Sustainable Tourism Development and Planning in Philippines

This report provides a comprehensive analysis of sustainable tourism development in the Philippines, addressing various aspects such as stakeholder benefits, merits and demerits of public-private sector partnerships, features of tourism development planning at different levels, the significance of interactive planning systems, and methods to measure tourist impact. It further explores methods for resolving conflicts to ensure the future wellbeing of developing tourism destinations, implications of balancing supply and demand, and moral and ethical issues of enclave tourism. The report also compares current issues associated with tourism development in a developing country and an emerging destination, providing recommendations for the future development of tourism in these destinations, emphasizing the importance of sustainable practices and responsible tourism management.

Sustainable Tourism
Development

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
1.1 Stakeholders benefit from planning of tourism developments.........................................1
1.2 Merits and demerits of public/private sector tourism planning partnerships...................2
TASK 2............................................................................................................................................3
2.1 Features of tourism development planning at different levels.........................................3
2.2 Significance of interactive planning systems and processes in tourism development.....4
2.3 Different methods available to measure tourist impact....................................................4
TASK 3............................................................................................................................................5
3.1 and 3.2 covered in PPT.....................................................................................................5
3.3 Covered in Leaflet............................................................................................................5
TASK 4............................................................................................................................................5
4.1 Methods of resolving conflict to ensure future wellbeing of developing tourism destination
................................................................................................................................................5
4.2 Implications of balancing supply and demand.................................................................6
4.3 Moral and ethical issues of enclave tourism.....................................................................7
TASK 5............................................................................................................................................9
5.1 Compare current issues associated with tourism development in a developing country and
an emerging destination where the impacts of tourism are different ....................................9
5.2 Recommendations, the future development of tourism in these destinations................10
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
The sustainable tourism development refer to tourism which take entire responsibility
future and recent social, economical and environmental influence, address requirements of
industry, visitors, host communities and environment. This concept of visiting and travelling a
destination like a tourist as well as try to make the positive impact on the society, environment
and economy (Briassoulis and Van der Straaten eds., 2013). Tourism is the fastest growing
industry in a nation which render most of the national income. The study will analyse the
different aspect of sustainable tourism development planning in Philippines along with insights
and benefits and demerits of this process. The study also involve several elements and improving
nations including traits, issues, characteristics as well as future recommendation. It will
understand various approaches of planning and grooming of this sector as well as identify the
requirements of this procedure.
TASK 1
1.1 Stakeholders benefit from planning of tourism developments
Stakeholder is the individual which affect the process or operations of an organisation in
various ways. This is required to manage these bodies of the company for the proper
administration and management. Either an institution, organisation or a nation, every entity work
as a body which contain stakeholder. This is fundamental for managing these people for the
development and improvement of a company. Philippine need to manage the manage their
stakeholder for understanding the activities of the respected case and proper sustainable tourism
development.
There are various types of stakeholder in references of the Philippines's development
planning for improvement of amount of tourism. It consist of local public, government,
developer and investors. Here are the major identified stakeholders:
 Developer: There will be more opportunities of development and raise revenues for
developer in the specific region.
 Local Public: Spending with the local community and gained developer return in the
specific local region income (Sharpley, 2015). Moreover, The infrastructure of nation
will be improvised more rapidly that the nation can use for the improvement process of
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the social and economic betterment of the country. This can result in diversification that
can facilities new prospects of income resources to the nation as well.
 Investors: the nation is witnessed fir the foreign investment inflow. Though the case of
presidents have disappointed few people f the nation, it have raised the amount of visitors
and travellers in high amount. This have increased the investment rates of the country and
higher return of those investors led to a better development of whole entity.
 Government: The benefit of government can be formed through the tat format which is
their revenues but as the same period, it get lesser after the development of infrastructure
and the improvement of tourism industry. Hence, it can lead to reduced spending of
government, better profits amount as well as development of effective infrastructure.
Thus, the country can get the benefit of the entire activities as the president itself have
motivated the activity of tourism. Thus is how the sustainable tourism development is managed
by an organisation.
