Managing Successful Project: Talent Strategies and Project Report
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AI Summary
This report delves into the realm of project management, focusing on talent management strategies. It begins by outlining project aims and objectives, followed by a detailed project management plan, work breakdown structure, and a Gantt chart for effective execution. The report incorporates small-scale research to support the aims and objectives, followed by a comprehensive analysis of the collected data. The research explores talent management concepts, its impact on staff retention, and various strategies employed. A case study on Primark is included to illustrate real-world applications. Finally, the report offers recommendations and reflects on the value of undertaking research in this context. The methodology includes interpretivism philosophy, a qualitative research strategy, and an inductive approach to data collection using questionnaires and a simple random sampling method. Data analysis utilizes thematic data analysis techniques.

Managing the successful
project
1
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Table of Contents
LO 1.................................................................................................................................................3
P1 Devise project aims and objectives.........................................................................................3
P2 project management plan........................................................................................................4
P3 work breakdown structure and a Gantt Chart.........................................................................5
LO 2.................................................................................................................................................7
P4 Small scale research for aims and objectives.........................................................................7
LO 3.................................................................................................................................................9
P5 Analyse research and data......................................................................................................9
P6 Communicate appropriate recommendation.........................................................................17
LO 4...............................................................................................................................................17
P7 Reflect on the value of undertaking research.......................................................................17
REFERENCES..............................................................................................................................19
Appendix........................................................................................................................................20
2
LO 1.................................................................................................................................................3
P1 Devise project aims and objectives.........................................................................................3
P2 project management plan........................................................................................................4
P3 work breakdown structure and a Gantt Chart.........................................................................5
LO 2.................................................................................................................................................7
P4 Small scale research for aims and objectives.........................................................................7
LO 3.................................................................................................................................................9
P5 Analyse research and data......................................................................................................9
P6 Communicate appropriate recommendation.........................................................................17
LO 4...............................................................................................................................................17
P7 Reflect on the value of undertaking research.......................................................................17
REFERENCES..............................................................................................................................19
Appendix........................................................................................................................................20
2

LO 1
P1 Devise project aims and objectives
Every organization recruit and hire talented and experience people. For that they apply
various types of recruitment strategies. It is because strategy enable in hiring right candidate for
right job role (Crane & Hartwell, 2019). Moreover, staff must possess relevant skills and
knowledge so that job roles are performed by them. Besides that, HR is main pillar of an
organization. They need to retain and attract a lot of people so that goals are attained. However,
retaining of staff is necessary as it helps in gaining competitive advantage in industry and also
positive culture is developed. The use of strategy depends on company needs. Moreover, concept
of talent management consists of many things such as hiring, motivating, performance appraisal,
retention, etc. of staff. So, it is responsibility of HR to apply different practices of talent
management. Besides, it is important to attract more people as it brings in new talent and
creativity (Claus, 2019. ).
It is important for firm to hire right people a right place. Also, they need to give training
to them so that tasks are performed in effective way. There is also need to encourage staff
continuously so that they can be retained for long term. Talent management is a wide scope and
area which is entirely based on employee management. Furthermore, TM plays significant role
for firm as it results in increasing employee performance and efficiency. In addition, it results in
enhancing overall organization productivity (Tafti, et al., 2017.). There are many companies who
invest a lot of amounts in TM. This enables them to attract new talent and retain them.
Apart from it, TM strategies include doing job description, specification, etc. Here,
strategies must be aligned with company goals so that it becomes easy to achieve it. Besides,
overall success of business depends on HR as they perform tasks and accomplish goals.
Furthermore, there is a particular process which is followed in TM. The stages are planning,
attracting, selecting, developing and retaining. Each step is dependent on one another and it
makes things easy to recruit the best talent. It entirely focuses on evolution of individual staff.
Also, there is need to provide benefit as well to staff. The strategy is developed on basis of needs
of firm. It has become an integral part of business. Within strategy there are certain practices
included in it as well. This enables to identify which staff is best suited for job role. Also, it
shows that what step is to be followed and where. Then, further process is based on that strategy
(Krishnan & Scullion, 2017).
