This project presents a comprehensive business plan for a flip-flop factory as part of Thriveni Apparels and Textiles Pvt. Ltd. in Jharkhand, India. The plan encompasses market analysis, including PESTLE and SWOT analyses, competitor analysis, and market segmentation. It also delves into the Indian footwear industry scenario and the opportunity within Jharkhand. The project outlines the company's mission, vision, and objectives, along with a literature review covering sustainable practices, upskilling economically inactive females, and circular economy principles. The research methodology includes various data collection methods. Furthermore, the plan provides financial projections, including a business case, profit & loss statement, balance sheet, and cash flow forecast. Recommendations and conclusions are also provided, along with appendices that include factory models and financial information. The project emphasizes ethical considerations, technological investments, and metrics for success, aligning with the 7P's, KAPFERER, and SOSTAC frameworks, and incorporates USP, circular economy, and ETI principles.
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