BUS1000: Toll Group Australia Business Report - Analysis

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This report provides a strategic analysis of Toll Group Australia, a major player in the transportation and logistics industry. The report begins with an overview of Toll Group, its history, operations, and target markets, including major competitors like DHL and TNT. It then explores recent changes in the industry, such as the implementation of Artificial Intelligence, machine learning, and blockchain technology, and how these innovations impact the company's supply chain and profitability. The report argues that Toll Group possesses a sustainable competitive advantage due to its extensive global network and strong financial position. It examines Toll's strategies for enhancing and protecting its competitive basis, including a customer-focused approach, employee safety, and cost-cutting initiatives. The report references various sources to support its analysis, providing insights into Toll Group's business practices and its position within the Australian and global logistics market.
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TOLL Group
Australia
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Toll Group is a company which deals in transportation and logistics and it is a part of Japan
Post Holdings and founded in 1888 by Albert Toll. They have their operations in air, road,
rail, warehousing, and sea. They had businesses in global express service, global logistics,
and global forwarding. Their tagline is our fight is your fight. It’s headquartered is in
Melbourne, Australia. The target group of the company is Automotive, relocation, food,
retail, and Beverage. Toll group has made a position in the Asian region by proving an
integrated logistics (TOLL group, 2019).
Major players in the logistics and Transportation Company are DHL, CEVA Logistics,
Interfreight logistics, Agility, Kagan Logistics, The supply chain, and logistics Association of
Australia. TNT is the top competitor of toll group.
Transport and logistics industry in Australia, the recent change in the industry is the
implementation of Artificial Intelligence and machine learning. MI and AI help in transport
and logistics company by uncovering patterns in the supply chain as the algorithm's data
which is used for considering the main factor as it influences the supply’s network success.
Track and trace system has been implemented which helps assets to track the services
between manufacturing facility and vendor premises (Pateman, et al., 2016). In Logistics
Company, the materials can be tracked and traced for identifying the patterns and predicting
consumer preferences and also helps in identifying the potential breakdown in the supply
chain. It also helps in making the companies more profitable. Blockchain technology is the
recent change which helps the companies to failsafe the contracts which are digital. It helps in
allowing the stakeholders like suppliers, customers, manufacturers in creating a transparent
and system for recording transactions, manage document and track assets in the process of
logistics (Rahman, 2008).
Toll group in Australia has a sustainable competitive advantage as the company has a
network in almost 55 countries in the world. Toll group has a strong financial position and
network in the world. They have a strong presence in New Zealand, Australia, and Asia. The
new strategy of toll group which is to create a business single and customer-focused for
providing a solution of logistics end to end, they operate in the market for the growth
trajectory and competitive advantage. They consider the employee's safety first and inspire
the employees to have a rewarding career (Mollenkopf and Dapiran, 2005).
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Toll Group has adopted the strategies for protecting competitive basis and achieving the
goals. The restructuring of the company workforce helps the company in learning and more
competitive in the market. They had implemented the Voc program for transforming the
business for growth and achieving goals in competitive advantage. Voice of customer
program in the Toll group helps in making the engagement benefits and creating more
customers. With the help of Voc, they had started multiple operation feedback loops and
triggered by calls by interacting on digital platforms. They always grab the opportunities
which are available for the strong GDP growth and stable political and social base. On a
competitive basis, toll group makes sure to pay the tax in fair share. For growth, they create a
competitive environment for attracting investors. Toll group believes in working
collaboratively for delivering excellence in operations. They believe in operational excellence
as it is driven by their people and not by doing things in outdated ways. They set up the plan
for reinforcing the positive behaviors and make sure to give opportunities to people which
allows them to grow, develop and improve the performance of the business. they had created
the agenda of cutting costs not trees. They had worked with their customer Nike for saving
the various costs and trees by removing the process in warehousing.
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Reference
Fernie, J. and Sparks, L. eds., 2004. Logistics and retail management: insights into current
practice and trends from leading experts. Kogan Page Publishers.
Mollenkopf, D. and Dapiran, G.P., (2005) World-class logistics: Australia and New
Zealand. International Journal of Physical Distribution & Logistics Management, 35(1),
pp.63-74.
Pateman, H., Cahoon, S. and Chen, S.L., (2016) The role and value of collaboration in the
logistics industry: an empirical study in Australia. The Asian Journal of Shipping and
Logistics, 32(1), pp.33-40.
Rahman, S.U., (2008) Quality management in logistics services: A comparison of practices
between manufacturing companies and logistics firms in Australia. Total Quality
Management, 19(5), pp.535-550.
TOLL group. (n.d.). Retrieved 08 19, 2019, from TOLL group:
https://www.tollgroup.com/network/australia
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