3
P1 Devise project aims and objectives
Every organization recruit and hire talented and experience people. For that they apply
various types of recruitment strategies. It is because strategy enable in hiring right candidate for
right job role (Crane & Hartwell, 2019). Moreover, staff must possess relevant skills and
knowledge so that job roles are performed by them. Besides that, HR is main pillar of an
organization. They need to retain and attract a lot of people so that goals are attained. However,
retaining of staff is necessary as it helps in gaining competitive advantage in industry and also
positive culture is developed. The use of strategy depends on company needs. Moreover, concept
of talent management consists of many things such as hiring, motivating, performance appraisal,
retention, etc. of staff. So, it is responsibility of HR to apply different practices of talent
management. Besides, it is important to attract more people as it brings in new talent and
creativity (Claus, 2019. ).
It is important for firm to hire right people a right place. Also, they need to give training
to them so that tasks are performed in effective way. There is also need to encourage staff
continuously so that they can be retained for long term. Talent management is a wide scope and
area which is entirely based on employee management. Furthermore, TM plays significant role
for firm as it results in increasing employee performance and efficiency. In addition, it results in
enhancing overall organization productivity (Tafti, et al., 2017.). There are many companies who
invest a lot of amounts in TM. This enables them to attract new talent and retain them.
Apart from it, TM strategies include doing job description, specification, etc. Here,
strategies must be aligned with company goals so that it becomes easy to achieve it. Besides,
overall success of business depends on HR as they perform tasks and accomplish goals.
Furthermore, there is a particular process which is followed in TM. The stages are planning,
attracting, selecting, developing and retaining. Each step is dependent on one another and it
makes things easy to recruit the best talent. It entirely focuses on evolution of individual staff.
Also, there is need to provide benefit as well to staff. The strategy is developed on basis of needs
of firm. It has become an integral part of business. Within strategy there are certain practices
included in it as well. This enables to identify which staff is best suited for job role. Also, it
shows that what step is to be followed and where. Then, further process is based on that strategy
(Krishnan & Scullion, 2017).
3
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Aim — What talent strategies do the companies used to attract and retain people? A case study
on Primark.
Objectives –
ï‚· To evaluate concept of talent management
ï‚· To analyse impact of talent management on retention of staff
ï‚· To determine various strategies in talent management
Research questions
ï‚· What is concept of talent management?
ï‚· How talent management impact on retention of staff?
ï‚· What are various strategies in talent management?
P2 project management plan
For carrying out research there is need to identify various elements of project which will
help in conducting it in effective way. Thus, the elements are defined as below :
Cost – this is an essential component that enables in allocation of resources. Cost is required to
travel, stationary items, etc. increase in cost also results in increasing time of study. For this
project total cost required will be. €2500.
Time –It is also crucial element as it provides an estimation of time in which research will be
completed. The schedule is developed and roles are assigned. Hence, here project will be
finished in 2 months.
Scope – this study will show what are recruitment strategies which is followed by companies.
The project will only focus on it and will not discuss any other topic or subject in it (Pandita &
Ray,, 2018.)).
Quality – It is necessary for scholar to maintain quality of data so that effective outcomes are
generated. Also, it helps in securing of data and information. Hence, data is stored in database
and quality is maintained by setting standards.
Communication – An effective communication is required to conduct study. For this e-mail and
meeting will be used in formal communication.
4
on Primark.
Objectives –
ï‚· To evaluate concept of talent management
ï‚· To analyse impact of talent management on retention of staff
ï‚· To determine various strategies in talent management
Research questions
ï‚· What is concept of talent management?
ï‚· How talent management impact on retention of staff?
ï‚· What are various strategies in talent management?
P2 project management plan
For carrying out research there is need to identify various elements of project which will
help in conducting it in effective way. Thus, the elements are defined as below :
Cost – this is an essential component that enables in allocation of resources. Cost is required to
travel, stationary items, etc. increase in cost also results in increasing time of study. For this
project total cost required will be. €2500.
