The Impact of Talent Management on the Role of HR: A Research Project

This research project investigates the impact of talent management on the role of Human Resources (HR), focusing on a case study of Aston Martin. The project's proposal outlines the research aim, objectives, and questions, emphasizing the importance of talent management practices and their contributions to HR functions. It explores literature sources, including Chowdhury (2021), Tlaiss (2020), and Garcia-Arroyo and Osca (2019), to identify the contributions of HR in talent management, the significance of talent management practices, and the challenges faced without effective talent management. The methodology section details the research approach, including pragmatism and interpretivisim philosophies, and survey strategy. The project covers activities, timescales, and a Gantt chart for efficient time management. The research aims to determine the importance of talent management in HR functioning, identify effective strategies, and address potential challenges. The project includes an executive summary, introduction, literature review, methodology, data analysis, research outcomes, conclusion, and recommendations, alongside a reflection on alternative research methodologies.

Research Project
(The impact of talent management on the role HR)
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Contents
First part (Proposal).........................................................................................................................3
Questionnaire.................................................................................................................................19
Second Part....................................................................................................................................22
Executive Summary.......................................................................................................................22
Introduction....................................................................................................................................23
Literature Review..........................................................................................................................25
Methodology and Data Collection.................................................................................................28
Data analysis and interpretations...................................................................................................32
Research Outcomes.......................................................................................................................48
Covered in PPT..........................................................................................................................48
Conclusion and Recommendations................................................................................................48
Reflection & Recommendation of alternative research methodology...........................................50
REFERENCES..............................................................................................................................51
Appendix........................................................................................................................................53
Research outcomes....................................................................................................................53
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First part (Proposal)
Student Name: ______________________ Student ID: ____________
Centre Name: _____________________
Tutor: ________________ Date: ___________________
Unit: ____________________
Proposed Title: The impact of talent management on the role HR
______________________________________________
Section One: Title, objective, responsibilities
Title or working title of the research project (in the form of a question, objective or
hypothesis)
Research aim: “To identify the contributions of human resource in management of talent within
a workplace”. A study on Aston Martin, London, United Kingdom
Research Objectives:
 To identify the concept of talent management and the role of HR.
 To explore the contribution of human resource at workplace of Aston Martin.
 To identify the importance of talent management practices for human resource of Aston
Martin.
 To ascertain challenges that would be facing by human resource of Aston Martin without
talent management at workplace.
 To determine strategies that will be used by Human resource for talent management in
the workplace of Aston Martin.
 To determine the importance of talent management in HR functioning.
Research questions
 What is the concept of talent management and the role of HR?
 What is the major contribution of human resource at workplace of Aston Martin?
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 How talent management practices are important for human resource of Aston Martin?
 What are the major challenges that would be facing by human resource of Aston Martin
without talent management at workplace?
 What are the effective strategies that will be used by Human resource for talent
management in the workplace of Aston Martin?
 What is the importance of talent management in HR functioning?
Section Two: Reasons for choosing this research project
Reasons for choosing the project (e.g links to other subjects you are studying, personal
interest, future plans, knowledge/skills you want to improve, why the topic is important):
Main reason behind choosing this research project or topic is to determine the issues faced by
human resource because of ineffective talent management. This is one of the main reason behind
doing of current project. Current research project is effective and significant for an organisation,
individual or industry. This research helps an me by improving different types of research skills
that are communication, time management, decision making, data collection and many others
(DREWERY, PRETTI and CHURCH, 2020). All these skills will help me in completion of full
project systematically and successfully. At professional level, with the help of current
investigation, I have opportunity for searching valuable jobs in multinational organisation.
Therefore, current investigation is essential for each and every one who have their interest in
this. By doing this research project I want to improve my different kind of skills i.e. literature
review, presentation skills, critical thinking etc.
Section Three: Literature sources searched
Use of key literature sources to support your research question, objective or hypothesis:
Literature review is a process used by researcher for collecting secondary information from
various sources i.e. books, articles, publication research and many others relevant to the current
topic. Main aim of literature review within a research project is to investigate the research gap in
current study. Main gap of this research is to identify the contributions of human resource in
management of talent within a workplace. In previous investigations there were lots of data
available regarding the contributions of human resource at workplace of company, but there were
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missing or insufficient information regarding the role of HR in talent management. This is a
main gap of literature and for fluffing this, research questions will be applied, which are:
What is the concept of talent management and the role of HR?
According to the Chowdhury (2021), talent management is the deliberate and conscious attempt
to engage, attract, develop and retain employees with the ability and aptitude to meet present and
future organisational needs. Management of talent can be defined as a systematic and integrated
process in human resource which is needed for satisfying, motivating, attracting and retaining
employees for longer time.
