Analysis of Talent Management Strategies in Retail Businesses
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AI Summary
This report delves into the realm of talent management strategies within the retail sector, with a specific focus on analyzing the approaches adopted by Superdry UK and White Stuff clothing, both prominent players in the industry. The report begins with an introduction outlining the aims and objectives of the research, emphasizing the significance of effective talent management, particularly in growing organizations. A project management plan is then established, detailing the scope, cost, quality, communication, and risk factors associated with the research. A comprehensive literature review provides a foundation for understanding talent management concepts, challenges, and potential strategies. The report employs a Work Breakdown Structure (WBS) and a Gantt chart to organize and schedule research activities, ensuring efficient project execution. The research methodology section outlines the use of both primary and secondary sources, as well as qualitative and quantitative data collection methods, including questionnaires. The findings from the research are then presented, followed by a reflection on the overall experience and a concise conclusion summarizing the key insights. Finally, the report provides a list of references used throughout the research.

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Table of Contents
Introduction......................................................................................................................................3
Aims & objectives of research.........................................................................................................3
Project management plan.................................................................................................................4
Literature review..............................................................................................................................5
WBS & Gantt chart..........................................................................................................................6
Research methodology.....................................................................................................................9
Reflection.......................................................................................................................................10
Conclusion.....................................................................................................................................10
REFERENCES..............................................................................................................................11
2
Introduction......................................................................................................................................3
Aims & objectives of research.........................................................................................................3
Project management plan.................................................................................................................4
Literature review..............................................................................................................................5
WBS & Gantt chart..........................................................................................................................6
Research methodology.....................................................................................................................9
Reflection.......................................................................................................................................10
Conclusion.....................................................................................................................................10
REFERENCES..............................................................................................................................11
2

Introduction
Talent management is a process that is related with managing the present workforce in
organisations so that there can be proper assignment of overall roles and responsibilities. There
are different types of talent management strategies that can be adopted by organisations as per
their specific requirement. Present report is based on analysing the talent management strategies
that are used to organisations that are at the growing stage. The project is aimed to analyse the
overall process of talent management in organisations. It includes white stuff clothing and Super
DRY UK. White stuff clothing is a British fashion and lifestyle brand that is dealing in different
types of apparels and having a cross 120 locations in UK. Super dry UK is also a branded
clothing retail organisation that is working towards management of their workforce
(DeJonckheere and et. al 2019). Present report is based on making detailed evaluation of the
talent management strategies that can help in analysing and interpretation of the collected
information. There is preparation of a project management plan and further based on it there is
collection of primary and secondary form of information. After that there is an analysis of the
data recommendations that are drawn in context of the collected information and lastly there is
reflection based on overall experiences across the report.
Aims & objectives of research
Research overview: With the changing environment Organisations have to focus on
achievement of higher competitive advantage. Talent management is a tool that is used across
organisations for the purpose for treating competitive talent. In case of organisations that are at
growing stage it becomes more crucial to focus on developing effective and management
strategies so that there can be proper workforce management.
Research aim: “To develop an overview of different talent management strategies that can be
used in retail organisations at growing stage”. A case study on Superdy UK.
Objectives:
To evaluate the basic concept of talent-management
To determine overall associated challenges with respect to talent management
To formulate suitable strategies for managing of present workforce
Research questions:
3
Talent management is a process that is related with managing the present workforce in
organisations so that there can be proper assignment of overall roles and responsibilities. There
are different types of talent management strategies that can be adopted by organisations as per
their specific requirement. Present report is based on analysing the talent management strategies
that are used to organisations that are at the growing stage. The project is aimed to analyse the
overall process of talent management in organisations. It includes white stuff clothing and Super
DRY UK. White stuff clothing is a British fashion and lifestyle brand that is dealing in different
types of apparels and having a cross 120 locations in UK. Super dry UK is also a branded
clothing retail organisation that is working towards management of their workforce
(DeJonckheere and et. al 2019). Present report is based on making detailed evaluation of the
talent management strategies that can help in analysing and interpretation of the collected
information. There is preparation of a project management plan and further based on it there is
collection of primary and secondary form of information. After that there is an analysis of the
data recommendations that are drawn in context of the collected information and lastly there is
reflection based on overall experiences across the report.
Aims & objectives of research
Research overview: With the changing environment Organisations have to focus on
achievement of higher competitive advantage. Talent management is a tool that is used across
organisations for the purpose for treating competitive talent. In case of organisations that are at
growing stage it becomes more crucial to focus on developing effective and management
strategies so that there can be proper workforce management.