Time –It is also crucial element as it provides an estimation of time in which research will be
completed. The schedule is developed and roles are assigned. Hence, here project will be
finished in 2 months.
Scope – this study will show what are recruitment strategies which is followed by companies.
The project will only focus on it and will not discuss any other topic or subject in it (Pandita &
Ray,, 2018.)).
Quality – It is necessary for scholar to maintain quality of data so that effective outcomes are
generated. Also, it helps in securing of data and information. Hence, data is stored in database
and quality is maintained by setting standards.
Communication – An effective communication is required to conduct study. For this e-mail and
meeting will be used in formal communication.
4
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Risk – The risk assessment will be conducted to identify risk. Then, accordingly proper
measures will be taken to mitigate it. Here, risk can be delay in completion, lack of resources,
etc.
Resources- There are various resources required like HR, finance, computer system, etc. in
research. Thus, better and efficient resources aids in doing study in better way (McDonnell &
and et.al.,, 2017).
P3 work breakdown structure and a Gantt Chart
Activity 1 to 2
Week
2 to 3
Week
3 to 5
Week
5 to 6
Week
6 to 7
Week
7 to 8
Week
8 to 9
Week
9 to 10
Week
10 to
11
Week
11 to
12
Week
5
measures will be taken to mitigate it. Here, risk can be delay in completion, lack of resources,
etc.
Resources- There are various resources required like HR, finance, computer system, etc. in
research. Thus, better and efficient resources aids in doing study in better way (McDonnell &
and et.al.,, 2017).
P3 work breakdown structure and a Gantt Chart
Activity 1 to 2
Week
2 to 3
Week
3 to 5
Week
5 to 6
Week
6 to 7
Week
7 to 8
Week
8 to 9
Week
9 to 10
Week
10 to
11
Week
11 to
12
Week
5

Identify
research topic
Review of
Literature
Drafting
Methodologies
Complete
Proposal
Designing
questionnaire
Collection of
data
Analysing data
and
interpretation
Discussion and
Conclusion
Submission
Task Name Duration Start Finish
Identify research topic 3 days Tue 2/2/21 Thu 2/4/21
Review of Literature 4 days Fri 2/5/21 Wed 2/10/21
Drafting Methodologies 3 days Thu 2/11/21 Mon 2/15/21
Complete Proposal 2 days Tue 2/16/21 Wed 2/17/21
Designing questionnaire 4 days Thu 2/18/21 Tue 2/23/21
6
research topic
Review of
Literature
Drafting
Methodologies
Complete
Proposal
Designing
questionnaire
Collection of
data
Analysing data
and
interpretation
Discussion and
Conclusion
Submission
Task Name Duration Start Finish
Identify research topic 3 days Tue 2/2/21 Thu 2/4/21
Review of Literature 4 days Fri 2/5/21 Wed 2/10/21
Drafting Methodologies 3 days Thu 2/11/21 Mon 2/15/21
Complete Proposal 2 days Tue 2/16/21 Wed 2/17/21
Designing questionnaire 4 days Thu 2/18/21 Tue 2/23/21
6
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Collection of data 7 days Wed 2/24/21 Thu 3/4/21
Analyzing data and
interpretation 9 days Fri 3/5/21 Wed 3/17/21
Discussion and
Conclusion 6 days Thu 3/18/21 Thu 3/25/21
Submission 3 days Fri 3/26/21 Tue 3/30/21
LO 2
P4 Small scale research for aims and objectives
For carrying out study there is need to have some methods in it. This is because method
help in collecting data and doing research in systematic way. It provides framework that what
method is to be used. Similarly, it is defined as:
Research philosophy: It is the framework of entire research. It shows how overall study is been
conducted and purpose of research. There are different philosophies available that can be used
such as positivism, interpretivism, realism, etc. (Mohajan, 2018. ). Pragmatism uses concepts to
develop knowledge about it. However, in interpretive quantitative data is evaluated which is
7
Analyzing data and
interpretation 9 days Fri 3/5/21 Wed 3/17/21
Discussion and
Conclusion 6 days Thu 3/18/21 Thu 3/25/21
Submission 3 days Fri 3/26/21 Tue 3/30/21
LO 2
P4 Small scale research for aims and objectives
For carrying out study there is need to have some methods in it. This is because method
help in collecting data and doing research in systematic way. It provides framework that what
method is to be used. Similarly, it is defined as:
Research philosophy: It is the framework of entire research. It shows how overall study is been
conducted and purpose of research. There are different philosophies available that can be used
such as positivism, interpretivism, realism, etc. (Mohajan, 2018. ). Pragmatism uses concepts to
develop knowledge about it. However, in interpretive quantitative data is evaluated which is
7
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based on topic. The researcher will use interpretivism philosophy to find out what strategies is
used in TM by Primark.
