BTEC L3 Business Communication: Analyzing Tesco's Sales Performance

This report provides an analysis of Tesco's sales performance, highlighting its recent quarterly success and annual growth. It references Tesco's strategies for managing prices and promoting fresh food, along with external factors like the impact of sterling's weakness on food prices. The report also considers various aspects of business communication, including internal and external communications, legal and ethical issues, and operational considerations. The BTEC Level 3 Diploma in Business (QCF) assignment further requires an explanation of different types of business information, their sources and purposes, the presentation of complex internal business information using different methods, the production and evaluation of corporate communications, and a discussion of electronic and non-electronic communication methods. Desklib offers students access to similar reports and solved assignments to aid in their studies.

BUSINESS
COMMUNICATION

TESCO’s Sales Performance
Tesco has unveiled its best quarterly sales performance for seven
years after keeping a lid on price rises and pushing its fresh
food range.
Britain’s biggest retailer reported that UK like-for-like sales had
lifted by 2.3pc during the 13 weeks to May 27, helped by
particularly strong growth in its fresh produce.
Like-for-like food sales - at shops open for more than a year -
rose 2.7pc during the quarter, compared to the year
before. Dave Lewis, chief executive, said that putting up shop
prices would be a “last resort” for the supermarket.

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For years prior to 2015/16, these figures represent the
comparatives from the following years’ financial statements.
Korea was first classified as a discontinued operation in
2015/16. China was first classified as a discontinued operation
in 2013/14. US was first classified as a discontinued operation
in 2012/13.
The Group has determined new segments and defined new non-
GAAP measures for 2015/16 onwards. Refer to Note 1 and
Note 2. 2014/15 data for these new measures and segments
has been presented, but prior historic data has not.

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Annual Performance of TESCO
Tesco has reported its first year of sales growth in the UK since
2010, but good news for its vast domestic chain has been
overshadowed by the stormy outlook for future trading as the
weakness of sterling pushes up food prices.
The UK’s largest retailer was the biggest faller in the FTSE 100
on Wednesday, with the shares finishing down more than 5%,
despite beating City expectations with a 30% rise in group
operating profit to £1.28bn in the year to the end of February.
Within that figure, the UK business saw profit surge 60% to
£803m.

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