This report provides a comprehensive analysis of Tesla's global strategy and sustainability initiatives. It begins with an introduction to global strategy and its application to Tesla, followed by an internal and external environment analysis using SWOT and PESTEL frameworks. The report then explores Tesla's global expansion strategies, corporate strategy, including vertical integration and strategic alliances. The report also examines Tesla's strategic purpose, focusing on ethics and corporate social responsibility, identifying key stakeholders and ethical issues. Recommendations are provided throughout the report to enhance Tesla's global competitiveness and sustainability. The conclusion summarizes the key findings and emphasizes the importance of global strategy and sustainability in the modern business environment. The report is based on the BPP MSc Management coursework brief.