This report delves into Tesco's global business environment, examining the factors that influence its operations. It begins with an introduction to the concept of the business environment, highlighting the external and internal forces impacting organizations. The main body of the report focuses on a SWOT analysis of Tesco, identifying its strengths, weaknesses, opportunities, and threats within the competitive landscape. The analysis further explores the operational impact of key drivers, such as employees and organizational capabilities, on functional areas like marketing and operations. The marketing section discusses how employee skills and capabilities influence sales and market share, while the operations section focuses on how technological advancements and operational strengths impact efficiency and service experiences. The report concludes by summarizing the key findings and emphasizing the importance of understanding the global business environment for effective decision-making and strategic planning. The report also references several academic journals and books to support its claims.
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