Research strategy- It refers to procedure followed in collecting data. Generally, there are two
common research strategies used. In qualitative, only data related to topic is collected and
analysed to get more depth understanding (Dźwigoł & Dźwigoł-Barosz, 2018). It is a very easy
and simple one. Also, in qualitative, the data and information collected can be either facts or
figures or theory. On the other hand, in quantitative, only recent facts and figures are collected
and interpreted. For present study, qualitative strategy will be used by scholar.
Research approach- It defines how data is gathered and analyses. This will help in conducting
the research in smooth way (Ngozwana, 2018. ). Generally, there are three approaches which can
be used. It includes deductive, inductive and deductive approaches. In inductive, there is
emergence of innovative theories and concepts. In deductive approach, some facts and figures
are evolved. In inductive no hypothesis is there. Hence, for current study inductive approach will
be used.
Data collection – This is a process in which information is used from other related sources to
search answers of problems and examine the results. It can be divided into two parts: primary
and secondary data. Primary gather fresh data and info through various ways such as
questionnaire, survey, interview, etc. However, in secondary articles, books, etc. are used to
collect data. Therefore, for present study scholar will use primary data collection method. Thus,
here questionnaire will be used (Gallardo-Gallardo, et al., 2020).
Sampling method- It is done to filter population for gathering data. This can be done by using
two techniques that is probability and non-probability (Ragab & Arisha,, 2018). In probability
chance of selection is equal but in non probability chance is unequal. There are many sub
methods as well in both these techniques. Therefore, for current study the scholar will use simple
random sampling method. So, sample size will be 20 employees of Primark.
Data analysis- It is a vital element in research as results are based on it. It is a process of
interpreting and analysing data to obtain accurate outcomes. The scholar must be able to analyse
data in effective way so that aim and objectives is achieved. Moreover, to get the desired
outcomes, proper analysis technique must be used. There are various techniques available for
data analysis. Here, thematic data analysis technique will be used (Narayanan, et al., 2019. ).
8
used in TM by Primark.
Research strategy- It refers to procedure followed in collecting data. Generally, there are two
common research strategies used. In qualitative, only data related to topic is collected and
analysed to get more depth understanding (Dźwigoł & Dźwigoł-Barosz, 2018). It is a very easy
and simple one. Also, in qualitative, the data and information collected can be either facts or
figures or theory. On the other hand, in quantitative, only recent facts and figures are collected
and interpreted. For present study, qualitative strategy will be used by scholar.
Research approach- It defines how data is gathered and analyses. This will help in conducting
the research in smooth way (Ngozwana, 2018. ). Generally, there are three approaches which can
be used. It includes deductive, inductive and deductive approaches. In inductive, there is
emergence of innovative theories and concepts. In deductive approach, some facts and figures
are evolved. In inductive no hypothesis is there. Hence, for current study inductive approach will
be used.
Data collection – This is a process in which information is used from other related sources to
search answers of problems and examine the results. It can be divided into two parts: primary
and secondary data. Primary gather fresh data and info through various ways such as
questionnaire, survey, interview, etc. However, in secondary articles, books, etc. are used to
collect data. Therefore, for present study scholar will use primary data collection method. Thus,
here questionnaire will be used (Gallardo-Gallardo, et al., 2020).