As per the view point of Erik van vulpen (2020), HR at workplace plays different roles such as
attracting candidates, talent management, compensation and benefits etc. In this, talent
management is important role of human resource that will helps them in improvement of their
personal and professional growth.
What is the major contribution of human resource at workplace of Aston Martin?
According to the Tlaiss (2020), human resource within a workplace played a different role that
are effective for an organisation. There are some essential roles of human resource at workplace
of Aston Martin. These roles will be explained as below:
Recruitment and selection: This is one of the main role of human resource within the
workplace of Aston Martin. In this role, human resource of the company become able in
recruiting and selecting of talented employees who have main purpose in attaining of business
goals and objectives in successful manner.
Training and development: This is another role of human resource that helps business
organisation in increasing of employee’s knowledge towards business. By getting training,
employees become able in performing all tasks or activities systematically.
Therefore, above mentioned all these are considering major roles of human resource that assist
business organisation in accomplishment of business goals and objectives.
How talent management practices are important for human resource of Aston Martin?
As per the view presented by Garcia-Arroyo and Osca (2019), talent management at workplace
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is more important and essential for Aston Martin. There are different practices of talent
management that are important for human resource. Some will be explained as below:
Strengthens company’s human capital structure: Management of talent at workplace
strengthens organisational structure of company by building strong human capital. This will help
HR in improving of their performance that turn to impact in increment of business sales and
profitability.
Retain employees for longer time period: This is one of the main practice of talent
management that will helps human resource of Aston Martin in meeting of organisational goals
and objectives. This turn to impact in improvement of their productivity and performance within
the workplace.
Better decision making: This is another main significance of talent management that will help
human resource of Aston Martin in making better decision about business. This leads to
enhanced participative decision making through the management. It is important for HR in
improving of its decision making skill that result in professional development.
Therefore, above discussed all these are major significance of talent management that support
HR in its growth and performance.
What are the major challenges that would be facing by human resource of Aston Martin without
talent management at workplace?
According to the Berman and et. al., (2019), without talent management at workplace, there are
different challenges that would be face by HR of Aston Martin. Some major challenges will be
explained as below:
High employee turnover: This is one of the main challenge that would be facing by human
resource. This negatively impact on their performance that result in reduced productivity. This
will also effect on brand image of company because higher employee turnover is not good for
business performance.
Decreased customer base: This is another disadvantage or challenge associated with ineffective
talent management. Dissatisfied or demotivated employees not plays their all tasks in proper
manner that in higher customer turnover. This turn to impact in decreasing of business sales and
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profitability.
Along with this, above mentioned all these are major challenges that impact on business
performance and growth in negative and direct impact on business performance and goodwill.
What is the importance of talent management in HR functioning?
According to the Latukha and Veselova (2019), there are different importance of the talent
management within the functioning of human resource. There are certain functions of human
resource such as performance management, learning and development etc. Along with this, some
significance of talent management in HR functioning will be explained as below:
Improve employees’ performance: This is one of the main importance of talent management.
Management of talent in the workplace support business organisation by enhancing performance
of their employees that result in higher productivity.
Reduce high employee turnover: Talent management in the working environment support
business organisation in reduction of high employee turnover. Retaining employees is a main
function of talent management that will helps companies in attainment of their long term goals
and objectives.
Section Four: Activities and timescales
Activities to be carried out during the research project (e.g research,
development and analysis of ideas, writing, data collection,
numerical analysis, tutor meetings, production of final outcome,
evaluation, writing the report):
Aim and objectives
Literature review
Research Methodology
Data Collection
Data analysis
Conclusion and recommendations
Submission of final report
How long this will
take:
11 days
16 days
23 days
32 days
8 days
4 days
1 days
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Milestone one: ___Literature review ________
Target date (set by tutor): __14-12-2020__________________
Milestone two: ___Research methodology____________________
Target date (set by tutor): _____05-01-2021_________________
Gantt Chart
Gantt chart refers to the time management tool that will be applied within a research project for
completing full study within allotted time period. This chart will help researcher by providing
information regarding starting and ending time of research. Gantt chart of current research
project will be shown as below in graphical way:
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Section Five: Research approach and methodologies
What type of research approach and methodologies are you likely to use and why? What
your areas of research will cover:
Research methodology is an essential process or part of research project because it helps
investigator in data collection and data analysis (Noack, 2019). Main aim of research
methodology in research project is to collect and analysis accurate information through research
methodology. Research onion framework is used in the explanation of the research methodology.
