Business Report: Comparative Analysis of Tassal and Nike in Australia

This report provides a comprehensive comparative analysis of two companies, Tassal and Nike, both operating in Australia. It begins by highlighting the key differences between the organizations, examining how these differences are influenced by country and industry factors. The report then delves into the social accounting approaches employed by each company, assessing their apparent quality and impact. Furthermore, it explores how social reports affect the values of both Tassal and Nike. The analysis includes a discussion of group discussions conducted between the two companies, offering insights into the challenges and opportunities related to corporate social responsibility and product/service offerings. The report uses Zadek's quality standards to evaluate social accounting and examines the influence of national culture on corporate social responsibility implementation, employee attitudes, and organizational practices. The report concludes by summarizing the key findings and implications of the comparison, providing a holistic view of the two companies' business strategies and their impact on various stakeholders.

BUSINESS SOCIETY

Table of Contents
INTRODUCTION...........................................................................................................................4
1. Explain what are the differences are evident between two organisations...............................4
2. Explain how theses differences explained by the country or industry....................................5
3. Explain apparent quality of the social accounting approach used by each companies...........5
4. Explain how social reports affect the values of the organisation............................................6
5. Explain the group discussions between two companies.........................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8
.........................................................................................................................................................9

INTRODUCTION
In this report two companies will be taken such as Tassal and Nike both are operating
their business in Australia. Tassal is the farming company which basically deal with the fish
farming. It was developed in 1986 which is based in Tasmania and listed in security exchange
board of Australia. Another company is Nike which is retailer organisation conducting business
activities in design, devlopment, manufacture, sales and marketing of footwear and equipments
The report will be discussed various issues arises in both enterprises and also include apparent
quality of social accounting approach which is used by both companies. Some social report
which is affect the values of these two different enterprises will also discussed in this file. Group
discussion of both organisations will also consist in this report(Aakhus and Bzdak, 2012).
1. Explain what are the differences are evident between two organisations
Tassal and Nike
Tassal is the Tasmania based organisation which deal with the farming mainly fish farming
founding was in 1986. Its shares are listed in the security exchange board of Australia.
Employees of this company worked in dynamic environment with the attitude of can do safely
which helps to support the culture of cited organisation. Corporate benefits such as select skilled
and qualified employees are also recognised by tassal. Cited organisation have various
subsidiaries through they conduct their business activities in various locations. Total revenue
approx 430.9 million and net income is approx 33 million till 2013 which shown its improved
performance. Another cited company is Nike which is America based multinational company
which focuses on the design, manufacture, development, marketing and sales of various products
such as footwear, accessories, equipment and services. It is largest fast growing company which
operate their business in various countries.
Comparison between Tassal and Nike

Both companies have their various subsidiaries by which they conduct their business
activities in wide geographical area. Both have their financial statements with fluctuate values of
items. Tassal and Nike prepare their report of corporate social responsibility which highlight
their commitments towards the society(Boons and Lüdeke-Freund, 2013). Nike is deal with
many issues and problems related to the corporate social responsibility which is very important
to resolve these issues. Corporate social responsibility report of Nike is includes four categories
such as community, employees, environment and governance. Sustainability report is prepared
by the Tassal which contain performance, operations and data trends. This report is compiled
according to the global reporting initiatives.
2. Difference between two companies in terms range issues and types of informations
Tassal has business of the fish farming and thee are doing best apart from this Nike is
also multinational company and they both are facings and concentrating in developing,
expanding, innovating and manufacture various things in order to raise the benefits. But these
both companies are apparent in various term. Some of them are as follows :-
Basics Tassal Nike
Social It concerns with the aspects of health
consciousness, growth rat of
populations , age distribution and
many more (Aakhus and Bzdak,
2012). They heavily go with the
organisational culture, balance work
and staff attitude, management styles.
It is mandatory to follow up all
ethical issues, occupations and raise
the leaving of standards.
In Nike, They need social status a lot
by Morden corporations. They world
increase their health consciousness
which is referred to more individual
carry with better lifestyle. These will
not doubly purchase many sports
apparel which make them happy.
It also Receives too much of
cicatrisation from the process of
production and other one.
Environmenta
l
They take care of the ecological
system by adopting methods of
resolving issues and other
regulations. They care customers
values markets and investors values.
Nike is basically not harm to the
environment in any kind they not only
emit the aerial pollution gasses like
most of the factories are usually do.
They occasionally barely go their waste

