Analysis of Sustainable and Responsible Tourism at Disneyland Paris

This report provides a comprehensive analysis of sustainable and responsible tourism management, focusing on the case of Disneyland Paris. It begins with an introduction to the concepts of sustainability and responsible tourism, followed by an examination of sustainable development initiatives at Disneyland Paris, including its commitment to environmental stewardship. The report explores the roles, missions, and functions of leading global organizations involved in responsible tourism and sustainability, such as UNWTO and WTTC. It then delves into the principles and processes of tourism planning, identifying challenges related to planning and development. The report also assesses the economic, social, cultural, and environmental impacts of tourism activities at Disneyland Paris, and examines the sustainability principles implemented to meet stakeholder requirements. The contribution of various stakeholders in developing sustainable practices is analyzed, along with an evaluation of stakeholder engagement and partnerships to minimize adverse impacts and meet sustainable objectives. The report concludes with a discussion on the usage of sustainable and responsible tourism.

SUSTAINABLE AND
RESPONSIBLE
TOURISM
MANAGEMENT

Table of Contents
INTRODUCTION...........................................................................................................................3
LO 1.................................................................................................................................................3
LO1.1 Concept of sustainability and responsible tourism development ....................................3
LO1.2 Sustainable development in Disneyland Paris..................................................................4
LO1.3 Role, mission and functions of leading global organization involved in responsible
tourism and sustainability............................................................................................................4
LO 2.................................................................................................................................................6
LO2.1 Purpose and principles of tourism planning.....................................................................6
LO2.2 Process of tourism development and planning ................................................................7
LO2.3 Challenges and problem related to planning and development of tourism......................7
LO3..................................................................................................................................................7
LO3.1 The impacts of tourism activity from economic, social, cultural and environmental
perspectives in Disneyland Paris.................................................................................................7
LO3.2 Principles of sustainability implemented by Disneyland Paris to meet stakeholder
requirements and expectations.....................................................................................................9
LO3.3 The contribution made by various stakeholders in developing sustainable tourism
practices in Disneyland Paris to minimize the adverse impacts on businesses.........................10
LO3.4 Critically evaluation of the value and importance of specific stakeholder engagement
and..............................................................................................................................................10
partnerships in minimize adverse impacts to meet overall sustainable objectives....................10
LO 4...............................................................................................................................................10
LO4.1 Usage of sustainable and responsible tourism ...............................................................10
CONCLUSION..............................................................................................................................11
REFERENCES................................................................................................................................1

INTRODUCTION
Sustainable and responsible tourism is the kind of tourism which contains complete
account of its current and future social, economic and environmental impacts which addresses
the needs and wants of tourists or visitors, the industry, host communities as well as the
environment. Responsible tourism is about making better places for people to live in and better
places for people to visit. This concept is about identifying the local significant or important
issues and act towards dealing with them. Basically, sustainability is a goal which can only be
achieved by persons who are taking responsibility to achieve it. While responsible tourism is
about taking responsibility for making tourism sustainable (Mathew, Sreejesh, 2017).
Disneyland Paris is an entertainment place in Chessy, France. Disneyland Paris has long-
standing commitment to environmental stewardship. Throughout the year, company leads an
action plan which is based on different focused areas which includes activities contributes
towards sustainability and responsible tourism (O’Rourke, 2019).
In this report the concept of sustainable and responsible tourism has been explained along
with its role, functions and mission. The purpose and principles of tourism development,
challenges and problems faced, the impacts of tourism activities will be explained to give
complete knowledge. In addition to the above information, this study will also highlight the
concept of the sustainability implementation and various ways to develop sustainability of tourist
destination.
LO 1
LO1.1 Concept of sustainability and responsible tourism development
The main aim of sustainable tourism to retain the economic and social benefits of tourism
development. The sustainability refers to meet the individual or personal requirements without
compromising the future generation people ability to get their need. Sustainability is also concern
with economic development and equity of social (Mathew and Sreejesh, 2017). As all the
activities performed in economy involve the uses of resources and out of those many can not be
renewed in nature. The tourism should consume the resource in a way that it will not harm the
environment. These activities of responsible tourism leads to profitability and help to work
successful. As in the 1980s the sustainable development has become very essential in every
economic as it help in growth and profitability of nation (Burrai, Buda and Stanford, 2019). The

