Technology Impact on Organization Performance: A Case Study

This research report investigates the impact of technology on organizational performance, focusing on Austin Fraser, a recruitment consultancy firm. The study begins with an overview of the research, background information, and the significance of technology in modern business. The research aims to identify the impact of technology, with objectives including determining its positive effects on business performance, financial earnings, and work processes. The report explores the research questions, such as the impact of technology on overall performance, productivity, and business operations. The report highlights the benefits of technology adoption, its role in achieving business goals, and its influence on the dynamic business environment. The report also examines the challenges and advantages associated with technological advancements, emphasizing the need for companies to adapt to changes to maintain a competitive edge in the market. The research underscores the importance of technology in enhancing efficiency, productivity, and overall business success.

RESEARCH REPORT

Contents
CHAPTER 1: INTRODUCTION.............................................................................................................3
1.1Overview of research..........................................................................................................................3
1.2Background of research......................................................................................................................3
1.3Significance of research......................................................................................................................3
1.4 Research aim.....................................................................................................................................3
1.5 Research objective.............................................................................................................................3
1.6 Research questions............................................................................................................................3

TITLE: “To Determine the Impact of Technology on Organization Performance- a case study on
Austin Fraser”
CHAPTER 1: INTRODUCTION
1.1Overview of research
In order to sustain in cut throat competition that is present in business world, it is
necessary for the companies to formulate number of technological changes in their working
process so that their final objectives and aims could be accomplished in set time period. Research
is a complex and broad process that involve number of activities that have to be carried out in
proper manner. Researcher have to perform various actions and steps that will lead to accomplish
final objectives of the research that has been conducted. The main reason for the selection of this
topic of research project is that technology is playing a vital role in every business organization
to carry out their working process in effective and efficient manner. The business entity that has
been selected for this research report is Austin Fraser. Part from it, adoption of effective
technology in the organization’s system is directly linked with the performance of the company
whether they are able to acheive their ultimate vision and mission or not. There are number of
tools and techniques that are available in the business environment that can be incorporated in to
the system so that organization could able to achieve final goals and objectives.
There are several advantages and disadvantages that have to be faced by the business
organization system after adopting some advanced and new technological aspects. It can be the
boon or bane for the company therefore, the management have to examine all these factors in
conducive manner and then adopt most suitable and proper process that will yield them high
outcomes in the form of revenues or profits. This is a modern aspect that has to be focused by the
researcher in order to evaluate the impact of technology on the overall performance of the
business organization. There are number of challenges that have to be faced by them so that no
problems will occur in the functioning.

1.2Background of research
As the corporate world is full of challenges, cut throat competition that keep on arising in
different filed areas therefore, every business organization shave to be well aware about the
factors changes that taking place in outside business. Modern time has enforced every company
to adopt advanced technology into their system so that their overall performance and
productivity could increase with time. The research highlight the case of Austin Fraser, which is
a recruitment consultancy firm. They help in bringing the employee and employer closer to each
other and therefore saves money, time and problem of the individuals. Therefore, they aim to
locate right individual at right place so that both employee- employer’s demands and needs could
be full filled in conducive manner. The complete research report focuses on the improvements of
performance that take place in this company after adoption of advanced technology techniques in
to their system and work process. This process helps in achieving their final goals and objectives
in set time period. Every company wants to retain in the market place for longer period of time
by establishing their goodwill in minds of customers.
1.3Significance of research
The research project concentrates on various benefits that the organizations will face
while adopting the advanced and modern technology in their system. There are number of
advantages that are faced by the management which is related to the productivity or earning huge
profits and many others. As every business operates in the dynamic environment which keeps on
changing therefore, it is necessary to keep in pace with these modifications. There are number of
causes and aspects that need to be addressed by the research while carrying out this project
study. There are different type business organizations that are present in the business
environment, all require advanced and modern technology system in order to operate with high
efficiency. Similarly Austin Fraser which is a recruitment consultancy firm masters in IT, life
sciences and engineering recruitments. Hence, they require to be active in adoption of changes
that are taking place in order to improve the organization’s performance in effective manner.
Research also aids in locating number of key areas that are prominent in the single business
organization system and require proper attention.
1.4 Research aim
The research aim is known as essential part of overall study as it determines the
researcher’s motive to conduct this particular project. The aim of this research project is “To
identify the impact of technology on organization performance- a case study on Austin Fraser”.
This part assists the readers to know about the importance of adoption of technology in the
business organization system.

1.5 Research objective
Every research is conducted in order to fulfill the basic objective that are been drawn by
the researcher. Thus, it provide the framework on which whole research study is based upon. The
objectives helps the researcher to focus upon single direction and path. It does not allow to
deviate from the basic topic of the research study.
 To identify the positive impact of technology on the business performance.
 To find out the impact of technology on financial earnings and productivity of the
company.
 To determine the usage of technology in enhancing the overall work process of business
organization.
1.6 Research questions
Researcher have to draft number of research question in order to concentrate on issues
and challenges that have to be focused upon while carrying out the research process. The aims
and objectives that have been formulated can be achieved while concentrating on the research
questions. Some of the questions that are to be adopted while carrying out the project is as
follows:
 What is the impact of technology on overall organization’s performance?
 How technology helps in enhancing the productiveness of business organization?
 How adoption of technology helps in business operations and overall work process?