Analysis of Telstra's Performance Management Strategy and Plan

This report provides an overview of Telstra's performance management plan, highlighting the company's strategic HR practices aimed at gaining a competitive edge. It details the roles and responsibilities of shareholders, emphasizing knowledge management and employee training. The report outlines key performance indicators such as customer satisfaction, employee alignment, market share, and shareholder value. Telstra's performance management strategy involves planning, evaluating, monitoring, and enhancing performance through coaching, mentoring, and additional training. The company uses a continuous appraisal program with a 360-degree feedback approach. Contingency plans include rolling out a fiber-optic network in case of national broadband network failure. Monitoring and evaluation focus on user services, problems, and needs, aligning with company indicators to track progress. Access more solved assignments and past papers on Desklib.

Telstra Performance Management Plan

Introduction
 Meeting agenda: To discuss the company’s performance management plan.
 Approval letter: As a result of increased competition the company has realised
that there is need to have a strategic HR practices for the company so as to gain a
competitive edge against its rivals.
 Meeting minutes:
 Feedback form:

Overview of the company
 Telstra is a telecommunication and information service company situated in
Australia.
 The corporation offers the followings services broadband access and Internet,
fixed and mobile network infrastructure, cable distribution and wholesale
services, advertising, search and information services.
 Telstra company believes that performance management is a well-structured
technique which has the ability to properly rate its employees activities in relation
to its mission and goals.

Shareholders roles and responsibilities
 Telstra shareholders plays a significant role in the sense that the company believe
knowledge management is key to its.
 Therefore, Telstra’s role is to ensure all its employees are highly trained.
 Telstra’s shareholders have allowed their employees to acquire additional training
skills which provide them with transparency to the organisational strategy to
coordinate its daily practices with the firm’s objectives.

Performance indicators
 Telstra operations are based on the following performance indicators customer satisfaction,
employee alignment and commitment, core competencies, market share and shareholder value.
 Customer satisfaction: Telstra has changed and moved towards the concept of customer
satisfaction which currently the heart belief of the company.
 Employee alignment and commitment: Telstra is equipping the workforce with innovative
solutions such as effective distribution systems is vital to developing its competencies.
 Core competencies: Telstra undertake a thorough employee survey of its branches yearly with
surveys conducted randomly on employees.

Cont’
 Market share: through collection of different market shares as it can Telstra
Company is able to boost its sales and also impact the software developers it
collaborate with.
 Shareholder value: Telstra’s shareholder value is placed in their product design,
sales, operations and international manufacturing.

Performance management strategy
 Performance management is concerned with how the company, plans, evaluates,
monitors and enhances its performance at different levels.
 Telstra does this through coaching management in its mentoring and leadership
(Nankervis, Baird, Coffey, & Shields, 2016).
 Also, Telstra allow its employees to undergo additional training and development.

Performance management
implementation
 Telstra has a continuous appraisal program where the company undertake a yearly
appraisal using a 360-degree performance appraisal approach (Mir, & Pinnington,
2014).

Contingency plan
 Telstra plan is to roll out its fibre-optic network across the country if in case the
national broadband network collapse.

Monitoring and evaluation
 The monitoring and evaluation plan used by Telstra include the users of its
services, the problems that they face and their needs.
 The evaluation plan should understand what the company is striving to realise and
this can be evaluated using the company indicators to know its progress.

Question and answer
 How is Telstra Company prepared in terms of management of its employees?
Telstra has prepared itself in terms of management by making sure that it uses a 360-
degree feedback evaluation program. Accordingly, this enable the company to obtain
a complete picture of its employee’s performance.

References
Mir, F. A., & Pinnington, A. H. (2014). Exploring the value of project management:
linking project management performance and project success. International
journal of project management, 32(2), 202-217.
Nankervis, A. R., Baird, M., Coffey, J., & Shields, J. (2016). Human resource
management: strategy and practice. Cengage AU.