concept of sustainable has been important from 1970s onwards, the idea is firstly highlighted by
international union for the conservation of nature and its resources. The World tourism
organization explained sustainability development is the need of current tourist places while
enhancing opportunities for the future generation. The enhancement of sustainability is uses to
manage all the resources to fulfil the needs of all the environment.
LO1.2 Sustainable development in Disneyland Paris
More the 60 year the Disney is using the environment sustainability throughout the
world. As in 1995 the Disney had contributed around $70 million to reserve the wildlife and to
save them around the world (Scott, Hall and Gössling, 2019). The another step is made by its
Walt Disney corp., they have reduced the uses of greenhouse gas by 41 percentage and also
focus in using the resources in optimized way. The Disneyland is making lots of affords to
develop its efficient sustainability to retain for long-term. They have skipped the use and throw
plastic straws and stirrers in all the locations of Disneyland. The annual count of straw and
plastic stirrers are 175 million and 13 million. Elimination of plastic uses help Disney to stand
for long-term with sustainability. The Disney basically inspired by benefits of nature and the
image of this brand uses to inspire the people globally, entertain and educate the people at same
time.
LO1.3 Role, mission and functions of leading global organization involved in responsible
tourism and sustainability
UNWTO is a leading organization who take charge related to publicity of responsible,
universal and sustainable tourism. The company uses to promote the tourism and its value with
leading the economic growth. Sustainability of environment and also support the knowledge
related to tourism. The organization help all the companies to sustain in the international market.
The world tourism organization is an international agency entrusted by the activities of
promotive sustainability, responsible tourism.
The mission of the company is to enhance the sustainability of tourism development
which help to preserve the natural resource globally. In today world the wildlife and natural
resource are mostly exploited by companies so with the UNWTO assist to make affords to
sustain the resources and with responsible tourism throughout the world. Disneyland Paris is also

inspired by this leading organization to sustain the resource and not to harm the environment
(Buhalis and et. al., 2019).
The UNWTO is having number of function that are performed while promoting the
sustainability and responsible tourism all over the world. The WTO has around 164 menber
 The function involve data sourcing to spread the necessary information related to
regional, international tourism which also involve legislation, policies and facilities.
 The organization also promote the tourism in order to reduce the poverty and
development (Sedarati, Santos and Pintassilgo, 2019).
 The UNWTO is having there function in Africa, America, East Asia, Europe and middle
East.
 To conduct the training program and course aim to develop and enhance the human
resources of the company mainly in developing countries.
 They check the international business flow smoothly as per the environment.
 The main function is to develop and to promote the tourism globally.
UNWTO uses to follow the all of this function so that countries gets benefits the
countries and also lead to a health competition in the industry. The organization also promote the
sustainability and its development throughout the world.
WTTC is a following various responsibility for the safeguard the environment and check
whether the growth of sector is managed with responsibleness. The organization also promote
the sustainability of tourism is to raise the awareness to the companies of economic impact of
tourism and travel. The WTTC is a leader of global travel as well as tourism industry.
Organization also represent the private sector all over the tourism industry. The WTTC make
aware the impact of travel and tourism and also generates employment internationally. They are
employing 11 out of 1 people globally and also contribute in GDP globally.
The WTTC is having different functions that are help to people internationally. The
company is helping all the tourist to travel freely in the world. As per their view point the people
should travel for purpose of business without conciliatory the national security.
 The WTTC is make efforts to provide employment regularly to international people.
 The company have effective policies that promote growth, as the government assist to
implement the policies that improve the business environment.

