This report provides a comprehensive analysis of Telstra's operations management. It begins with a background of Telstra and then explores its value chain, highlighting pre and post-activities. The report examines how value chain design can improve operational activities and how Telstra's operations strategy responds to current trends. It also discusses Telstra's competitive strategies and challenges associated with the organization. The analysis includes Hill's Strategy Development Framework and a scope of business performance measurement, covering finance, operations, strategy, product design, forecasting, and supply chain configuration. The report emphasizes the importance of operational strategy in achieving business excellence and provides insights into process types, supply chain integration, capabilities, facilities, and inventory management. This detailed examination offers valuable insights into Telstra's operational approach and strategic decision-making processes.