Talent Strategies Analysis: Attracting and Retaining People in Firms

This report explores talent management strategies for attracting and retaining employees, focusing on Sainsbury's, ASDA, and TESCO. It assesses talent management concepts, identifies practices for attracting and retaining talent, and analyzes the benefits of talent management in improving employee motivation and retention. The research employs qualitative and quantitative methods, including primary data from questionnaires and secondary data from online sources, journals, and articles. The findings highlight the importance of prioritizing candidate experience, tailoring talent acquisition strategies, educating hiring managers, and offering flexibility to employees. The analysis of retail sector organizations emphasizes the use of non-monetary incentives, predetermined plans for individual performance improvement, and addressing challenges such as social distancing during the COVID-19 pandemic. The report concludes with recommendations for implementing effective talent management practices to foster a productive and engaged workforce.

Managing a successful
business project

Table of Contents
Title of the research:........................................................................................................................3
Aim and objectives:.........................................................................................................................3
..........................................................................................................................................................6
Primary and secondary research......................................................................................................7
Literature review:.............................................................................................................................8
Interpretation:...................................................................................................................................9
Recommendations:.........................................................................................................................14
Conclusion.....................................................................................................................................14
REFERENCES..............................................................................................................................16
Appendix 1 – Project Logbook......................................................................................................17
Appendix: 2– Performance Review...............................................................................................19
Title: “What talent strategies do the best companies use to attract and retain people?”...............20
Appendix: Business Case Presentation.........................................................................................21

Title of the research:
“What talent strategies do the best companies use to attract and retain people?”
Introduction
Talent-management is a activity that is helpful in order to maximise the present skill base of
employees for the purpose of achieving a talented workforce (Cascio and Aguinis, 2018). In
present report there is analysis of Sainsbury's that is a global retail brand. The report is based on
analysing the laid aims and objectives of the organisation. ASDA is a British hypermarket chain
was founded as part of retail business and is the second largest supermarket chain across UK.
Another retail sector organisation is TESCO that is well known British general merchandise and
grocery brand having its headquarters in England. It is third largest retail brand that is measured
as per gross revenues.
In present research there is analysis of the problems that is related with the issues that are arising
because of present COVID 19 situation. Such as there is high risk that is leading to jobs at risk.
There is high amount of cost associated with training of employees that has to be dealt to manage
the overall performance of employees. The research is based on analysing the talent management
practises that can assist in retention of workforce in this pandemic situation.
Aim and objectives:
Aim: “To evaluate various strategies of talent management that is adopted in organisations
for the intention of attracting & retaining of their workforce.” A study on Sainsbury's.
Objectives:
 To assess the conception of talent-management.
 To identity various talent-management practices used in Sainsbury's for retaining and
attracting of talented workforce.
 To analyse the value and benefits of talent management addressing well-being in terms of
improving employee motivation and retention.
Questions:
 what is the primary concept of talent-management?
 What are various talent-management practices used in Sainsbury's for retaining and
attracting of talented workforce?

 What are the value and benefits of talent management addressing well-being in terms of
improving employee motivation and retention.?
Project management plan
Project management plan is used to analyse various factors that includes scope, cost time.
Various such aspects are mentioned below:
Scope: In the present report there is analysis of various strategies that can help a organisation in
the process of retaining of their talented workforce for longer time period (Al-Lozi, Almomani.
and Al-Hawary, 2018). The scope of present research work will help in achievement of higher
success in organisation.
Cost: The overall associated cost is the amount of $5000 that will be incurred for various
associated aspects in the organisation.
Time: There will requirement of a time of approximately 20 weeks in order to achieve the laid
aims and objectives of this study.
Quality: For the purpose of maintaining and enhancing the overall quality of the research work
there will be focus on using various techniques of Gantt chart and work break down structure to
maintain proper authenticity & reliability of the information.
Communication: There are various written and verbal communication methods that have to be
used for the purpose of communicating the overall research outcomes to all the concerned
stakeholders in the present research work.
Resources: There is requirement of certain resources without which the research cannot be
timely completed (Mujtabaand Mubarik, 2021). Such as it includes various human resources,
financial and technological resources that are essentially required to complete the present
research work.
Risk: There are some of the risks that may arise in the course of research work. Such as it
includes lack of resources, delay in completion of the research that have to be taken into
consideration to deal with such future risks and uncertainties.
Schedule: In the present research work there is a specific time period which is predetermined
before the initiation of the report. All the activities are required to be timely completed in that
specified time frame only. Such as in the preset research work there is a time period of 20 weeks
which is selected by the researches for the purpose of performing different actions and further
achievement of laid aims and objectives.