1.2 Merits and demerits of public/private sector tourism planning partnerships
Public private partnership refer to the corporation between the private and government
financing for the purpose of improvement of assets which are for public benefit. There are two
major diver for this type of organisation.
Merits Demerits
 Initially, this enables the harness by
government, efficiency and expertise
belong to the private organisation in
trade in development and delivery of
the services and facilities (Spenceley
ed., 2012).
 The second benefit of PPP that this
remove the loans dan boring of state of
Philippine as the private sector will
render the funds and financial support
to the government for performing
activities.
 There are some certain demerits of this
process as well like others. This can
result the entire process in more
complicated negotiations and complex
agreements which can lead to loss the
control on activities and reduce in the
amount of benefits.
 Also the risk increases when the
government take the entire
responsibility of the activities which is
undertaken despite of partnership.
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Taking the example of Philippines, the PPP format can help the nation in the
development process of the nation as it can help the country in planning, execution as well as can
support in financial resource management of country. The underwater shoot of president Gloria
Macapagal-Arroyo portray the better and effectiveness of tourism of Philippines which can help
the state in attracting private organisation in development of the condition of country.
These aspects are required to analyse before determining to the plan or decision of Public
private partnership.
TASK 2
2.1 Features of tourism development planning at different levels
The state have planned to improve Philippines tourism industry for gaining more tourist
and visitors in the nation in specially summer season. Th development plan of tourism success
relay on their security and safety of tourist which come in the festive and summer season. The
industry is-also aiming to develop the tourist in majorly the scuba diving as well as sea bed
walking. This has been observed on the three phases:
National Tourist
According to the planning of tourism development, the management of tourism should
set up with each other. On the contrary the nation's large region should organise and coordinate
in order to accomplish the aims. This plan will includes the policy of development in regard of
sector of tourism. The state have planned to develop the services and hospitality standard of
entire industry of tourism (Carlsen and Butler eds., 2011). Also they have focused over the sea
activities and nature beauty as the main attraction point for the national tourist which is in large
amount than the international ones. They have also expected and provided the term that they will
be responsible with the nature and environment.
International Tourist
Basically, this plan have been developed and improvised for attracting more international
consumer. The plan have been made for gaining more international tourist for which the
president Gloria Macapagal-Arroyo have take initiative by underwater photograph of her.
At the level of site or facility
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The state have designed a plan to develop the transport system, accommodation level and
infrastructure of nation (Bramwell and Lane, 2013). Also they have also planned to increase
quality of food, transport and lodging comfort.
2.2 Significance of interactive planning systems and processes in tourism development
Interactive planning can be defined as a participative techniques of dealing with the
issues and interrelated menace in risk of ineffective future. This is also known as the proactive
planning, inactive design, instance reactive planning etc.
This can be observed that this is more concentrating on he recent situation of tourism.
This concept majorly relay on the future belief that the nation will attain in upcoming time more
and more. If the stakeholder act and render better productivity and performance, then it can be
successful. Here are the three major characteristic:
 It is a continuous procedure.
 Interactive planning include the stakeholder effectively.
 This avail in improving the better future in the industry of tourism.
This can be state that it is significant plan which can help the tourism of Philippine by
cultural and natural environment (Mowforth and Munt, 2015). The department of tourist has
concentrated on the state's strategy of promotion adopted by the President Gloria Macapagal-
Arroyo because this can help in attracting the traveller for the future purpose. This can avail in
increasing the image and reputation of Philippine tourism whereas this will be complex to cater
alternation in desired places within a year.
Need of Interactive Planning
 This is significant process which help in developing the market segmentation into various
segments.
 The process of development can be availed through interactive planning regarding
requirement identification of traveller and marketing of places.
 This is This assist in the development and manufacture process of services and goods for
the particular market by the industry of tourism through which they can attain objectives.
 This can avail in maintaining the safety and security of Philippine island.
