TESCO Business Communication Report: Methods & Strategies Analysis

This report examines TESCO's business communication strategies, including its mission, vision, goals, and objectives. It focuses on internal business information exchange using various methods, such as web-based marketing. The report highlights the importance of effective communication for business success and references relevant academic sources. The analysis provides insights into how TESCO utilizes communication to enhance its operations and brand image, concluding that strategic communication is vital for achieving its objectives. This document is available on Desklib, a platform offering a wide array of study tools and resources for students.

Business Communication

Contents...
• Introduction
• Mission and Vision of TESCO
• Goals and Objectives
• Internal business information using three different
methods
• Conclusion
• References

Introduction
In business world, communication is very necessary for
conducting business in a successful manner.
Communication refers to sharing or exchanging
information with each other. On the other hand business
communication means in what manner a business firm
exchange or share its information with its customers

Mission and Vision of TESCO
Mission of TESCO company is to be set best and largest
retail store.
In the addition of this vision of TESCO is to be largest retail
firm with the help of offering the best product not only on
time but also supply effective services and facilities to
customers.

Goals and Objectives of TESCO
 To save money of people so they can improve standard
of living
 Customers shop anytime
 Set a brand image across all over the world

Internal business information using three
different methods
Tesco is a big retail company of United kingdom and this
firm sells electronic items, food products, internet service
provider and many other items. There are three different
types of communication methods which are appropriate to
the user’s needs:

Written
Written communication-
It involves any type of
interaction that makes us
use the form of a written
word. It is one of the
main types of
communication used.

Continue...
Web-based marketing: Tesco marketed on their website
provides an easy to use interface. If customer will see on
the website, this firm is accessed via a quick link which
takes the user to the Tesco section of the website with
minimal hassle. With the help of website customers can
easily know about it and its products.

Conclusion
It is concluded from the above report that communication is
very important to make the business successful. In this
present report studies about the legal and ethical
operational issues in context to use of business
information.

References
Bovee, C. L., 2010. Business Communication Today, 10/e.
Pearson Education India.
Cardon, P. W., 2010. Using films to learn about the nature
of cross-cultural stereotypes in intercultural business
communication courses. Business Communication
Quarterly. 73(2). pp.150-165.
Conrad, D. and Newberry, R., 2012. Identification and
instruction of important business communication skills
for graduate business education. Journal of Education
for Business. 87(2). pp.112-120.

Thank You