Research aim: “To develop an overview of different talent management strategies that can be
used in retail organisations at growing stage”. A case study on Superdy UK.
Objectives:
To evaluate the basic concept of talent-management
To determine overall associated challenges with respect to talent management
To formulate suitable strategies for managing of present workforce
Research questions:
3
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What is the basic concept of talent management in retail sector?
What are challenges associated with talent management?
What can be some of the suitable strategies that can be used for the purpose of
managing present workforce?
Project management plan
Project management plan is a basic tool that is used by the organisations to get a detailed
overview of different aspects of research. This manageable plan is adopted for the purpose of
planning according to which the work has to be for the executed. In present research work
project management plan is mentioned below:
Cost: It is the overall requirement of financial resources in the research work. Project
management plan is basically used for the purpose of fulfilling financial needs so that overall
associated cost of whole project can be properly identified in advance (Thaler, 2017)
(Kivunja and Kuyini, 2017). This aspect of project management plan helps the researcher in
dealing with all aspects of financial requirements in terms of petty expenses, travelling expenses,
team management expenses and other such related cost.
Scope: The overall scope of present research is related to making detailed evaluation of the
objectives that are laid by human resource management in superdry UK, where there is main
focus on making analysis of different and management strategies that it is going to help in further
retaining and managing of talent.
Quality: Quality is a basic attribute that is helping to ensure that overall outcomes are achieved
according to the preset standards (Hicks and Lloyd, 2018). In case of present research report
researcher has set some of the standards that can help in improving the overall quality of work.
For this purpose there is use of appropriate techniques of monitoring performance and also key
performance indicators. Gantt chart is used to divide the overall activities as per specific time
deadlines. Work breakdown structure is adopted to divide whole task in smaller chunks so that it
can be more manageable. Different research techniques like qualitative, quantitative, primary,
secondary have help in maintaining the authenticity and quality of whole research report.
4
What are challenges associated with talent management?
What can be some of the suitable strategies that can be used for the purpose of
managing present workforce?
Project management plan
Project management plan is a basic tool that is used by the organisations to get a detailed
overview of different aspects of research. This manageable plan is adopted for the purpose of
planning according to which the work has to be for the executed. In present research work
project management plan is mentioned below:
Cost: It is the overall requirement of financial resources in the research work. Project
management plan is basically used for the purpose of fulfilling financial needs so that overall
associated cost of whole project can be properly identified in advance (Thaler, 2017)
(Kivunja and Kuyini, 2017). This aspect of project management plan helps the researcher in
dealing with all aspects of financial requirements in terms of petty expenses, travelling expenses,
team management expenses and other such related cost.
Scope: The overall scope of present research is related to making detailed evaluation of the
objectives that are laid by human resource management in superdry UK, where there is main
focus on making analysis of different and management strategies that it is going to help in further
retaining and managing of talent.
Quality: Quality is a basic attribute that is helping to ensure that overall outcomes are achieved
according to the preset standards (Hicks and Lloyd, 2018). In case of present research report
researcher has set some of the standards that can help in improving the overall quality of work.
For this purpose there is use of appropriate techniques of monitoring performance and also key
performance indicators. Gantt chart is used to divide the overall activities as per specific time
deadlines. Work breakdown structure is adopted to divide whole task in smaller chunks so that it
can be more manageable. Different research techniques like qualitative, quantitative, primary,
secondary have help in maintaining the authenticity and quality of whole research report.
4
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Communication: communication is a crucial tool used for the purpose of ensuring that each
activity is timely completed and communicated (Ali and Guha, 2018). In present research there is
use of emails and telecommunication as to measure to for the purpose of communicating with the
teammates. It is necessary to ensure that each stage of the research is timely completed and there
is no duplication of work. for this there is need to focus on lying down of proper communication
channels across the whole process from breaking down of aims and objectives to the completion
of research.
Risk: There is sometimes possibility of risk that may arise because of non achievement of the
overall laid aims and objectives are delaying in the time table (Clarke. and Visser, 2019). There
is also risk related to shortage of available resources that may arise for the researcher. So work
breakdown structure and Gantt chart are the tools that are used to deal with the risk of timely
completing of the research work.
Resources: There are resources that are essentially required in a research work and without
which a research cannot be successfully completed. Some of the resources include human
resources, time resources and finance resources (Mohajan, 2018). Further for the purpose of
collecting secondary form of information there is need of books, articles, online available
sources to collect relevant form of information.
