This research proposal investigates the significance of innovative ways of working in achieving a strategic approach to talent management, with a specific focus on Next plc. The research aims to identify innovative talent management practices, strategic approaches used by Next plc, and the benefits of these innovative methods. The proposal outlines the research objectives, questions, and the rationale for choosing this project, emphasizing the importance of understanding talent management strategies for organizational success. It includes a literature review exploring innovative methods such as clear communication and the use of technology, and strategic approaches like effective compensation and performance appraisals. The research methodology employs a positivism philosophy, a deductive approach, and a quantitative research choice, utilizing surveys and probability sampling to gather data from employees. The proposal also addresses ethical considerations, including participant consent and data security, and outlines the activities, timescales, and research approach. The student seeks to understand talent management and innovative working methods to improve their understanding of the field.