2.3 Different methods available to measure tourist impact
There are several methods that can help in execution of the development of tourism of
Philippine some of which are mentioned here:
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Environment Measures: This can be noticed easily that the Environment Impact
Assessment get more attention and financial support of Philippine tourism department as they
spend more capital in this. This avail in prevent and measure the environment activities for the
industry of tourism in Philippine. On the other side, this avail the compensation process if the
damage is occur cause of nature disaster.
Social Measures: Social measure also avail in the process of measuring the socio-
economic impact on Philippine economic tourism (Goeldner and Ritchie, 2012). This have
claimed that the procedure is more subjective as well as qualitative in nature.
Economic Measures: This can measure the tourism planning impact. Now each
departments of tourism render the alternation and modification in this sector which affect the
financial condition. This can be stated that the department render the various opportunities to
employment, economy, tax, business strategy and other development of the nation.
Impact of Methods
This enable the development department to measure the varying value ad volume of
tourism on the factual basis. Also they can assess the negative and positive visitor influence on
the local communities or places. Tit helps in scaling their occurring or activities which the local
business organisation perform as well as actions and policies are executed or not through the
region authorities.
Planning, development and marketing duties has been understood through the measuring
process of environment. The process can avail in the sustainable tourism helping it in the entire
development procedure. Devising management of visitor effectively for the controlling ad
destination outcome overtime.
TASK 3
3.1 and 3.2 covered in PPT
3.3 Covered in Leaflet
TASK 4
4.1 Methods of resolving conflict to ensure future wellbeing of developing tourism destination
Conflict of interest emerges when the company or nation is dealing with distinct
stakeholder with different purpose or aims (Dabphet, Scott and Ruhanen, 2012). Even so, the
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state and other organisations are advertising and marketing for sustainable development of
tourism requires to resolve this issues effectively for executing conflict of interest According to
the case scenario, The president made the activity of shot aiming better tourist and promotion of
it but other stakeholder took this practice as the ecological environment perspective violation
which have been noticed caused the conflicts in the various individuals of nation including local
communities and society (Ruhanen, 2013). In this, there are few methods which the country can
use for resolution of conflicts of interest:
Negotiation
This is the major method which is used for the resolution of conflicts. This is required to
form and interactive and coherent interaction. In this process, both parties come to an agreements
including few terms of each of them and make a deal. For example, in regard of development
plan, the local authorities of government can interact with local communities of Philippine with
setting a meeting. In the meeting, both of them can share their perspective and reason of issues
and come up with the win-win condition. The limitation of this process relies on the negotiation
point as both of them stick to their values which make the conclusion more complex.
Mediation
This is a process ion which both of parties can come up with mutually agreed contact. It
is a voluntary method where the groups actively join the process to finding the solution of the
issues. For example: local authorities of Philippine ca offer the work opportunities which can
assure them about benefits of process as well as create a better communication. Due to he
adverse consequences, sometime it become hard to ensure the people by mediator which is major
drawback of this techniques.
4.2 Implications of balancing supply and demand
In regard of Philippine Tourism international traveller and visitor receipts have been
reduced to 15.69 billion from 21.97 billion which is up-to 28% . The maximum contribution in
tourism of Philippines were from USA, Japan and Korea. The nation have get the retinues
amount from USA, 42.8 million, Korea, 102.88 million and Japan, 42.8 million. After the
promotional activity by the president of Philippine the raise in the amount of tourists wee
observed in 2016 from 480689-502739 in the august month (Hall, 2011). The country includes
approx 4000 isalnds of which biodiversity relay on the rainforests, islands and mountains etc.
The nation's economy relay in the Metro Manila which is enlisted as 11th potential place of
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shopping in the entire world. The demand of merchandising have increased. The main buyer
were USA.