 The organization is making huge responsibility regarding the safety of environment and
to sustain development.
LO 2
LO2.1 Purpose and principles of tourism planning
The tourism planning is a starting phase while developing any plan to achieve the best outcome
and satisfy all the stakeholders. The planning of tourism is important to sustain the tourism and
to develop the sustainability (Rahmafitria and et. al., 2020). Tourism development refers to
further growth as well as maintenance of its industry in the particular. It can also understand as
the enhancement of strategies and the plan to expansion, development and encourage the tourism
in selective area. There are lots of elements which are being included in the development of
tourism. The Disneyland Paris is making the planning before doing any activities. The planning
is a hard task as the organization and the destination have to follow the roles and regulation
related to planning.
There are different principles of sustainable tourism use while planning for tourism are:
Using resources in sustainable manner: As the people who are doing tourism need to use the
destination resources very efficient. There should be not wastage and not to harm the non-
renewable resources. The Disneyland Paris have to use them keep in mind the nature, culture and
social this help Disney for long-term sustainability. Tourism of Disney should do not use the
plastic product that spoil the environment, so they are avoided such products.
Reducing the wastage and over-consumption: With the help of reduction of wastage the cost
of restoring is being skipped and lead to enhance the quality of tourism. As if the Disneyland will
avoid exploitation of its resources then it can serve tourist for long-term.
Maintain biodiversity: As per this principle the Disneyland will maintain the nature, social and
its culture to sustain for a longer period as this is only the key for developing sustainability and
to plan a effective tourism.
Integrate tourism in plan: The tourism and its development is integrated by local as well as
national. In this the principle lead to viability for a long-term resistance so that tourism is
optimally utilized.
Encouraging local economies: Tourism which works in support wide range of activities of
economic and help to avoid the environmental damage. The Disneyland is followed and working
in the support of economy and help to enhance the economy.

LO2.2 Process of tourism development and planning
There are basically five stages of development and planning process. As the planning is
continuous process that have changing nature.
Background analysis phase: It is the first steps in involve four elements in it economic,
environment, social and government. The tourism uses to plan for developing a bridge on the
current situation in Disneyland.
Detailed research : In this process it inspects the plan of tourism is valid as it is formulated with
respective research. The research is accumulated in four the resources, market, activities and
competition are mainly analysed in this to check quality of tourism (Mak, Cheung and Hui,
2017).
Synthesis Phase: as the tourism is developing the bridge in present condition and to destination
location. The development of tourism is based on whom they uses the resource of Disneyland.
Setting the goal, strategy and objectives: The next step in the process of planning is to develop
the goal, its approach and objectives as they are additive with the policies.
Plan development: As in the last step in planning process the Tourism Disney makes a plan that
includes that activities which needed to achieve the respective objective, the Disneyland have to
use different strategies to develop a plan (Pan And et. al., 2018).
LO2.3 Challenges and problem related to planning and development of tourism
Resources: The resources are being scare in the tourism development process as the method to
development need the resources and this is being scare so the Disneyland can not do all the
necessary activities that are required for the company.
Lack of knowledge regarding sustainability: The people are not that much aware regarding the
sustainability of environment to retain long-term. The tourism of Disneyland are not known their
action impact on the sustainability.
LO3
LO3.1 The impacts of tourism activity from economic, social, cultural and environmental
perspectives in Disneyland Paris
Tourism can be defined as the movement of different people from their residential place
to another place with an intention to return to their residential property for a minimum duration