Literature review
To evaluate the basic concept of talent-management
As per view points of Ansari (2020), of talent management is focus on attraction of top and
further retaining best talented employees that can contributes to achievement of overall laid
objective (Schoonenboom, 2019). In sundry, there are some of the talent management practices
that include evaluation of job description and assessment of cultural fit. These practices are used
for the purpose of having effective talent management process. There are also right job
descriptions that are prepared so that employees are hired as per overall organisation
requirement.
To determine overall associated challenges with respect to talent management
5
activity is timely completed and communicated (Ali and Guha, 2018). In present research there is
use of emails and telecommunication as to measure to for the purpose of communicating with the
teammates. It is necessary to ensure that each stage of the research is timely completed and there
is no duplication of work. for this there is need to focus on lying down of proper communication
channels across the whole process from breaking down of aims and objectives to the completion
of research.
Risk: There is sometimes possibility of risk that may arise because of non achievement of the
overall laid aims and objectives are delaying in the time table (Clarke. and Visser, 2019). There
is also risk related to shortage of available resources that may arise for the researcher. So work
breakdown structure and Gantt chart are the tools that are used to deal with the risk of timely
completing of the research work.
Resources: There are resources that are essentially required in a research work and without
which a research cannot be successfully completed. Some of the resources include human
resources, time resources and finance resources (Mohajan, 2018). Further for the purpose of
collecting secondary form of information there is need of books, articles, online available
sources to collect relevant form of information.
Literature review
To evaluate the basic concept of talent-management
As per view points of Ansari (2020), of talent management is focus on attraction of top and
further retaining best talented employees that can contributes to achievement of overall laid
objective (Schoonenboom, 2019). In sundry, there are some of the talent management practices
that include evaluation of job description and assessment of cultural fit. These practices are used
for the purpose of having effective talent management process. There are also right job
descriptions that are prepared so that employees are hired as per overall organisation
requirement.
To determine overall associated challenges with respect to talent management
5

As per talent management process is associated with many different types of challenges that may
arise in the course of managing overall work (Shahi and et. al 2020). Human resource
department posse’s responsibilities to develop a proper coordination system at can be used for
the purpose of managing their workforce. In relation with superdry there are some of the
challenges that arise because of ineffective hiring process. There is high cost associated with
hiring of employees and also issues that are arising because of compensation demands when the
overall employee expectation is not matched by the organisation (Taguchi, 2018). High
employee turnover is one of the major challenges that are arising in superdry. In sundry there is
issues that are related to lack of leadership practices as top management are not able to manage
their employees and lead the teams in a efficient manner.
To formulate suitable strategies for managing of present workforce
As per Sayyadi (2020), For the purpose of maximizing the overall efforts of employees and
achievement of higher effectiveness there is need to focus on solving of problems and further
creating higher values.
For this purpose the human resource department of superdry UK is working towards formation
of suitable strategies. There is timely awareness that is created among the workforce by
organising of suitable workshops that is helping name in enhancing their present knowledge
(Pahland Wyles, 2017). Another strategy that is used for the purpose of managing the present
workforce is providing training to employees so that they are able to enhance their present level
of performance. On the job training is one of the effective measures and strategies that is used
across organisations for the purpose of managing their present workforce (Jafariand Ranaei
Kordshouli, 2019). Further another strategy can be creating write job descriptions as per
requirement of specific vacancies. This strategy will help in effective utilisation of available
resources as there will be hiring as per specific needs only.
WBS & Gantt chart
Work breakdown structure is used to divide the whole task in smaller activities to ensure
proper manageability. It is a framework that is used by the investigator where work is divided in
small segments so that it can be made more manageable (Togia. and Malliari, 2017). Work
6
arise in the course of managing overall work (Shahi and et. al 2020). Human resource
department posse’s responsibilities to develop a proper coordination system at can be used for
the purpose of managing their workforce. In relation with superdry there are some of the
challenges that arise because of ineffective hiring process. There is high cost associated with
hiring of employees and also issues that are arising because of compensation demands when the
overall employee expectation is not matched by the organisation (Taguchi, 2018). High
employee turnover is one of the major challenges that are arising in superdry. In sundry there is
issues that are related to lack of leadership practices as top management are not able to manage
their employees and lead the teams in a efficient manner.
To formulate suitable strategies for managing of present workforce
As per Sayyadi (2020), For the purpose of maximizing the overall efforts of employees and
achievement of higher effectiveness there is need to focus on solving of problems and further
creating higher values.