Illustration 1: INDUSTRY PERFORMANCE FOR TRAVEL AND TOURISM| MAY 2017 , 2017
For reaching to the demand and supply of Philippine tourism, the supply should
understood as the elements of satisfying traveller and visitor as well as boots the development of
economy. The strategy of national Tourism of the country is identified as the critical elements
associated with the environment of tourism (Hwang, Stewart and Ko, 2012). The concertina is
provided to the issues of environment, development of infrastructure as well as society for the
welfare project to increase this sector. The strategy of Investment Driven is considered in regard
of facilities of accommodation, adequate infrastructure improvement in the places like Boracay,
Cebu etc. This execution can impact positively on the tourism of Philippine able to increase the
amount of traveller and visitors in country (Bramwell and Lane, 2011).
4.3 Moral and ethical issues of enclave tourism
Enclave tourism refer to the activity which is undertaken for the small area of a
geography for the purpose of satisfying needs of visitors. It is the kind of activity which is
majorly organised by the state of a nation for the visitor satisfaction who have a small program
design or resources which is limited in order to spend more period of time. The coastal field of
the nation are majorly understood for this type of tourism through equipping with effective
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transport facilities and accommodation. The competition level among the providers of services
over these areas is better and higher cause of the condition of highly saturated trade. The low
cost for the delivery of services usually cater the loss in the business organisation.
The Ethical Issues and Morals related with Enclave Tourism
Philippines's local society and communities will not get any advantages cause of the
limitation in availability as well as organisation of business are utilised to dominate which area
for purpose of maximisation benefit. The aspect of culture of Philippine is hampered cause of the
transitional values and culture which is being delivered or imported by the international nations.
The unethical and illegal activities like child labour, prostitution can be improved with the
demands excess match of the tourism (Sharpley, 2015). The risk and damages in environment
cause of this deforestation are building the serious risk to the Philippines's ecological
environment.
TASK 5
5.1 Compare current issues associated with tourism development in a developing country and an
emerging destination where the impacts of tourism are different
Thailand is a developing nation which the
sector of tourism contribute more more in the
economy and process of development.
Thailand promote their tourism advertising
their theme with “Amazing Thailand”.
Philippine is one of emerging tourist
destination which is planning and promoting
their nation for more tourist. Here are the
current issues which is dropping in their
tourism sector:
Environment Impact: In Thailand, With
tourism development, the nations are facing
the issues of environment. The increase
pollution level, soil erosion, deforestation are
the major problems in Thailand. Coral Reefs
Socio-Cultural Impact: In Thailand, the
development of tourism also build a negative
effect ion the cultural and social norms of
Thailand. The operating operations in the
segment of hospitality will seek the ways to
meet the foreign tourism in the nation for
filling the damages and risks of local people or
culture of Thailand. In Philippines, with
different tourism integration in the culture,
there are various issues and conflicts which can
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bleaching is risking the habitats and building
the ecological vulnerable, Cause of the high
reduction of heat, worker hours of worker
have changes and will be affected in hugely by
the end of 2025. Deforestation for purpose of
improvement projects enhanced erosion of
soil. In Philippines, damage in the
Environment have juts began in Philippine on
the destination which is emerging. This cause
for erosion of soil, deforestation which have
created a negative effect on the coral and
coastal reef of Philippine (Bramwell, 2011).
The forest coverage have decreased to 20% –
50% that is highly alarming for the Thailand
government,The coverage of the forest has
reduced from 50% to 20% which is high
alarming for the Government of Thailand.
be noticed in the side of socio-cultural. The
child labour number incidents have raised
incidents for achieving the requirements if
tourists.
Economic Impact: In Thailand, impact on
economic is supported on different incidents.
Lately, the Bangkok incident bombing has
created very negative effect the the amount of
tourist of the nation. They have a good
potential for that they still able to gain more
than 46 billion from US tourists. In Philippines,
the problems is related with the economical
area that can be an investment excess fr
determining the Philippines industry. The extra
investment can be assigned in the sector of
emergency where the required support for the
proper development is given.
