Analyzing Training Effectiveness: A Thomas Cook Hospitality Case Study

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Added on  2023/04/22

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Case Study
AI Summary
This case study assesses the effectiveness of training and development programs at Thomas Cook in enhancing the satisfaction levels of its hospitality workers. The research aims to analyze the impact of these programs, exploring the meaning of training and development and the importance of maintaining employee satisfaction. The study evaluates how Thomas Cook organizes training activities, whether employees perceive skill improvement after training, the training methods employed (on-the-job vs. off-the-job), and overall employee satisfaction with the firm's training and development initiatives. The findings are presented through themes and percentage analyses, providing insights into the relationship between training and employee satisfaction within the organization. Desklib provides access to similar solved assignments and resources for students.
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RESEARCH PROJECT
TASK 4
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INTRODUCTION
The main purpose of proposed study is to assess that whether
training and development programs of enterprise helps in
enhancing the satisfaction level of hospitality workers or not.
Thus, with an aim to fulfill the given purpose Thomas Cook is
selected which is the famous travel operator of United
Kingdom which offers customized and planned travel package
to its buyers
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RESEARCH AIM
The aim of the present research is:
Analysing the effectiveness of training and development
programs in maintaining the satisfaction level of hospitality
workers: A case study on Thomas Cook.
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RESEARCH OBJECTIVES
The main aim of the present study is to analyze the effectiveness
of training and development programs in maintaining the
satisfaction level of Thomas Cook workers.
In order to fulfill the above aim, following objectives are
framed:
To explore the meaning of training and development
To analyze the importance of maintaining the satisfaction
level of hospitality employees.
To evaluate the impact that training and development
programs have on the satisfaction level of hospitality workers.
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Theme 1 Thomas Cook organizes training and
development activity on regular basis
Yes
No
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Theme 2 Employees have found improvement in the
skill after attaining the training and development
programs of firm
Yes No
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
Percentage
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Theme 3 Thomas Cook uses on the job method in
order to deliver training to the employees
Off the job On the job
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
Percentage
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Theme 4 Employees are satisfied with the training and
development activity of firm
Yes
No
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