Research onion framework has the different layers and the approach is using these layers from
outer layer to the inner layer. There are different types of research methodologies that will be
explained as below:
Research philosophy: It is the process that will be used for gathering and evaluating data about
any field of study. There are different types of research philosophies such as Pragmatism,
positivism, realism and interpretivisim. According to the current investigation, pragmatism and
interpretivisim are two selected research philosophies. Both types of research philosophies are
effective according to the existing topic or research project. In this, pragmatism philosophy is
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valuable for collecting and evaluating data in practical way, rather than using theories. Main
reason regarding selection of pragmatism type as it not takes more time and resources as well as
facilitate in achieving of valid outcomes (Jang and Ardichvili, 2020). Along with this,
interpretivisim philosophy will also using within a research project because with the use of this,
researcher can easily gather and analyse in-depth information. Therefore, according to the
current project both pragmatism and interpretivisim research philosophies are useful.
Research approach: This is the process that will be following within a research project with
aim of evaluating data about the topic. There are two main approaches of research, which are
inductive and deductive. These approaches are essential according to the current topic of talent
management. In this, deductive approach assists in evaluation of quantitative information
without consuming maximum time and cost. Inductive approach is also useful for evaluating
qualitative data. Thus, inductive and deductive are two selected approaches in current project.
Research strategy: This is another part of methodology that have different types of research
strategies i.e. experiment, action research, survey, case study and so on. These are main
strategies of the research but according to the present project, survey is a main and useful
strategy. This strategy will help researcher in collecting of numerical information within less
time of period. Therefore, main purpose regarding the use of survey research strategy is it
provides valid and reliable information to the investigator that result in achievement of each
objective successfully (Kravariti and Johnston, 2020). Interview and questionnaire are selected
survey strategy in current project. Main reason regarding the selection of interview is it provides
qualitative data in less period of time. Questionnaire is also useful in collecting of numerical
information easily and effectively.
Research choice: This is an essential type of research methodology that basically have two
choices i.e. qualitative and quantitative. These are effective types of research choices according
to the existing title or research project. Quantitative choice of the research is useful because it
provides numerical and reliable information within minimum time and cost. Qualitative research
is also valuable for investigator because it assists in collection of accurate and in-depth data
about the topic. Therefore, both types of research choices are valuable for doing present
investigation in systematic manner.
Time horizon: Time is significant source of research project because without this, researcher
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cannot complete full project in given time and successful manner. There are two effective
approaches of time horizon such as cross-sectional and longitudinal. These are main approaches
within time horizon but in accordance to the present project, cross-sectional approach of time is
essential and valuable for investigator (Muñoz-Pascual, Galende and Curado, 2020). Main reason
regarding the selection of cross-sectional approach of time horizon is it is based on actual
situation and not consume more time.
Data collection: This is the process used for gathering primary and secondary information
through effective source. For collecting primary information, questionnaire will be followed by
investigator because it helps in helps in getting of valid as well as reliable outcomes in less
period of time (Mamman and et. al., 2018). In case of secondary, data will be gathered from
books, peer-reviewed articles, publication research and many other applicable to the research
title. Therefore, within a research project, both sources of data collection are valuable for
investigator in attaining of each objective successfully. Main reason regarding selection of
primary research is it provide reliable data because it is mainly objective and gathered directly
from original sources. Main purpose about the selection of secondary research is it not take
maximum amount of capital and facilitate researcher in finding appropriate data. Thus, according
to the current project both primary and secondary research are valuable for the investigator.
Sampling: This is the tool or process of selecting sample from total population from probability
and non-probability. According to the current project, both probability and non-probability
sampling are essential. In order to select sample for quantitative research 45 employees of Aston
Martin, London, United Kingdom. 2 managers of Aston Martin, London, United Kingdom will
be selected for qualitative data. Main reason about the selection of probability and non-
probability sampling is it not require maximum cost and time but also provide valid results.
Research instruments: This is an effective part of methodology that have different research
instruments including questionnaire, observation, interview, modelling and focus group. These
are main instruments of the research but in accordance to the exiting topic, questionnaire and
interview are more valuable instruments (Mendy, 2018). Main purpose about the chosen of
questionnaire and interview for current research project as theses not takes more time and helps
in collecting of numerical and in-depth information.
Comments and agreement from tutor
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Comments (optional):
I confirm that the project is not work which has been or will be submitted for another
qualification and is appropriate.
Agreed: ________________ (name)_______________ Date ______________
Comments and agreement form project proposal checker( IV sampling)
Comments (Optional):
I confirm that the project is appropriate.
Agreed /Disagree: (Name of the IV) Date
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