Torrens University PROJ6016 - Crisis Management Project Proposal

This document presents a crisis management project proposal, likely submitted for the PROJ6016 Employer Based Project course at Torrens University. The project aims to address the uncertainties of crises in business by outlining management and mitigation steps. It highlights the negative impacts of poor crisis handling, such as negative publicity and financial strain, and contrasts them with the benefits of effective crisis management, including customer loyalty and investor confidence. Key deliverables include predicting crises, assessing damage levels, developing solutions, and documenting lessons learned. The proposal also includes employer details, questionnaires related to health and safety, and declarations from both the student and employer, ensuring a practical and academically sound approach to work-integrated learning.

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Proposal for crises management project
Name
Course
Institution
Location of the institution
Date

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Application for PROJ6016 Employer Based Project
Student Personal Details, please complete all fields:
Student ID Number
Family Name
Given Name/s
Preferred Name
Date of Birth (dd/mm/yyyy)
Gender
Telephone
Torrens Email Address
Program Name
Work History
Subject Description
The Employer Based Project subject is a 4-unit postgraduate subject designed to facilitate
work-integrated learning in the student’s current employment to be included in the volume
of learning for the student’s currently enrolled program. Like any other subject, there is
an expectation that the student will engage in 120 hours of active learning above and

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beyond their normal employment duties. This subject requires the student to undertake
and document an original and new project that will be sponsored by and benefit the
employer as well as demonstrably bridge the theoretical–praxis gap in the student’s
knowledge. If approved, the student will be allocated an academic supervisor who will
support the student in bridging knowledge and practice for the duration of the unit.
Assessment Suite
The assessment for the Employer Based Project subject is designed to ensure the student
progressively adds to their knowledge, integrating the activities of their Employer Based
Project into the program-based learning. Assessment for this subject is based on the
following five assessment pieces:
 Assignment one – business case and scope of the project
 Assignment two – fortnightly progress reports
 Assignment three – final project presentation
 Assignment four – supervisor evaluation
 Assignment five – reflective learning report
Intended Learning Outcomes
At the end of the subject, the student should be able to:
 Integrate working knowledge of major elements of their course

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 Reflect on professionalism as it relates to contemporary work environments
 Deliver a major project to the employer
Offering Selection
Please indicate below:
Units Year
Trimester
ModeT1 T2 T3
PROJ6016 Employer Based Project 4 Remote
Employer Based Project Contact Hours
Please indicate below:
List your current work arrangements:
List the proposed work arrangements in
which to complete the subject:
Proposed Employer Based Project
Business problem description

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CRISES MANAGEMENT PROJECT
The use of the term ‘crisis’ became evident in all areas of politics, society and the
economy and, by the mid-19th century, people were already complaining about its overuse
(Glaesser, 2006). The occurrence of crises in our day to day life is uncertain and thus
cannot be predicted and planned for in advance. Most corporate companies gain a negative
publicity due to poor handling of crises that occur as a result of their products or services.
To deal with these uncertainties of crises occurrence, we need to understand clear steps and
measures to take in order to deal with them just in case they occur. According to Simon A.
Booth(2015) it is false to conclude that there is a specific procedures that a business can be
followed to solve its all underlying problems
This project describes crises management and mitigation steps and procedures that
should be followed in order to solve crises in a more appropriate manner upon occurrence.
Impact business problem to the employer

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Poor crises management can lead to a company being perceived as a villain.
Everyone will blame the company for poor handling of the crises thus leading to negative
publicity as in the case of Russian government, Ford and Firestone, and British airways.
Handling crises inappropriately can cause a company to suffer financial crises in
future since it will use a lot of funds to correct the problem like how Intel and Pentium
suffered in replacement of the chips.
Lenders and investors will shy away for instance IBM announced withdrawal from
using Intel Pentium chips due to the errors in them. This will place the company in a
difficult state of raising its finance to finance day to day operations.
Dealing with crises in an appropriate way can make a company win customers
confidence hence positively impacting its operations. Johnston and Johnston way of
handling with product tempering made its customers gain trust in them.
Benefits of proposed project to the employer

