Talent Management for Entrepreneurs and Small Businesses: Virgin Group

This research proposal explores the critical role of talent management in entrepreneurial ventures and small businesses, with a specific focus on the Virgin Group as a case study. The report aims to determine the impact of talent management on employee retention and development within these organizations. It outlines the research objectives, questions, and methodologies, including primary and secondary research approaches. A literature review examines existing research on talent management strategies, employee turnover, and leadership challenges, referencing key sources like Arangath (2020) and Conrad (2020). The proposal details the planned activities, timescales, and research approach, including deductive methodology, questionnaires, and literature reviews to collect and analyze data. Ethical considerations, including participant consent and data security, are also addressed, ensuring compliance with ethical guidelines. The study seeks to provide insights into effective talent management practices for entrepreneurs and small businesses.