An Analysis of Sustainable Tourism Development in Qatar: Report

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This report provides a comprehensive analysis of sustainable tourism development in Qatar. It begins with an introduction to the tourism industry and the importance of planning, followed by an examination of stakeholder benefits, including those for the government, tourists, travel operators, and local people. The report then analyzes the advantages and disadvantages of public/private sector tourism planning partnerships, and explores tourism development and planning measures at various levels. The significance of interactive planning systems and methods for measuring tourist impact are assessed, along with the concept of sustainability, factors hindering it, and planning stages. Additionally, the report evaluates conflict resolution methods, the implications of balancing supply and demand, and moral/ethical issues in enclave tourism. Current issues related to tourism development in Qatar, along with recommendations for future destination development, are also discussed, concluding with a summary of the key findings and references.
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Sustainable Tourism
Development
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Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY..................................................................................................................................1
TASK 1............................................................................................................................................1
1.1 Benefits for stakeholders from the planning of tourism development in Qatar....................1
1.2 Advantage and disadvantages of public/private sector tourism planning partnership..........2
TASK 2............................................................................................................................................3
2.1 Analyse the feature of tourism development and planning measures at different level at
Qatar............................................................................................................................................3
2.2 Significance of interactive planning system and processes of tourism development in Qatar
.....................................................................................................................................................3
2.3 Evaluate various methods available to measure tourist impact in Qatar...............................4
TASK 3............................................................................................................................................4
3.1 Introduction to concept of sustainability in tourism development........................................5
3.2 Analyze factors that may prevent/hinder sustainable tourism development within Qatar....5
3.3 Different stages of planning sustainability in tourism at Qatar.............................................5
TASK 4............................................................................................................................................7
4.1 Evaluate the methods of conflict resolution for future well being of the developing tourism
destination....................................................................................................................................8
4.2 Implications of balancing supply and demand with reference to Qatar................................8
4.3 Moral and ethical issues in enclave tourism..........................................................................9
TASK 5............................................................................................................................................9
5.1 Current issues related to tourism development in a developing and emerging country........9
4.2 Recommendation for future destination..............................................................................10
CONCLUSION..............................................................................................................................10
REFERENCES..............................................................................................................................11
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INTRODUCTION
Travel and tourism are the fastest growing industry with the maximum number of
customers and stakeholders. Hence, planning the operations related to Travel and tourism
industry is one of the biggest challenges for the tourism service provider organisation. The firms
are required to look after proper assessment and evaluation which will help an enterprise to carry
out the services. The current report is presented in regard to UK based travel and tourism
enterprise, Thomas Cook.
The present report will cover the benefits of stakeholders in the planning of tourism
services in Qatar. Also, advantages and disadvantages of public/ private sector tourism planning
are analysed. Various levels of tourism planning, interactive planning system and its different
methods are analysed. Besides this, concept of sustainability and factors hindering/ preventing it
are discussed with different stages of planning. Also, the conflicts of interest and balancing of
supply and demand are evaluated with assessment of moral and ethical issue. The current issues
related to tourism in various countries and its impact on tourism with evaluation of suitable
recommendations and future development.
MAIN BODY
TASK 1
In the execution of travel and tourism related operations, various stakeholders will participates
and play a very crucial role in planning of tourism development in measures in Qatar (Hatipoglu,
Alvarez and Ertuna, 2016). This will benefit the stakeholders in multiple
1.1 Benefits for stakeholders from the planning of tourism development in Qatar
In the execution of travel and tourism related operations, various stakeholders will participates
and play a very crucial role in planning of tourism development in measures in Qatar (Hatipoglu,
Alvarez and Ertuna, 2016). This will benefit the stakeholders in multiple ways.
Some major benefits of tourism planning in Qatar for its stakeholders are:
Government: The national and local government of Qatar will look after the development and
planning of proper travel and tourism measures which will not only help in improving the
tourism infrastructure within the country.
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With the development of the tourism planning of Qatar there will be more attraction for the
tourist customers. This will help the local and international visitors to have the opportunities for
the development across the country.
Tourists: A suitable travel and tourism planning measures that is been followed within the
organisation or a country will ensure that the tourists get the best quality services.
It assist is generating decent amount of revenue which will help in growth of Qatar as a tourist
destination.
It helps the tourists to explore a destination or location with ease and get good service while their
traveling and stay at Qatar.
With the proper planning tourist will be keen to spend more money and help in the mouth
publicity and share there experience on social media.
Travel and tour operators: Suitable tourism planning will help the travel and tourism service
provider to plan their tour packages and services as per the requirements of customers.