Sampling method- It is done to filter population for gathering data. This can be done by using
two techniques that is probability and non-probability (Ragab & Arisha,, 2018). In probability
chance of selection is equal but in non probability chance is unequal. There are many sub
methods as well in both these techniques. Therefore, for current study the scholar will use simple
random sampling method. So, sample size will be 20 employees of Primark.
Data analysis- It is a vital element in research as results are based on it. It is a process of
interpreting and analysing data to obtain accurate outcomes. The scholar must be able to analyse
data in effective way so that aim and objectives is achieved. Moreover, to get the desired
outcomes, proper analysis technique must be used. There are various techniques available for
data analysis. Here, thematic data analysis technique will be used (Narayanan, et al., 2019. ).
8

Ethics- There are certain ethics to be followed in study. Here, first of all, the consent of people
have been taken who are involved in research. Also, each individual dignity was maintained, and
they were respected and treated in equal manner. Alongside it, data collected and results obtained
have been protected and secured in database.
LO 3
P5 Analyse research and data
Literature Review
As per the view of (Tafti, et al., 2017.), talent management refer to the process of developing the
talent into the management in organization and also to increase the process of developing the
talent into workplace. Talent management is the management of human resource talent in the
organization. It is one of the crucial factor of the organization and every organization works on
the talent management to increase the overall performance of the business as that they can
achieve the business objective and goals. This is very crucial for the business and it can be done
through various practices from the HR team and the talent management team of the organization
to make sure that they are working in the best development of talent and the retention of the
employee in the organization.
According to the (Sheehan, et al., 2018), it can be concluded that the organization are working in
the development of the talent management in the organization because they understand that
retention is one of the most important factor to increase the performance of the business. They
need to make strategies by providing the employee with better process and practices improving
their motivation and confidence so that they can rely on the organization to increase
performance. Talent management help in understanding the employee point of view and it also
helps in increasing the trust of the employee on the company which also increase thee retention
rates. Better talented employee works with quality performance in the organization and it helps
the business in quality performance which is beneficial for the organization in development and
achievement of business objective and goals. Talent management helps the organization in
increasing the overall performance of the business and also in detailed specific in the process of
development in the employee performance and also in the motivation of the employee which
help them in increasing the business goals,
(van Zyl, et al., 2017. ), suggested that the impact of the talent management and the strategies of
the talent management is very different as they are working on different ways. The impact of
9
have been taken who are involved in research. Also, each individual dignity was maintained, and
they were respected and treated in equal manner. Alongside it, data collected and results obtained
have been protected and secured in database.
LO 3
P5 Analyse research and data
Literature Review
As per the view of (Tafti, et al., 2017.), talent management refer to the process of developing the
talent into the management in organization and also to increase the process of developing the
talent into workplace. Talent management is the management of human resource talent in the
organization. It is one of the crucial factor of the organization and every organization works on
the talent management to increase the overall performance of the business as that they can
achieve the business objective and goals. This is very crucial for the business and it can be done
through various practices from the HR team and the talent management team of the organization
to make sure that they are working in the best development of talent and the retention of the
employee in the organization.
According to the (Sheehan, et al., 2018), it can be concluded that the organization are working in
the development of the talent management in the organization because they understand that
retention is one of the most important factor to increase the performance of the business. They
need to make strategies by providing the employee with better process and practices improving
their motivation and confidence so that they can rely on the organization to increase
performance. Talent management help in understanding the employee point of view and it also
helps in increasing the trust of the employee on the company which also increase thee retention
rates. Better talented employee works with quality performance in the organization and it helps
the business in quality performance which is beneficial for the organization in development and
achievement of business objective and goals. Talent management helps the organization in
increasing the overall performance of the business and also in detailed specific in the process of
development in the employee performance and also in the motivation of the employee which
help them in increasing the business goals,
(van Zyl, et al., 2017. ), suggested that the impact of the talent management and the strategies of
the talent management is very different as they are working on different ways. The impact of
9
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talent management shows the result and the strategies and practices are the ways in which the
talent management to f the organization develop to increase the performance and result. It helps
in increasing the business result and also to make the business grow it is crucial for the business
to increase the performance. The impact of the talent management in the staff retention is very
high because the talent management increase the staff retention by providing the different
rewards and the appreciation to the employee which help them in increasing the trust on the
organization and develop the process of working.
