Managing a Successful Business Project: TESCO Globalisation Report

This report provides a comprehensive analysis of a business project focused on TESCO's globalisation strategy. It begins with an introduction to globalisation and its impact on businesses, followed by an overview of TESCO's background. The report outlines the project's aims and objectives, including an examination of the economic, cultural, and ethical impacts of globalisation on TESCO's various departments. A detailed project management plan is presented, covering aspects such as cost, scope, time, quality, communication, risk, and resources. The report also includes a work breakdown structure and a Gantt chart to illustrate the project's timeline. Furthermore, it describes the research methods employed, including qualitative and quantitative approaches, along with data collection techniques such as questionnaires. The analysis of the collected data is presented, along with interpretations and recommendations. The report concludes with a reflection on the undertakings and the attainment of objectives, offering valuable insights into managing a successful business project in a global context. The report is a great resource for students to understand the practical applications of project management and business strategy.

MANAGING A
SUCCESSFUL
BUSINESS PROJECT

Table of Contents
INTRODUCTION...........................................................................................................................1
LO1..................................................................................................................................................1
Determine aims and objectives in organisational context......................................................1
Project management plan.......................................................................................................2
Work break down structure and Gantt chart to provide time frame.......................................3
LO 2.................................................................................................................................................6
Small-scale research by applying qualitative and quantitative research methods..................6
LO 3.................................................................................................................................................9
Use of appropriate tools and techniques regarding evaluation of research data....................9
Appropriate recommendation as a result of data and research analysis...............................15
LO 4...............................................................................................................................................16
Reflection upon undertakings to attain objectives................................................................16
CONCLUSION..............................................................................................................................19
REFERENCES..............................................................................................................................20

INTRODUCTION
Globalisation is defined as integration among regions and countries around globe which
are involved in exchange of services and products across borders. It benefits in expansion of
brand identity of a firm that leads to enhanced economic growth and sustainability (Adzic, 2011).
This assignment is written in context with TESCO which is a Britain based multinational
merchandise and grocery retailer, headquartered in Hertfordshire, England, UK. This report will
cover aims, objective and project management plan for a business project along with Gantt chart
and work breakdown structure.
LO1
Determine aims and objectives in organisational context
Background of the research
TESCO is UK based grocery and merchandise retailer, situated in England, United
Kingdom. In terms of gross revenue, company is third biggest retailer worldwide. Organisation
was founded in 1919 by Jack Cohen.
Positive influence of globalisation in case of UK business organisation
Economic impact: Due to globalisation, government of a nation can easily attract
foreign direct investment that results in increased economical growth. Also, foreign companies
contribute a nation by providing employment opportunities, tax payments etc. due to which
living standard of people enhances (Basu, 2014).
Cultural impact: Globalisation helps in spreading of spiritual theories and ideas from
one place to another due to which people of different regions get familiar with the background
and living pattern of one another. This will helps in sustaining cultural diversity in UK.
Ethical impact: Different countries have different regulations so that organisational
work can be carried out in an ethical manner. Due to globalisation, employees in UK business
organisation will interact with different organisations that will helps them in understanding
various ethics and laws (Boyle, 2017).
Overview of research
To sustain strong global presence, support from different organisational function is
required to TESCO which is mentioned below:
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 Operation department: This department in TESCO is responsible to have good
interaction among other departments so that duplication of efforts and work can be
reduced and all business operations can be performed appropriately.
 Marketing department: This department is responsible for promoting the products of
TESCO to wider markets along with understanding the needs and requirement of
customers (Frankenberger and et. al., 2013).
 HR department: This department has responsibility to recruit efficient and cultural
diversified staff so that organisational work can be accomplished in an organised way.
 Accounting department: Duty of this department is to manage the accounts of TESCO.
Allocation of budget and management of fund is carried out by this department so that all
international and domestic business operations can be managed effectively.
Aims of the Project
“To analyse the positive economic, cultural and ethical impacts of globalisation on
various business departments operated within business organisation”- A case study on TESCO.