The operation will help in identifying the key resources for providing the sustainable plans to the
tourist with better prices along with the development of the destination.
Local people: The planning of tourism measures including the native people will help in
improving business conditions and operations.
It will lead to rise in their sales and encourage them to make customized packages.
It increases the exposure of local culture to tourists from all around the world and vice versa.
With the development of tourism there is improvement in the quality of life of the local people
along with the change in attitude and perception which helps in overall development of the
community along with destination.
1.2Advantage and disadvantages of public/private sector tourism planning partnership
The public/private sector tourism planning partnership measures which will help in
carrying out of the tourism related services in an effective way. This approach has certain
advantages and disadvantages which are as follows:
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It is a practice that involves both, government (National and local) along with the citizens for the
promotion of travel and tourism facilities within Qatar (Hatipoglu, Alvarez and Ertuna, 2016).
Advantages of PPP
It provides the essential investment and infrastructure that will be required for the setting up of
the travel and tourism enterprise into Qatar which would be making government to plan
accordingly.
The expertise of private sector and resources made available by public sector enterprises will
help in carrying out of tourism development services in an effective way (Gössling and et.al.,
2016).
Also, it helps in risk assessment and their rectification in order to make the travel and tourism
services more feasible and customer friendly.
Ensure the delivery of high quality services and products that will be provided to customers with
proper planning of travel and tourism services in Qatar.
The advantage regarding this is related to solution of the better infrastructure which will help in
proper development along with proper controlling over planning by key performance indicators
and return on interest. This will help in gaining more revenue as compare to traditional one.
Disadvantage of PPP
The public sector obligations will impact the delivering of the services and quality of products
offered to the tourists.
The private service based procurement services is more costly and time-consuming as compared
to public procurement (Bosak, 2016).
There is an uncertainty related to success of such alliances between the private forms and
government.
This uses to limit the competitiveness required by the cost effective partnership and along with
that the level of profitability get pendent on the level of risk taken in project. On the basis of
analysis, this can be said that the proper management of the travel and tourism measures are been
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carried out that will help in proper planning of the services and improving the stakeholders
benefits in industry.
TASK 2
Leaflet
2.1 Analyse the feature of
tourism development
and planning measures at
different level at Qatar
The suitable tourism
development services that are
be carried out by the
organisation within Qatar that
will help in carrying out
suitable travel and tourism
services and hence, support in
meeting customer needs and
requirements at the travel and
tourism sector firm (Din,
2018). Hence, the planning of
the tourism measures on
various levels will help in
carrying out of the services
and setting up of the measures
in an effective way. The
feature of tourism
development and planning
measures at various levels are
2.2 Significance of interactive
planning system and
processes of tourism
development in Qatar
The interactive
planning measures which are
been carried out by the
organisation will look after
suitable adoption for the
various growth measures and
polices which will support a
good growth of effective travel
and tourism planning measures
which will lead to setting up of
the policies and carrying out of
the measures which will help
in improving the quality of
services and growth measures
which will lead to setting up of
the operations and leading
Qatar to evolve as an emerging
tourist destination. Effective
researching and
implementation of the
2.3 Evaluate various methods
available to measure
tourist impact in Qatar
Various methods are been
followed by the proper
planning of the travel and
tourism measures which are
been carried out by the
organisation (Bunakov and
et.al., 2015). These methods
will lead to developing of
services and products related
to travel and tourism which
will help in meeting needs and
demands of their customers.
Some effective measures or
methods that are been taken in
focus in order to identify the
type of impact laid by tourists
in Qatar. Some effective
methods to measure the impact
laid by tourists are:
Economic measure:
The tourists will look after the
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as follows:
International: Various
international organisations like
UNESCO and OECD will help
n promoting the saes of the
tour packages and well being
of the people or tourists o the
global level. They will see
through the setting up of
proper guidelines and
standards that is required to be
followed by all travel and
tourism organisations to meet
their customer needs (Hall,
Gössling and Scott, 2015).
National: Different national
organisation like DCMS
(Department of culture, media
and sports) of Qatar will look
after proper planning of
services and products related
to travel and tourism
enterprises. It will also help
building the coordination
between various service
providers within travel and
tourism firm. This will help in
increasing their revenue to a
greater extent
Regional: Development of
travel and tourism on the
processes will lead to
development of the travel and
tourism related services in
Qatar (Huang and et,al., 2016).
