Analysis of Tour Operations Management for LCB Tours - HND Report

This report delves into the intricacies of tour operations management, focusing on the stages involved in creating holidays, from market research and planning to costing, pricing, and advertising. It examines the role of tour operators within the tourism sector and highlights the importance of adapting to modern techniques. The report includes an analysis of contracting methods, such as fixed contracts and allocations, and provides a detailed calculation of a holiday's selling price, considering costs like accommodation, transportation, and tour guide fees, along with profit margins. The report also references academic sources to support the analysis of tour operations management.

TOUR OPERATIONS
MANAGEMENT
Task 2

INTRODUCTION
 Tour operation business constitute an important aspect within tourism
sector.
 Managing all the necessary operations and activities related with tourism
is termed as tour operation management.
 Business of tour operation is linked with other segments of tourism
because it acts as a link between tourists and other services.

STAGES AND TIMESCALES INVOLVED IN
DEVELOPING HOLIDAYS.
 Stages involved in developing holidays are outlined below
 Market research
 Planning and scheduling
 Contracting:
 Costing the holiday
 Financial evaluation and pricing
 Creating the brochure
 Advertising:
 Operation and execution
 Developing a tour market plan

CONTRACTING FOR COMPONENTS
 Different kinds of contracting used by lcb are mentioned beneath:
 Fixed contract
 Allocation
 Ad-hoc

CALCULATE THE SELLING PRICE OF A
HOLIDAY FROM GIVEN INFORMATION
Details Price(in £)
Accommodation cost 9000
Transportation cost 11200
Charges of tour guide 945
Total cost 21145
Add: Profit margin @ 33% 6977.8
Sale price 28122.5

CONCLUSION
 As mentioned in above discussed research, it is analyzed that the sector
involving tourism and related operations is an integrated aspect for tour
and traveling business.
 It is very important for a travel agency or company to adopt better and
modern techniques while conducting their business operations and
activities.

REFERENCES
 Kato, A., Hosono, K. and Yamao, M., 2015. Effect of introducing an experience-
based educational tour and organizational operation: the case of Iejima Tourism
Association in Okinawa Prefecture. Journal of Rural Economics. 87(3). pp.279-
284.
 Ko, Y. J., et. al., 2014. Consumer satisfaction and event quality perception: A
case of the 2009 World Professional Taekwondo Tour. Journal of the
International Association for Taekwondo Research (JIATR).1(1). pp.22-33.