to the rivers.
They already promised to save
environment by resolve this problem
very soon.
Economical It is the stage of business cycle in
which they currently facing and
dealing with growth, interest rate and
inflation. They are promoting the
employment by employing and
supplying labours. They also see
levels of disposable income and their
distribution which heavily impact on
the globalization.
It is kind of bad for the products of
Nike that consumer now changing there
preferences and choose and switches
themselves for the cheaper products
which is easily affordable and
accessible to them. The revenue from
this company is exactly depend on the
cost of labour in the eastern countries.
This will quite change to the higher
Nike and other counties which is
economically developed.
3. Explain how theses differences explained by the country or industry
Differences define by a country or nation is based on the four areas such as power
distance, individualism, femininity/masculinity and uncertainty avoidance. All these area are
different from developed and developing nations(Morsing and Rovira, 2011). According to the
study of Hofstede's national culture is play very important role in terms of values of people of the
country which affected by these areas. Culture of a country is very important because it affect the
implementation of corporate social responsibility of the company, attitude of employees and
employers towards the CSR and establishment of organisational practices. Amount of power
distance is increased in developing countries so that they have to focuses on creation of wealth,
increased prosperity and also focuses on environmental impact. Company based in Australia,
cultural benefits of tassal is comes from well established country with the view fulfilment of
sustainability practices. Nike is UK based company which also focuses on their corporate social

responsibility through consider environmental sustainability. Business model is used by Nike
with the objective to try zero wastage in the supply chain and also focuses on the reuse of wast
material. Aspirations and values are affected by the culture of a country for example Nike is
family owned enterprise than family is greatly affect the values of cited organisation. Tassal is
responsible to provide various reports related corporate social responsibility.
4. Explain apparent quality of the social accounting approach used by each companies
Social accounting procedures is followed by every organisation but it is important to
maintain the key standard of quality. There are various standards which is used for the give
quality in the social accounting process. Zadek et al developed eight type of quality standards
which can be applied in the companies to maintain the level of social accounting procedures.
Standards helps to analyse the need of auditing and reporting of the data of the enterprise. With
the use of standards company can identify its risks, pressure and stakeholder so that they can
maintain clarity and responsibility. Standards of Zadek define terms and conditions, activities
and strategies of corporate social responsibility which have to be followed by both cited
organisation(Visser, 2011). It is important to present the enough data in report so it can helps to
examine the level of social accounting process. According to research both cited enterprise are
full fill the level of social responsibility and maintain their transparency and accountability. But
is is important to integrate these factors into every activity of their business. It is important for
both cited organisations to focusses on the good initiatives so that they can maintain their good
performance. After identification it can be concluded that there is some conflicts arises in the
reporting period due to these reasons. To identify the level of these of social accounting process
both cited organisations can conduct a survey of stakeholders and people of the society(Franz,
H.W., Hochgerner and Howaldt, eds., 2012). Basically according to this procedure every
organisation have to disclose their important performance which influence the stakeholders and
community.
5. Explain how social reports affect the values of the organisation
Criteria Nike Tassal
Comparability This company is more focuses
on full fill corporate social
responsibility because they are
This organisation is less
focuses on conduct corporate
social responsibility because

