This case study examines Bio-Bean, a coffee ground recycling company, as an example of sustainable innovation. It discusses the positives of sustainable organizations, such as increased competitiveness, cost reduction, and waste reduction, while also addressing negatives like time-consuming processes, initial investment costs, and complexity issues. The analysis categorizes innovation types—architectural, radical, incremental, and disruptive—and highlights the significance of sustainable business in fostering green communities, creating opportunities, increasing productivity, saving the environment, generating employment, and attracting new customers. The reflection section details the author's planning process, feelings, and analysis of the project, emphasizing the benefits of structured task division and the potential of practical application for enhanced learning. The assignment is contributed by a student and available on Desklib, a platform offering study tools and resources.