Case Study: Analysis of Tesla's Business Strategies and Challenges

This case study analyzes Tesla's position in the automobile industry, focusing on its electric vehicle business. It examines Tesla's strengths, such as its innovative technology and market dominance in the luxury electric vehicle segment, and weaknesses, including high costs and debt. The study explores Tesla's competitive environment, including major competitors like Toyota, General Motors, and Ford, and analyzes the company's business model, which centers on innovation and environmental concerns. It also addresses the strategic challenges Tesla faces, such as increasing competition and the need for continuous innovation. The analysis covers the SWOT framework and discusses the company's strategic positioning, highlighting its first-mover advantage and the impact of environmental concerns on its business. Finally, the case study identifies challenges such as competition and the need for financial stability.