Work break down structure:
it is defined as the project management tool in which the whole work is divide in small parts so
that there can be project management of every activity in the course of research work.
Gantt chart:
It is the chart in which there is presentation of the complete project schedule by deputing it on
vertical and horizontal axis (Crane and Hartwell, 2019). Gantt chart is used for development of
relationship to analyse its progress.

Research methodology
Qualitative research method: It is the method where data is collected and it includes theoretical
form of information (Nwafor, 2019). It generally includes non numerical information that is in
form of concepts and theories.
Qualitative research method is reliable as it will help in the process of having suitable theoretical
base of information which is non numerical. It is going to lead towards having sufficient base for
further research that is to be conducted in the aspect.
Quantitative research method: In this method there is collection of numerical base of
information that is based on various facts, figures that is assisting researcher in having authentic
information base to reach to reliable conclusions.
Quantitative research method is reliable as generally there is numerical form of data which is
collected that can assist in the process of having sufficient amount of quantitative and numerical
form of data which will lead to having presence of sufficient information base.

Primary method: It is the method in which ether is use of first hand information in the present
research work where there is view points of employees who are working in sainsbury's are
collected (Collings, Mellahi and Cascio, 2017).
it is the method where there is focus on collection of primary form of data that is highly reliable
as it includes first hand information which is gathered directly from the identified target base of
customers.
Secondary method: In this method there is collection of information from various existing
sources that includes online available information, journals, books articles that assist researcher
in having large base of information for the purpose of reaching to relevant conclusions (Liu,
2021).
In context of reliability and validity of information secondary method will help in having
sufficient base which can lead towards reaching to the conclusions in a more systematic manner.
Sampling: In this there is selection of required sample size from the whole reference set of
population, in the report there is a sample size of 30 respondent who have been selected for the
purpose of collecting the specific information as per laid questions (Tlaiss, 2020).
the reliable sample size of 30 respondents is going to assist in the process of having proper
representation of the overall target segment of population that will help in the future research
work.
Primary and secondary research
Questionnaire:
Q1. Do you posses understanding the basic concept of talent
management?
Frequency
a) Yes 22
b) No 8
Q2. What are some of the elements of talent management in
organisations?
Frequency
a) prospects of talent acquisition 7
b) Retention of competent talent 9
c) planning of employee development 6
d) All of the above 8

Q3. what sainsbury as a retail sector organisation currently has
in place to manage internal talents?
a) on the job training 8
b) Financial incentives 8
c) Non financial perks & allowances 10
d) Offering recognition titles 4
Q4. What are some of benefits of talent management in
Sainsbury's?
Frequency
a) Working for improving the employee productivity 7
b) Development of brand image 8
c) reduction in employee turnover 8
d) Accomplishment of competitive advantage 7
Q5. What can be some of the talent management practises to
attract and retain employees?
Frequency
a) Offering timely job training 10
b) Offering competitive pay 8
c) Engagement of employees 6
d) Offering effective Rewards and recognition 6
Literature review:
Evaluate the concept of talent-management
As per view points of Mona Momtazian (2020), talent management is one of the most
important concepts that is connected with the process of managing the overall workforce. In
Sainsbury's, talent management is a basic concept where the organisation have to work towards
allocation of the human resources as per specified needs of various functions (Crane and
Hartwell, 2019). It is associated with attracting of top and skilled talent. There is focus to
identify the good for employees to make decisions as per recruitment strategies in organisation.
This aspect is also associated with enhancing the employee engagement so that there can be
systematist & consistent decision for development of staff.