Data Analysis
THEME : majority of respondents agree to that organization specific talent management
maiden in its place
Q 1. Does the organization have specific
talent management maiden in its place?
FREQUENCY
No 8
Yes 12
TOTAL 20
10
talent management to f the organization develop to increase the performance and result. It helps
in increasing the business result and also to make the business grow it is crucial for the business
to increase the performance. The impact of the talent management in the staff retention is very
high because the talent management increase the staff retention by providing the different
rewards and the appreciation to the employee which help them in increasing the trust on the
organization and develop the process of working.
Data Analysis
THEME : majority of respondents agree to that organization specific talent management
maiden in its place
Q 1. Does the organization have specific
talent management maiden in its place?
FREQUENCY
No 8
Yes 12
TOTAL 20
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INTERPRETATION
From the above pie chart it can be interpretative that the Primark are providing the talent
management practices in the workplace. The graph is interpretative that majority of the
respondents are agreed to the fact that they are having the talent management practices in their
workplace. The organization is keen and are focused in providing the practices so that they can
develop the process of retaining the employee for a longer period and can utilized the talent for
the better performance of the organization. Marks and Spencer are having the low practices
related to the talent management as compared to the Primark (Collings, Mellahi and Cascio,
2017). They need to make sure that the organization are making them aware about the practices
of the talent management and the Marks and Spencers are not providing the enough talent
management practices in their organization.
THEME :
Q 2. Are you aware of the concept of training
and development?
FREQUENCY
Yes 15
No 5
TOTAL 20
11
From the above pie chart it can be interpretative that the Primark are providing the talent
management practices in the workplace. The graph is interpretative that majority of the
respondents are agreed to the fact that they are having the talent management practices in their
workplace. The organization is keen and are focused in providing the practices so that they can
develop the process of retaining the employee for a longer period and can utilized the talent for
the better performance of the organization. Marks and Spencer are having the low practices
related to the talent management as compared to the Primark (Collings, Mellahi and Cascio,
2017). They need to make sure that the organization are making them aware about the practices
of the talent management and the Marks and Spencers are not providing the enough talent
management practices in their organization.
THEME :
Q 2. Are you aware of the concept of training
and development?
FREQUENCY
Yes 15
No 5
TOTAL 20
11

INTERPRETATION
The above chart interpretative that the respondents are aware about the training and development
program in the workplace, and they are expecting the organization to make sure that they are
getting the training and development in the regular basis. The chart explains that the majority of
respondents are providing the exact situation off the organization giving the 75% to the yes as
they are well-known about the training and development program of the organization. The
remaining 25% of the respondents are not agreed to the fact that the company is using the
training and development or the people in the organization are aware about the practices or not.
Marks and Spencer are lacking in the training and development in the organization which is
causing them in loss of employee and low retention rate which they are facing due to insufficient
development of the employee working for them.
THEME : Majority of respondents feels training and development is best method.
Q 3. Which is the best method of providing
TM in the workplace?
FREQUENCY
Work force planning 8
Training and development 9
Performance management 7
All the above 6
TOTAL 20
12
The above chart interpretative that the respondents are aware about the training and development
program in the workplace, and they are expecting the organization to make sure that they are
getting the training and development in the regular basis. The chart explains that the majority of
respondents are providing the exact situation off the organization giving the 75% to the yes as
they are well-known about the training and development program of the organization. The
remaining 25% of the respondents are not agreed to the fact that the company is using the
training and development or the people in the organization are aware about the practices or not.
Marks and Spencer are lacking in the training and development in the organization which is
causing them in loss of employee and low retention rate which they are facing due to insufficient
development of the employee working for them.
THEME : Majority of respondents feels training and development is best method.
Q 3. Which is the best method of providing
TM in the workplace?
FREQUENCY
Work force planning 8
Training and development 9
Performance management 7
All the above 6
TOTAL 20
12
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