This report provides a comprehensive analysis of Tesco's business strategy. It begins with an introduction to strategic planning and its importance for business growth, followed by a detailed examination of Tesco's macro-environment using the PESTEL model, considering political, economic, social, technological, environmental, and legal factors. The report then analyzes Tesco's internal environment and capabilities, utilizing SWOT and VRIO models to assess strengths, weaknesses, opportunities, and threats, as well as the value, rarity, imitability, and organization of its resources. Furthermore, it applies Porter's Five Forces to evaluate competitive forces within the UK retail market, including the bargaining power of customers, threats of new entrants, supplier power, industrial rivalry, and the threat of substitution. Finally, the report outlines a strategic management plan, incorporating Bowman's strategy clock and other strategic theories to propose recommendations for Tesco's future business decisions. The report concludes with a summary of findings and a list of references.