of single day up to maximum duration of six months for the sole purpose of relaxation and
pleasure. According to UNWTO, tourists are the persons who travel to and stay in place outside
their residential environment for not more than one sequential year for pleasure, leisure, business
and other purposes (Slivar, 2018). A long term study of the Disneyland Paris states various
impacts of its tourism activities from economic, social, cultural and environmental perceptions.
Impacts described as: Economic: Disneyland is the number one theme park placed in Chessy, Paris. Its resorts
are act as driving forces for the jobs and economic activities contributing Є3.6 billion in
annual economic impact and support approximately 65,700 jobs throughout Paris. The
visitors of Disneyland Paris support surrounding local destinations or people and generate
Є 225 million via taxes to various cities of paris and even different countries as well in
which the Disneyland operates. The impacts of spending by Disneyland resorts sponsor
outside of the resort of total Є 1.9 billion annually (Newsparcs.com, 2021). Social: From past various years, the company has contributed to social rising and job
stability in both external and internal ways. In Disneyland Paris, most of the employees
i.e. between 85% to 90% have held permanent work contracts shows the sustainability
concept of business. The company also contributes towards the multi culture factor such
as 75% of employees are French over there. The organization also promotes handicapped
persons since 1992 as over 500 employees are registered as disabled. All work positions
are equally open for handicapped people as well. With the help of effective tourism it
also contributes towards sharing of cultures among different people and give them an
opportunity to understand their perception in context of one another. Cultural: The common positive impact of the tourism of Disneyland Paris on culture
includes there endeavour in increasing cross cultural interactions, understanding, helps in
maintaining and keeping local culture, crafts, arts and traditions which helps in
empowering host communities and contributes there maximum in strengthening cultural
values.
 Environmental: Disneyland Paris is dedicating Earth month to nature and the
environment. Through such activities there guests are able to learn more about the resort's
commitments as a sustainable and responsible member of the society. Throughout whole
April month, Disneyland Paris updates on its continuous commitment towards the

environment which includes three priorities such as reducing environmental impacts,
enriching biodiversity and inspiring guests or members to take corrective actions for the
betterment of the environment.
LO3.2 Principles of sustainability implemented by Disneyland Paris to meet stakeholder
requirements and expectations
Sustainability primarily focuses on meeting the needs and wants of the current scenario
Without compromising the ability of future generations to meet their needs. The whole concept
of sustainability is based on three points i.e. social, economic and environmental which is also
known as profits, planet and people. It encourages businesses such as Disneyland Paris to frame
decisions based on environmental, social and human impacts for the longer span of time rather
than focusing on short term profits (Kallio, 2018). Below described are some principles of
sustainability implemented by Disneyland Paris to meet stakeholder expectations are: Conservation of ecosystem: The ultimate aim of the theme park is to conserve the Earth.
It helps in making ecological system durable. With the help of conservation, the park is
able to attract more visitors as they the fulfilment of environmental conservation
requirements has been done in appropriate manner. Sustainable development of society: The theme park provides employment to local
society people which helps to enhance the development of localities. With the
improvement in localities the infrastructure also increases which helps in providing better
tourism facilities to the visitors. Conservation of human resources: People can play the important role in the optimum
utilization of resources to conserve the environment while coming to visit Disneyland
Paris. With the help of such activities the knowledge and skill on caring of the earth
should be developed which helps to attract more tourists towards their country or city. In
such activities the government also provide their complete support to the theme park.
 Conservation of cultural heritage: Sustainable development of Disneyland Paris has
emphasized the conservation of social traditions, customs of localities, religious places
and fulfilment of cultural aspects of people. To conserve the traditions of the country
helps to force more visitors to come at the place and feel the leisure.

All the above principles helps to meet the expectations of stakeholders i.e. customers,
organizations, government in order to attract tourism towards the country which ultimately helps
to gain revenue towards the country.
LO3.3 The contribution made by various stakeholders in developing sustainable tourism
practices in Disneyland Paris to minimize the adverse impacts on businesses
The government, local people as well as various organizations helps to develop
sustainable tourism practices minimizing the negative impact with the help of taking supportive
actions in favour of the environment by committing and supporting Disneyland Paris towards
various environmental initiatives aimed at raising awareness and encouraging society people to
protect nature which ultimately helps to gain tourism towards the country.
LO3.4 Critically evaluation of the value and importance of specific stakeholder engagement and
partnerships in minimize adverse impacts to meet overall sustainable objectives
The government and various organizations did combine efforts to maintain sustainability
in the environment due to which the country is able to enhance its tourism. Organizations help
via reducing dangerous gas emissions, sustainable waste management, conserving water
resources as well as encouraging biodiversity which ultimately helps the country to sustain their
environment and due to which the tourist places are able to attract more tourism towards the
country which enhance the incoming of foreign currency which contributes towards the
enhancement of GDP of the country (Mohanty, 2019).
LO 4
LO4.1 Usage of sustainable and responsible tourism
As the Disneyland is a tourism place they are taking different step to sustain their
resources and protect the environment for better development (Wilkes and et. al., 2018). The
Disney has faced different issues while sustaining the environment and the following resources.
The Disneyland is the one of the main vacation place in all over the world. So it comes necessary
for Disney to make the environment sustainable with the responsible tourism. They make efforts
to save the nature for the future generation so for this Disney uses LED light in the decorating
the hotels, signs of the brand is also highlighted by LEDs and other lighting is done by the same.

