This research proposal investigates the role of talent management in driving cultural change within Intercontinental Hotels and Resorts. The study aims to evaluate how talent management acts as a lever for cultural transformation and its implications on employee performance. The research objectives include assessing the significance of talent management on employee performance, identifying ways talent management influences cultural shifts in the hospitality industry, and determining effective talent management strategies for Intercontinental Hotels. The proposal outlines the research methodology, including a deductive approach, quantitative research methods, and the use of questionnaires for primary data collection from 30 employees. The literature review explores the importance of talent management, identifies strategies for cultural change, and highlights effective talent management practices. The project timeline, activities, and ethical considerations, including informed consent and data security, are also detailed in the proposal. The proposal seeks to provide insights into how talent management can be optimized to foster positive cultural change and enhance employee performance within the hospitality sector, specifically focusing on Intercontinental Hotels and Resorts.