For this purpose the human resource department of superdry UK is working towards formation
of suitable strategies. There is timely awareness that is created among the workforce by
organising of suitable workshops that is helping name in enhancing their present knowledge
(Pahland Wyles, 2017). Another strategy that is used for the purpose of managing the present
workforce is providing training to employees so that they are able to enhance their present level
of performance. On the job training is one of the effective measures and strategies that is used
across organisations for the purpose of managing their present workforce (Jafariand Ranaei
Kordshouli, 2019). Further another strategy can be creating write job descriptions as per
requirement of specific vacancies. This strategy will help in effective utilisation of available
resources as there will be hiring as per specific needs only.
WBS & Gantt chart
Work breakdown structure is used to divide the whole task in smaller activities to ensure
proper manageability. It is a framework that is used by the investigator where work is divided in
small segments so that it can be made more manageable (Togia. and Malliari, 2017). Work
6
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breakdown structure is very useful to increase the understanding for all the team members. When
the whole activity is divided into smaller parts then it leads to higher efficiency as there is no
duplication or overlapping activities that is taking place across team members.
Gantt chart: It is a type of bar chart that is used for the purpose of illustrating overall project
schedule. This technique is used for allocating task as per specific time frame (Zawacki-Richter
and et. al., 2020). The overall initial time period and the ending time period is determined along
with specific duration that is allocated to each activity. Below mentioned is the gantt chart that
will be used in the present research work as per specific requirements.
7
the whole activity is divided into smaller parts then it leads to higher efficiency as there is no
duplication or overlapping activities that is taking place across team members.
Gantt chart: It is a type of bar chart that is used for the purpose of illustrating overall project
schedule. This technique is used for allocating task as per specific time frame (Zawacki-Richter
and et. al., 2020). The overall initial time period and the ending time period is determined along
with specific duration that is allocated to each activity. Below mentioned is the gantt chart that
will be used in the present research work as per specific requirements.
7
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Research methodology
There are different research methods that are basis of study to be used for the purpose of
analysing according to particular existing situation. Research methodology is related to
specification of the different tools and techniques that are to be used to further make an analysis
of the laid research topic.
There are various methods and sources that are to be used for the purpose of data collection as
discussed below:
Primary sources: Primary source is a method that is used for the purpose of collecting
information by the investigator themselves that is first hand information. It includes various
methods like interviews, questionnaires for the purpose of extracting information.
Secondary sources: Secondary sources are based on use of existing data that is journal, books
newspaper article, website that already exists and there is no collection of new information.
Qualitative data: It is a non numerical method where data is expressed in qualitative form and
not in quantitative form. There is in depth analysis based on specific research topic that is talent
management strategies.
Quantitative data: Quantitative form of information is based on collecting numerical form of
information. In this matter for the interpretation is based on use of graphs charts. Presently there
is use of questionnaire for the purpose of collecting response from various respondents.
Questionnaire
Question-
Q-1 According to you what are the main practices of talent management?
a) Conduct regular employee reviews
b) Provide ongoing performance to maximize performance
c) Reward employees based on their performance
Q-2 Is management of an organisation focus on training and development?
9
There are different research methods that are basis of study to be used for the purpose of
analysing according to particular existing situation. Research methodology is related to
specification of the different tools and techniques that are to be used to further make an analysis
of the laid research topic.
There are various methods and sources that are to be used for the purpose of data collection as
discussed below:
Primary sources: Primary source is a method that is used for the purpose of collecting
information by the investigator themselves that is first hand information. It includes various
methods like interviews, questionnaires for the purpose of extracting information.
Secondary sources: Secondary sources are based on use of existing data that is journal, books
newspaper article, website that already exists and there is no collection of new information.
Qualitative data: It is a non numerical method where data is expressed in qualitative form and
not in quantitative form. There is in depth analysis based on specific research topic that is talent
management strategies.
Quantitative data: Quantitative form of information is based on collecting numerical form of
information. In this matter for the interpretation is based on use of graphs charts. Presently there
is use of questionnaire for the purpose of collecting response from various respondents.
Questionnaire
Question-
Q-1 According to you what are the main practices of talent management?
a) Conduct regular employee reviews
b) Provide ongoing performance to maximize performance
c) Reward employees based on their performance
Q-2 Is management of an organisation focus on training and development?