They are not using plastic straws and stirrers as they are not dissolved in environment and hence
harm the nature for long period. Their hotel also include green lodging that is adopting green
exercise leads to conserving the energy and wastage reduction (Park, Kim and Ok, 2018). They
are also considering the eco-friendly in their buildings, and they are transporting the tourist with
fuel efficient vehicles which also create less air and sound pollution in the environment.
Recommendation: The Disneyland is having a favourable sustainable and responsible tourism
practises to sustain for long-term. But it can also be more efficient if Disney will foster the
positive social, environmental and economic impact of the Disneyland. To sustain in effective
way the company have to take care of environment more and responsible tourism also can be
guided by the Disneyland to not harm the nature and use the resource optimally.
CONCLUSION
This file concludes that the sustainability and responsible tourism have vital importance
in the Disneyland because they help destination to sustain with effective utilization of resource
so that future people can also use the resources. The concept states that the sustainability and
responsibility tourism lead to optimally utilization of resource without compromising the need
and reserve with resources for future. The role of WTTC and UNWTC are very vital in
promoting the tourism responsibleness and sustainability. Main purpose of tourism planning is to
sustain and develop the plan. The tourism planning is done through a respective process that lead
to make effective plan. The Disneyland can more sustainable and have responsible tourism by
fostering a positive social, environment and economic that impacts the Disneyland.

REFERENCES
Books and journals
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Burrai, E., Buda, D.M. and Stanford, D., 2019. Rethinking the ideology of responsible
tourism. Journal of Sustainable Tourism.
Scott, D., Hall, C.M. and Gössling, S., 2019. Global tourism vulnerability to climate
change. Annals of Tourism Research, 77, pp.49-61.
Buhalis, D. and et. al., 2019. Technological disruptions in services: lessons from tourism and
hospitality. Journal of Service Management.
Sedarati, P., Santos, S. and Pintassilgo, P., 2019. System dynamics in tourism planning and
development. Tourism Planning & Development, 16(3), pp.256-280.
Rahmafitria, F. and et. al., 2020. Tourism planning and planning theory: Historical roots and
contemporary alignment. Tourism Management Perspectives, 35, p.100703.
Mak, B.K., Cheung, L.T. and Hui, D.L., 2017. Community participation in the decision-making
process for sustainable tourism development in rural areas of Hong Kong,
China. Sustainability, 9(10), p.1695.
Pan, S.Y. And et. al., 2018. Advances and challenges in sustainable tourism toward a green
economy. Science of the Total Environment, 635, pp.452-469.
Park, S.B., Kim, H.J. and Ok, C.M., 2018. Linking emotion and place on Twitter at
Disneyland. Journal of Travel & Tourism Marketing, 35(5), pp.664-677.
Wilkes, P. and et. al., 2018. Estimating urban above ground biomass with multi-scale
LiDAR. Carbon balance and management, 13(1), pp.1-20.
O’Rourke, T. and Koščak, M. eds., 2019. Ethical and Responsible Tourism: Managing
Sustainability in Local Tourism Destinations. Routledge.
Slivar, I., 2018. Stakeholders in a Tourist Destination–Matrix of Possible Relationships Towards
Sustainability. Open Journal for Research in Economics, 1(1). p.1.
Kallio, E.M., 2018. Responsibility for sustainability within tourism–an emerging discourse.
Mohanty, P., Rajamanicam, H. and Sharma, A., 2019. 20 Exploring the Future of Sustainable
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