Objectives
 To understand the concept of Globalisation.
 To analyse the impact of globalisation on various functional departments within TESCO.
 To determine the deviations faced by TESCO while globalising business.
Project management plan
Project management plan is defined as an approved and formal document which specifies
the manner in which a project is controlled, monitored and executed. It can either be a detailed
document or summary. In respect with TESCO, to expand business operation in a successful
manner a project management plan is defined below:
 Cost: It is an essential aspect in project management plan which leads to technology up-
gradation, hiring of workforce, infrastructure advancement etc. In case of TESCO,
expected cost for this project is 560000 pounds whereas from researcher's side, estimated
cost is 600 pounds.
 Scope: Scope defines the benefits that will be enjoyed by TESCO while expanding
globally (Hwang and Ng, 2013) As company deals in grocery and general merchandise,
scope for company is very high as these are basic products which customers prefer to buy
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on regular basis. For researcher, scope of project is wide as it will help him in gaining
advanced knowledge and information.
 Time: It is a valuable aspect that will help the company in performing every task in an
organised manner. If time will not be managed appropriately then it will results in
mismanagement of tasks. Time required by company to accomplish this project is 18
months whereas from researcher point of view, required time is 3 months.
 Quality: Company will use appropriate resources while manufacturing products and
providing services to the customers (Jeston, 2014) Also, training will be given to
employees so that they can fulfil the requirements of customers in an efficient and
systematic manner. In case of researcher, quality of research can be enhanced with the
use of qualitative measures like personal interview, surveys, questionnaire etc.
 Communication: In order to expand globally, company is required to have appropriate
communication within and outside organisation. Project members and employees of
TESCO can appropriately communicate with one another with the help of Emails, voice
and video conferencing, meetings, seminars etc. For researcher, desired communication
tools will be direct call, SMS, personal meeting etc. it will help them to interact with
respondents in an appropriate manner.
 Risk: This is another important aspect related with business expansion project of
TESCO. If these risks are not managed properly, it can results in project and research
failure (Kiessling, Wilke and Kolbe, 2011). Different risks that can be faced by TESCO
is poor managerial support, lack of funds, mismanagement of time etc. From researcher's
perspective, potential risk can be shortage of money, lack of information.
 Resources: These are vital constituents that will helps in conducting project activity in an
organised and satisfactory manner. For company, potential resources will be funds,
technology, workforce, equipments, machines etc. In case of researcher, resources will be
internet, journals, books, research paper etc.
Work break down structure and Gantt chart to provide time frame
 Work breakdown structure: It is referred as division of project into small manageable
sections that are given specific time period (Martinsuo, Korhonen and Laine, 2014). Due
to segmentation of parts, project members of TESCO can be able to perform work in an
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organised and systematic manner. It will also benefit the company in acknowledging
estimated funds and resources (Spender, 2014).
 Gantt chart: It is defined as visual representation of the project along with specified
time-frame. This chart will benefits project manager in tracking and planning project
activities so that all the work can be accomplished in a timely manner (Morris and
Geraldi, 2011). In respect with business expansion of TESCO at global level, Gantt chart
is mentioned below:
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LO 2
Small-scale research by applying qualitative and quantitative research methods
Research has been conducted with the help of using two methods such as Qualitative and
Quantitative who requires different requirements at the time of their adoption. These two
methods are briefly described as under:
Qualitative method: It is considered as most reliable and accurate providing data as it
mainly focuses on understanding the opinions, behaviour and views of others. This can be done
through using different tools such as observation techniques, panel interview, focused group etc.
It avoid numerical data which is difficult to interpret into understandable manner (Pearlson,
Saunders and Galletta, 2016).
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Quantitative research: It is another adoptable research method which is mostly
conducted by the researcher who have an adequate knowledge about interpreting the numerical
data into meaningful way. Under this type of research, the researcher has adopted different tools
such as survey, questionnaire etc. Due to this, it consumes more time and money but provides
reliable result at the end of research (Porwal and Hewage, 2013).