directly connected with the
customers.
they are indirectly connected
with the people.
Discloser It is important for Nike to
disclose every document like
social report because it affect
the environment sustainability.
Tassal is farming company and
provide food products to
people so it is important to
them disclose various
documents in font of
stakeholders.
Management policies Proper ethics followed by this
firms because it affect the
image and reputation in the
mind of customers.
Tassal follow proper code of
conduct for getting continues
growth and development.
Cont improvement Nike needs continues
improvement in their quality
management and other
techniques.
This company have to follow
corporate social responsibility
because it affect the values of
the firm.
External verification External verification is helps
to make sure that CSR
activities followed or not.
Social reports of the
organisation can be examined
through external verification.
Social reports which actually affect the values of Organisations Some of them are as
follows :-
Nike :- According to the property business report of the company Nike which convey
that Innovation is actually sustainable powerful in the growth of engine. It is quite ambitious to
increase their business along with the half impact which is followed by the half note
environmental manufacturing transform , footprint and lead to the unleashed of the human
potential. After analysing with the company's websites and their published report so they observe
that the Nike is giving and performing their best. As, according to the reports of 2005, the Nike
was the first one who publish final contract list while acknowledging their conditions, problems
and pay scales. Later ion they redesign their company and modified by the more friendly and
through this they considered as top leaders of CSR.

Tassal :- Same as with the Tassal states company, Their one of the major objectives was
to create and build better future by carry on with the sustainable health and other well beings
provide to their social, environmental communities. This was usually operate by the customers
through which they deliver their product. As refer to the CSR company's websites and other
written report that actually seems that they are doing well and better than before and it also
assume that they are more goal and target oriented which is very visible depict by the reports. As
in the contrast, there was a news in which the Tassal was being order by the destock which lease
to their closest and to their world area of heritage area and carry questions.
6. Explain the group discussions between two companies
In group discussion various problems and issues are discussed. The main purpose of
conducting this step to find a solution of problems. A group discussion between Nike and Tassal
are explained below:
Group discussion
In our first meeting on 25th august, we discussed problems and issues related to corporate
social responsibility and also issues related with products and services provided by the cited
organisation(Jarvis, 2011). Current example of Nike's CSR activity is that they published
corporate social responsibility for financial year 2007- 2009. in this report sustainability are
focuses on the both social and environmental. Other problems such as related to labour,
competitors and collaboration with other companies are also discussed. Various other issues
which is related with Tassal such as food labelling, selective breeding, environmental conditions
and aquaculture stewardship council certificate. In group dissuasion I found some interesting
factors such as both companies are focuses on the social sustainability. Nike is provide good and
services to the customer and focuses on the reduce the wastage of material and reuse of these
wast material. So basically as per the group discussion I found that Nike is more suitable
organisation in terms of execution of corporate social responsibility because they are more
focused on social sustainability by provide products and services to the customers which is not
affect the environment(Jarvis, 2011).
CONCLUSION
As per this report it can be concluded that effective execution of corporate social
responsibility is very important for any kind of company. Every business want to successful in

terms of profitability and other terms. For this purpose they have to maintain social sustainability
which affect the values of a organisation. Report is discussed various differences between both
organisations such as Nike and Tassal and how these differences are explained by a country is
also described in this file. Social reports is very important for the values of a enterprise. At last
report is also consist a group discussion.
REFERENCES
Books and journals
Aakhus, M. and Bzdak, M., 2012. Revisiting the role of “shared value” in the business-society
relationship. Business and Professional Ethics Journal. 31(2). pp .231-246.
Boons, F. and Lüdeke-Freund, F., 2013. Business models for sustainable innovation: state-of-
the-art and steps towards a research agenda.Journal of Cleaner Production,45. pp. 9-19.
Morsing, M. and Rovira, A.S., 2011.Business schools and their contribution to society. Sage.
Visser, W., 2011.The age of responsibility: CSR 2.0 and the new DNA of business. John Wiley &
Sons.
Franz, H.W., Hochgerner, J. and Howaldt, J. eds., 2012.Challenge social innovation: potentials
for business, social entrepreneurship, welfare and civil society. Springer Science & Business
Media.
Jarvis, J., 2011.What would Google do?: Reverse-engineering the fastest growing company in
the history of the world. Harper Business.