9
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a)Yes
b)No
c) No idea
Q-3 What incentive method is used by HR of super day for motivating their employees?
a)Financial incentive
b)Non-financial incentive
c) Have no idea
Q-4 According to you, the management needs to use what type of strategy for better
talent management in their white stuff cloths for effectively managing their workforce?
a) Hire only top candidates
b) Provide training and development
c) Hire employees from inside the company
Q-5 which one is the best practice of talent management which will use by company?
a)Linear progression of event
b)Analyzed by skill gap identification
c)Best fit applicant method
d)None of the above
Q-6 According to you which challenge is attach with white stuff clothing talent management?
a)Lack of experience in new technology
b)High employee turnover rate
c)Lack of proper leadership style
d)Rapidly changing strategy of competitors
e)Other
Q-7 According to you which strategy help company in resolving various challenges?
a)Provide training for new technology
b)Use effective leadership strategy
c)Use effective motivation strategy
d)Adopt strategy for reducing employee turnover
e)Other
10
b)No
c) No idea
Q-3 What incentive method is used by HR of super day for motivating their employees?
a)Financial incentive
b)Non-financial incentive
c) Have no idea
Q-4 According to you, the management needs to use what type of strategy for better
talent management in their white stuff cloths for effectively managing their workforce?
a) Hire only top candidates
b) Provide training and development
c) Hire employees from inside the company
Q-5 which one is the best practice of talent management which will use by company?
a)Linear progression of event
b)Analyzed by skill gap identification
c)Best fit applicant method
d)None of the above
Q-6 According to you which challenge is attach with white stuff clothing talent management?
a)Lack of experience in new technology
b)High employee turnover rate
c)Lack of proper leadership style
d)Rapidly changing strategy of competitors
e)Other
Q-7 According to you which strategy help company in resolving various challenges?
a)Provide training for new technology
b)Use effective leadership strategy
c)Use effective motivation strategy
d)Adopt strategy for reducing employee turnover
e)Other
10
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Q-8 According to you is white stuff clothing use effective talent management strategy as
compare to sundry for hiring employees?
a)Yes
b)No
c)Not sure
Analysis research and data with the help of appropriate tools
For this research report interpretation tool is applied which helps in properly analyzing
the collected information with the help of graphical representation tool.
Theme 1: Talent management practice
Q-1 According to you what are the main practices of talent
management?
Frequency
a) Conduct regular employee reviews 15
b) Provide ongoing performance to maximize performance 8
c) Reward employees based on their performance 7
Interpretation: From above graph it is analysed that out of total 30 respondents, 15 respondents
response that best practice of talent management for retention of their employees is conduct
review on regular bases. While 8 respondents response in the favour of providing ongoing
performance to maximise employee’s performance. Remaining 7 respondents say that best
practice of talent management is to reward employees based on their performance.
11
compare to sundry for hiring employees?
a)Yes
b)No
c)Not sure
Analysis research and data with the help of appropriate tools
For this research report interpretation tool is applied which helps in properly analyzing
the collected information with the help of graphical representation tool.
Theme 1: Talent management practice
Q-1 According to you what are the main practices of talent
management?
Frequency
a) Conduct regular employee reviews 15
b) Provide ongoing performance to maximize performance 8
c) Reward employees based on their performance 7
Interpretation: From above graph it is analysed that out of total 30 respondents, 15 respondents
response that best practice of talent management for retention of their employees is conduct
review on regular bases. While 8 respondents response in the favour of providing ongoing
performance to maximise employee’s performance. Remaining 7 respondents say that best
practice of talent management is to reward employees based on their performance.
11

Theme 2: Importance of training and development for employee growth
Q-2 Is management of an organisation focus on training and
development?
Frequency
a)Yes 20
b)No 6
c) No idea 4
Interpretation: It can be analysis from above graph that training and development play an
important role in development of employees as 20 respondents say yes and only 6 respondents
say no out of total 30 respondents. While remaining 4 respondents have no idea related to it.
Theme 3: Motivational tool
Q-3 What incentive method is used by HR of super day for
motivating their employees?
Frequency
a)Financial incentive 17
b)Non-financial incentive 10
c) Have no idea 3
12
Q-2 Is management of an organisation focus on training and
development?
Frequency
a)Yes 20
b)No 6
c) No idea 4
Interpretation: It can be analysis from above graph that training and development play an
important role in development of employees as 20 respondents say yes and only 6 respondents
say no out of total 30 respondents. While remaining 4 respondents have no idea related to it.
Theme 3: Motivational tool
Q-3 What incentive method is used by HR of super day for
motivating their employees?
Frequency
a)Financial incentive 17
b)Non-financial incentive 10
c) Have no idea 3
12
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