There are different types of data collection methods which can be adopted by the
researcher according to their requirements and available resources. Here are these types of data
collection methods:
Primary data collection: Under this, first hand information is collected by the researcher
which proves to be more reliable and accurate. It consumes time and money but provides
accurate data which later increases the effectiveness of decision taken at the end of research. In
the present research, primary data has been collected by using questionnaire as a tool.
Questionnaire is a set of questions which is formed after analysing the aims and
objectives of research. These questions are further asked to the respondents who are selected as a
sample of population (Pryke and Smyth, 2012).
Secondary research: Under this, second hand information is collected by the researcher
using internet platforms where the views and opinions of different authors are published on the
research topic. It consumes limited resources such as time, money but provides less accurate and
reliable result due to which the researcher prefer primary over secondary data to gather in the
present research (Smith, Gonin and Besharov, 2013)
Sampling: It includes the selected portion of population who are selected due to having
knowledge about the research topic. In the present research, 30 respondents has been selected
which includes employees, customer and members of community as whole.
Questionnaire
Name:
Age:
Gender:
Q1) Have you heard about the term Globalisation?
A) Yes
B) No
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Q2) What you think whether three aspects of globalisation such as economic, culture and
ethical have good impact on different business functions of Tesco?
A) Yes
B) No
Q3) What will be the possible outcomes received by Tesco after globalise their business in
different nations?
A) Increase performance level
B) High employee retention
C) No impact
Q4) What are the major deviation that can restrict Tesco to enter in foreign nation?
A) Distinct culture
B) Change in government rules and regulations
C) Fluctuation in currency
Q5) What are the benefits for an organisation while operating at global level?
A) Rapid increase in customer base
B) Profitability increases
C) Increased brand image
Q6) Which resources mostly require to acquire by Tesco at the time of expansion of their
business in other nation?
A) Human resources
B) Funds
C) Advanced technology
Q7) What hosted nation desire to achieve after allowing foreign companies to operate in
their nation?
A) Lowering unemployment rate
B) Enhancing standard of living of local people
C) Economic growth of region Growth in economy
Q8) How different departments of Tesco contributes to successful expansion of their
business in other nation?
A) Understanding about their culture and taste
B) Increasing skills of employees by providing training
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C) Application of effective marketing techniques
Q9) What are the measures Tesco can implement to eliminate all barriers of globalisation?
A) Conducting market research
B) Trained their workforce on timely basis
Q10) Suggest ways that can help Tesco to achieve competitive edge against competitors
during globalisation?
LO 3
Use of appropriate tools and techniques regarding evaluation of research data
Data analysis: It is an activity of interpretation the data collected by the researcher on the
basis of research topic. It help in drawing a valid conclusion at the end of research which makes
easy for Tesco Plc to make decision whether to expand their business or not. For this, the
researcher properly recorded the views and opinions of selected respondents and interpret their
answers in understandable manner. Here are the proper analysis of gathered data on the basis of
research topic:
THEME 1: Concept of globalisation
Q1) Have you heard about the term Globalisation? Frequency
A) Yes 24
B) No 6
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Interpretation: Among 30 respondents, there are 24 respondents who are aware about
concept of globalisation whereas the remaining 6 respondents doesn’t know the same concept.
THEME 2: Three aspects of globalisation such as economic, culture and ethical impacted
on different business functions of Tesco.
Q2) What you think whether three aspects of globalisation such as
economic, culture and ethical have good impact on different business
functions of Tesco?
Frequency
A) Yes 22
B) No 8
Interpretation: Among 30 respondents, 22 respondents thinks that different factors of
globalisation makes positive impact on various business functions of Tesco during globalisation
whereas the remaining 8 doesn’t agree with the same.
THEME 3: Possible outcomes received by Tesco during globalisation
Q3) What will be the possible outcomes received by Tesco after
globalise their business in different nations?
Frequency
A) Increase performance level 15
B) High employee retention 12
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