Various talent-management practices used in Sainsbury's for retaining and attracting of
talented workforce
As per Mostafa Sayyadi (2020), there are several best talent management strategies that
can be used for the intention of hold competent workforce in the organisation. For this purpose
there is focus on prioritising of candidate experience that can enable solve various problems by
creation of values through improved performance. Further there is tailoring of talent acquisition
strategy as per laid business goals. Further there is educating of hiring managers to enhance the
training efficiency of employees, executives are offered with work related training programs for
newly hired employees (Taylor, 2018). There is higher flexibility for employees that can help
them in maintaining their functioning.
value and benefits of talent management addressing well-being in terms of improving
employee motivation and retention.
As per view points of Susan Heathfield (2021), Employee motivation and employee
retention plays a very crucial role in the process of developing a productive workforce. It leads
towards long term retention of employees in the organisation that can lead towards saving of
cost. Apart from this in ASDA there is generation of a quality workforce that can contribute
towards achievement of the laid aims and objectives of business. Transparency and fairness are
also fundamental tools that leads towards generation of a satisfied workforce in sainsburys.
TESCO being one of the largest retail brands is working towards using of talent management
aspects to manage individual level performance. When there is dissatisfy workforce in
organisations it becomes difficult to manage the cost as unwanted turnover affects the
organisation level of performance (Why Talent Management Is an Important Business Strategy to
Develop, 2021).
Analysis:
from the above made analysis of the the retail sector organisation about the importance of talent
management for the overall employee functioning. It can be said that in context of TESCO the
organisation is willing to focus on use of non monetary incentives for the purpose of
maximisation of employee performance level. In ASDA, the main emphasis of employees is to
focus on predetermined plan for the purpose of improving the individual level of employee
performance in the organisation. In Sainsbury, the main focus of talent management is to deal
with the planned change that may arise in the organisation. Such as for instance in the present

situation of COVID 19 there have been issues related with social distancing that have to be dealt
to maximise the resistance of change on part of employees.
Interpretation:
Q1. Do you posses understanding the basic concept of talent
management?
Frequency
a) Yes 22
b) No 8
Interpretation: It is understood from the section graph that while it was questioned some basic
thought of talent management. 22 respondents had a optimistic view point while remaining 8 had
a negative response to this question.
Q2. What are the some of the elements of talent management in
organisations?
Frequency
a) prospects of talent acquisition 7
b) Retention of competent talent 9
c) planning of employee development 6
d) All of the above 8
22
8
a) Yes
b) No

Interpretation: It is understood from the graph that whole it was asked to 30 respondents about
elements of talent management in organisations. 7 had a view that it is associated with prospects
of talent acquisition. 9 had a view that it with retaining of competent talent. 6 had a view that
there is requirement to plan the process of employee development. While remaining 8 felt that all
the above are associated elements of talent-management.
Q3. what sainsbury as a retail sector organisation currently has
in place to manage internal talent in the COVID 19 situation?
a) on the job training 8
b) Financial incentives 8
c) Non financial perks & allowances 10
d) Offering recognition titles 4
Interpretation: As per the above made analysis it is said that while it was asked about the
strategy that is used by sainsbury as retail sector organisation. 8 respondent had a view that there
is need of on the job training methods. 8 respondent felt that there is requirement of some
financial incentives, 10 respondent had a view point that there can be Non financial perks &
allowances. Remaining 4 respondents felt that there is offering of recognition titles to employees
who are contributing towards organisation roles and responsibilities. These are some of the
7
9 6
8
a) prospects of talent
acquisition
b) Retention of
competent talent
c) planning of
employee development
d) All of the above

strategies that can assist the managers and leaders in Sainsbury to deal with the present situation
of employee functioning in TESCO.
Q4. What are some of benefits of talent management in
Sainsbury's?
Frequency
a) Working for improving the employee productivity 7
b) Development of brand image 8
c) reduction in employee turnover 8
d) Accomplishment of competitive advantage 7
Interpretation: As per above mentioned aspects While it was asked about benefits of talent
management in sainsbury's. 7 felt that there can be improvement of employee productivity, 8
other felt that there can reduction in turnover of employees. 7 had a view that there can be
achievement of competitive advantage and remaining 8 had a view that there can be development
of brand image.
Q5. What can be some of the talent management practises to
attract and retain employees?
Frequency
a) Offering timely job training 10
7
8 8
7
a) Working for improving
the employee productivity
b) Development of brand
image
c) reduction in employee
turnover
d) Accomplishment of
competitive advantage