5.2 Recommendations, the future development of tourism in these destinations
The plan of sustainable tourism development is
the only scale which can decrease negative
influence of the tourism in the nations like
Philippines and Thailand. This side will be
distinct stakeholder interest linked with the
industry of tourism and achieving entire needs
is essential which is one of he exclusive barrier
to the plan of sustainable tourism.
Environmental: The utilisation of resources in
sustainable way through avoiding the water
and energy wastage are required to be
considered which can be attained y increasing
awareness. The motive should be avoiding
negative impact.
Social: Empowering the local communities,
worker process of decision making should be
render support to the friendly ecotourism
environment in the nations, They should
prohibit child labour and implement gender
equality and women protection.
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The use of the resources through long term
enhancement of socio-economic merits to the
stakeholder are required to to be understood for
the developing nations. The income
opportunities stability as well as environment
safety is required for the consideration of plan
of sustainable tourism development. Here are
the main areas which is required to
concentrate:
Economic: The prosperity of economic of
nation is linked with competency growth,
employment and capabilities of earning
(Weaver, 2011). The state require to notice the
design for gaining foreign currencies for better
survival.
CONCLUSION
From the above report it can be concluded that there are various distinct aspects of travel
and tourism. The study is associated with development of sustainable tourism. The elements that
involve the sustainability in the business environment aspects and socio-economic. Also this is
required to have the involvement of stakeholder for proper execution and reducing issues. This is
essential to build the plan of development for the purpose of betterment in tourism sector of the
nation. Tourism not only help the country financially but provide employment to people of it,
this information is needed to convey to the local communities by nation.
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REFERENCES
Books an Journals
Briassoulis, H. and Van der Straaten, J. eds., 2013. Tourism and the environment: regional,
economic, cultural and policy issues (Vol. 6). Springer Science & Business Media.
Sharpley, R., 2015. Tourism and development. Sage Publications.
Spenceley, A. ed., 2012. Responsible tourism: Critical issues for conservation and development.
Routledge.
Carlsen, J. and Butler, R. eds., 2011. Island Tourism: Towards a Sustainable Perspective (Vol.
8). CABI.
Mowforth, M. and Munt, I., 2015. Tourism and sustainability: Development, globalisation and
new tourism in the third world. Routledge.
Goeldner, C.R. and Ritchie, J.B., 2012. Tourism: principles, practices, philosophies (No. Ed.
12). John Wiley and Sons, Inc.
Ruhanen, L., 2013. Local government: facilitator or inhibitor of sustainable tourism
development?. Journal of Sustainable Tourism. 21(1). pp.80-98.
Hall, C.M., 2011. Policy learning and policy failure in sustainable tourism governance: From
first-and second-order to third-order change?. Journal of Sustainable Tourism. 19(4-5).
pp.649-671.
Hwang, D., Stewart, W.P. and Ko, D.W., 2012. Community behavior and sustainable rural
tourism development. Journal of Travel Research. 51(3). pp.328-341.
Sharpley, R., 2015. Tourism and development. Sage Publications.
Bramwell, B., 2011. Governance, the state and sustainable tourism: A political economy
approach. Journal of Sustainable Tourism. 19(4-5). pp.459-477.
Weaver, D., 2011. Can sustainable tourism survive climate change?. Journal of sustainable
Tourism. 19(1). pp.5-15.
Bramwell, B. and Lane, B., 2011. Critical research on the governance of tourism and
sustainability. Journal of Sustainable Tourism. 19(4-5). pp.411-421.
Dabphet, S., Scott, N. and Ruhanen, L., 2012. Applying diffusion theory to destination
stakeholder understanding of sustainable tourism development: a case from Thailand.
Journal of Sustainable Tourism. 20(8). pp.1107-1124.
Bramwell, B. and Lane, B., 2013. Getting from here to there: Systems change, behavioural
change and sustainable tourism. Journal of Sustainable Tourism. 21(1). pp.1-4.
Online
INDUSTRY PERFORMANCE FOR TRAVEL AND TOURISM| MAY 2017. 2017. [Online].
Available through:<http://www.tourism.gov.ph/pages/industryperformance.aspx>.
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