Managing Talent: Unit 6 Project Report on Amazon's Strategies

This report analyzes Amazon's talent management strategies, focusing on attracting, developing, motivating, and retaining employees across different age groups. The research aims to understand Amazon's talent management processes, including the strategies used to attract and retain a talented workforce, the influence of talent management on organizational success, and how Amazon offers equal opportunities to its employees. The report includes a literature review discussing talent management principles and Amazon's data-driven recruitment strategy. It also provides a comprehensive project management plan, milestone schedule, and project schedule to monitor and complete the research objectives, covering aspects like cost, scope, resources, and risk management, along with communication strategies. The report utilizes techniques such as work breakdown structure and Gantt charts for efficient project execution and references relevant books and journals.

Unit 6 Managing a
successful business
project

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1) Aims & objectives of research.........................................................................................3
LITERATURE REVIEW................................................................................................................4
M1: Produce a comprehensive project management plan, milestone schedule and project
schedule for monitoring and completing the aims and objectives of the project...................4
REFERENCE...................................................................................................................................6
Title: “Response to managing talent across different age profiles” a case study on Amazon

INTRODUCTION
Talent management is a process that is methodically organised that is strategic process of
getting right talent and helping in utilisation of optimal capabilities according to organisational
objectives. It is a process that involves identification of vacant positions and talent gaps
according to suitability of candidate and then development of needs with a future perspective.
Amazon is a American multinational organisation that is based in Seattle, Washington. It was
founded by Jeff bezos in 1994. it was started as a online market of books and now has expanded
across software, electronics, furniture, apparel, toys, jewellery. Presently there is discussion
based on comprehensive project management plan with a milestone schedule that will be
governing all different aspects of research report.
TASK 1
P1) Aims & objectives of research
Research aim: Aim of the research is “To analyse the processes used by the managers of
Amazon to attract, develop, motivate and retain high performing employees of different age
groups”.
Objectives:
1. To analyse the the types of strategies that Amazon is using to attract and retain talented
workforce.
2. To analyse the influence of talent management over the organisational success.
3. To investigate over the way Amazon offers equal opportunities to its employee based on
age profile.
Research Questions:
1. What are different strategies that can be used by Amazon for attracting and retaining of
talented workforce?
2. What is the influence of talent management on organisation;s success?
3. How amazon is able to offer equal opportunities to their employees according to criteria
of their age?

LITERATURE REVIEW
According to views of Susan Heathfield, 2019 talent management is part of commitment
to recruit, hire, retain and develop the superior and talented employees. With instance to
Amazon talent management is a a process that is using of data driven recruitment strategy for
mitigation of risk and identification of opportunities that an assist in mitigate the shortfalls of
talent. In Amazon there is focus on job Candidates with top quality profiles (Khan, 2019). There
is estimation to hire employees with more accuracy and creation of best candidate experience.
Amazon HR managers are willing to hire talent from diverse talent according to best interest of
organisation. There is focus on building up of realistic plans of hiring employees in case of high
risk situations that is large competitors present that can create unnecessary burden of cost and
lead to reduction in productivity (Lawler, 2017). The hole HR department is using information
for making future workforce decision that is identification of best recruitment sources and hiring
quality candidates for impending talent shortfalls. There are finite number of qualified
employees that are focussed according to efforts and then hiring of quality profiles according to
vacancy (How to Compete For Talent Against the Amazons of Your Industry–and Win, 2020).
M1: Produce a comprehensive project management plan, milestone schedule and project
schedule for monitoring and completing the aims and objectives of the project.
Project management plan is a tool hat is used for developing a overview of different aspect that
are part of every research. It is used for research facilitation and providing guidance to manage
different research activities. The Project management plan is mentioned below:
Cost: It is the financial requirement of whole research work. In this there has to be
arrangement of financial resources to ensure that all activities of research are timely completed.
Scope: the scope of research is to ensure a in depth analysis and draw conclusions
according to the way talent is being managed in Amazon. The results from this research will be
used for managing further talent in other similar organisations.
Resources: There is need of certain crucial resources to ensure that research is timely and
properly completed. Such as it includes newspaper, magazines, journal articles, books to draw

relevant information that is used for reaching to reliable conclusions (Tatoglu, Glaister and
Demirbag, 2016).
Risk: There is always presence of risk that is no timely completion of research, lack of
resources, not achievement of laid objectives, all these issues have to be timely solved by
researcher to deal with such anticipated risks. In Present research work there is application of
techniques such as Work breakdown structure and Gantt chart to allocate work according to
available time period.
Communication: In whole research project there has to be use of appropriate
communication techniques so that there can be tracking of the progress made by the research in
the project. There can be use of techniques such as mails and telecommunication for having
direct communication channels with other group members during the research work is in process.

REFERENCE
Books & Journal
Khan, Z.A., 2019. Talent Management Practices, Psychological Empowerment and Innovative
Work Behavior: Moderating Role of Knowledge Sharing. CITY UNIVERSITY
RESEARCH JOURNAL, 9(3).
Lawler, E.E., 2017. Reinventing talent management: Principles and practices for the new world
of work. Berrett-Koehler Publishers.
Tatoglu, E., Glaister, A.J. and Demirbag, M., 2016. Talent management motives and practices in
an emerging market: A comparison between MNEs and local firms. Journal of World
Business, 51(2), pp.278-293.
Online
How to Compete For Talent Against the Amazons of Your Industry–and Win, 2020 [online],
Available through<https://www.visier.com/clarity/how-to-compete-for-talent-against-amazon/>