learning out, the matter which helps to
give the long lasting results. Customer always prefer to select those companies whose past
records always been good and challenging. Overall, this procedure would help me to control the
long lasting results to take out the best developing results.
CONCLUSION
As per the above report it has been concluded that sustainability management is the most
crucial part of tourism or hospitality development. Present study has been shown the importance
of economic, social and environmental factors how they affect hospitality industry positively or
negatively. Study also explained about the concept of corporate social responsibility and how it
affects the hospitality organizations and goals. In other words, it helps to bring new different
thoughts through company can reduced its issues and convert into opportunities.

REFERENCES
Books & Journals
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and hospitality industry. Athens Journal of Tourism. 4(1). pp.126-144.
Lado-Sestayo, R. and et.al., 2016. Impact of location on profitability in the Spanish hotel
sector. Tourism Management. 52. pp.405-415.
Lashley, C. ed., 2016. The Routledge handbook of hospitality studies. Taylor & Francis.
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