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One way in which a business will benefit from crises management project will be
winning customer loyalty and trust. This will ensure customer continue to use the
company’s products even though they were once associated with damage.
Another way is that investors and lenders will not run away from financing the
operations of the company hence placing it in a good financial position to recover money
used in handling the crises.
People will not view the company as an enemy of the society. By accepting that it’s
liable for the damage and thus a solution has to be determined, its customers will stand
with them so as to arrive at this solution like how the Johnson and Johnson customers
promised to stand with it.
Deliverables to be met
Come up with a way that an organization can use to predict occurrence of a crisis in
the future.
Suggest proper ways of assessing a crisis upon its occurrence and the damage levels
so as to know how to handle it.
How to appropriately come up with a solution that will satisfy the affected parties
and still do not negatively impact the business when a crisis occur.
Proper way of documenting lessons learned from the crisis to avoid such incidence
from occurring in future of be used as a reference upon occurrence of another crisis.
Student declaration

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I declare that the information in this application is correct and complete. I agree to
complete my enrolment in the subject via the Student Portal once I am advised that my
application has been successful and that the subject is available. I authorize an enrolment
officer to vary my enrolment on my behalf if this cannot be done by me in the Student
Portal. I agree to be photographed by Torrens University during my Employer Based
Project experience and consent to the use of photographs, video footage or audio
recordings taken by Torrens University, or provided by me for use in newsletters and other
promotional material (including Torrens University web materials). I understand the
copyright of photographs, video footage and audio recordings is owned by Torrens
University and that where the photographs, video footage or audio recordings are placed
on Torrens University’s website I may ask for their removal at any time.
Signed: ………………………………………………. Date:
………………………………………………………..

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Employer Details
To be completed by the Employer:
Employer Organisation Name
Employer Organisation Website
Employer Organisation Details (primary
business activity of the organization)
Student Name and Role
Student Employment History
Primary contact in Employer Organisation
Primary contact Position
Site of Employer Based Project Address/s
Telephone Business Hours
Telephone Mobile / Cell
Corporate Email Address
Only required if the supervisor is different to the primary contact
Supervisor in Employer Organisation Name
Supervisor in Employer Organisation
Position
Telephone Business Hours
Telephone Mobile / Cell

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Email
Employer Questionnaire
To be completed by the Employer
Do you have written policies on health, safety and welfare at work? Yes / No
Do you have a policy regarding health and safety training for people working
in your organization, including the use of vehicles, plan and equipment, and
will you provide necessary health and safety training for the student?
Yes / No
Have you carried out risk assessments of your work practices to identify
possible risks, whether to your own employees or to others within your
organisation?
Yes / No
Are risk assessments kept under regular review? Yes / No
Are the results of risk assessments (e.g. controls, training, etc.) implemented? Yes / No
Is there a formal procedure for reporting, investigating and reporting accidents
and incidents to the relevant authority?
Yes / No
Have you procedures to be followed in the event of serious and imminent
danger to people at work in your organisation?
Yes / No
Will you report to Torrens University all recorded accidents involving the
student?
Yes / No
Will you report to Torrens University any sickness involving the student that
occur during their Employer Based Project experience?
Yes / No

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If the answer to any of the above questions is no, then Torrens University may require
additional information to determine the level of risk associated with the proposed
Employer Based Project activity.
Contact personnel
Name
Position
Phone
Declaration by Employer
On behalf of the organisation, I declare that the above mentioned student is an employee
of the named organisation. I declare that the student will maintain their usual working
terms and conditions and that the organisation approves of the student using organisational
information and examples in order to complete the project required by this subject. I
declare that appropriate occupational health and safety supervision, information and
instruction is applied in the workplace and except where a formal confidentiality
agreement applies, the information contained in the student project becomes the property
of Torrens University and as such may be made public by Torrens University

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Signed: ………………………………………………. Date:
…………………………………………………….
Where to send this application
Ensure all sections are complete before submitting this application. Please complete all
necessary sections and attached the student’s most recent resume and send to Torrens
University Student Services ([e-mail]). If approved, the form will be
returned to you with the Program Director’s signature.
Program Director’s Approval (Torrens University)