The proper researching
will lead to identifying the
needs and demands of tourists
in regard to a location or
destination. Based on the
reviews and suggestions
received, the travel and
tourism department of Qatar
will look after the proper
planning of the services and
delivering them to their
customers in order to have
higher level of customer or
tourist satisfaction level. The
development of an interactive
plan will not only assist in
catering the needs of a wide
variety of customers but also
improves the overall
performance of the travel and
tourism organisation.
proper planning of the service
measures will lead to carry out
the operations will lead to
carrying out of the measures
which will support a good rise
in tourism related earnings.
The purchasing of tour
packages, employment related
to it and the revenues
generated by various food and
beverage, accommodation and
service provider enterprise
(Sinclair-Maragh, Gursoy and
Vieregge, 2015). The
Scarborough Tourism
Economic Activity Monitor
(STEAM) will look after
proper identification of all
monetary activities that are
been followed within Qatar.
Environmental and social
measures: The organisations
like EIA (Environmental
Impact Assessment) and other
social cultural measures that
are been followed by Qatar in
order to have a good
evaluation of the tourist needs
and demands. Developing
environment friendly measures
which are carried out by
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regional level in Qatar is more
important because it will help
in improving and placing of
the measures which will be
followed by the service
provider enterprises and
interacting with the customers
or tourists in a direct manner.
Other than this, it will help in
developing a location or
destination as tourist
attraction.
Thomas Cook will lead to
proper evaluation of tourism
measures which are been
carried out by the organisation
in an effective way (Muresan
and et.al. 2016). The cultural
factors may turn out to be a
major USP for Qatar to attract
maximum number of tourists
and increase the revenue of the
organisation.
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TASK 3
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3.1 Introduction to concept of sustainability in tourism development
Possessing a good sustainability is very important for the organisation in travel and tourism
enterprise like Thomas Cook in order to setting up of measures which are been carried out for
tourism development in Qatar. Having sustainability in market will lead to effective growth and
allow the organisation. This includes all the components of travel and tourism service provider
organisation that will help in carrying out of the service measures which will lead to setting up
of activities which will lead to maintain the operational process which was followed by the
selected organisation in Qatar to develop the tourism facilities and measures. Other than this,
maintaining ecological balance is also important in order to improve chances of nature based
tourism within country.
Besides this, the economic conditions and legal environment is also important for
the gaining of sustainability of organization which will lead to carry out significant travel
and tourism measures. It includes the measures supporting in assessment of services that
will lead to rise in quality of tourism services and measures which are been gained by the
organisation. Besides this, enterprises like Thomas Cook will see through the undertaking
of the corrective and growth measures which will lead to improvement of travel and
tourism services undertaken by the firm.
3.2 Analyze factors that may prevent/hinder sustainable tourism development within Qatar
Various factors are taken in consideration by organisation which will impact the growth or
restricting of the tourism development. In Qatar, Thomas Cook is required to look after suitable
measures which will help in proper planning of operations which will lead to setting up of
growth of travel and tourism (Sustainable Tourism Trends and Challenges in 2019: Expert
Panel. 2019). Some major factors that can influence tourism development within Qatar are:
Economic conditions: As Qatar is one of the most advance and fastest growing economy, the
financial factors affecting the organisation or tourism will look be after that will lead to carrying
out of the services which will lead to setting up of proper policies and measures which will
impact the development of tourism within Qatar. The purchasing power of customers and
variation in exchange rate of currencies on global level will impact the setting up and
establishment of tourism operations within the selected country.
Terrorism and unsafe environment: Terrorism is one of the biggest issues that can impact
the setting up of travel and tourism within the country and may lead to hindering of
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tourism measures of Qatar. This can cause a reduction in tourist count and may hamper
the setting up of guidelines and measures impacting the performance of tourist enterprise
like Thomas Cook in Qatar.
planning sustainability in tourism at Qatar
Different steps are been placed by the organisation like Thomas Cook to develop a
sustainable tourism within Qatar. Soma major steps that are taken are:
Setting up of aim: This step includes the setting up of effective objectives or goals
of developing a sustainable tourism within Qatar.
Identifying the stakeholders: Proper stakeholders will be identified that will help
in proper planning of the operations for developing a sustainable development that
will lead to significant rise in setting up of the operational goals.
Carrying out of research: Suitable research will be carried out that will lead to
identification of customers or tourist needs and developing sustainable tourism
product.
Specialising the product or place: It includes the improvising the product or destination to
make it attractive for tourists (Zhu, H. and et.al., 2017).
Identifying the risk factors: The risk factors associated with the development
are been identified and rectified in order to attain sustainability.
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TASK 4
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