Tour Operations Management Report: LCB Tours, HND Unit 40

This report provides a comprehensive overview of tour operations management, focusing on the processes and strategies involved in creating and managing holiday packages. It begins with an introduction to the tourism industry and the role of tour operators, highlighting the importance of customer satisfaction and high-quality service. The report then delves into the regulatory bodies that govern the industry, such as the Association of British Travel Agents and the Federation of Tour Operators. It provides details on all-inclusive tours, including a sample itinerary for a London tour. The core of the report outlines the stages involved in developing holiday packages, from market research and planning to costing, advertising, and post-tour management. It also examines different methods of contracting and their suitability. Furthermore, the report includes information about hotels in the UK, specifically the Hilton Hotel, with price details and a comparison to other tour options. The report concludes by emphasizing the significance of proper planning and tour packages in enhancing customer satisfaction and travel experiences. The report references several academic sources to support its findings.

TOUR OPERATIONS
MANAGEMENT
STUDENT NAME:
STUDENT ID:

INTRODUCTION
Tourism is a process of providing support to different
types of travelers according to their needs
Tourism industry can help to improve current market
conditions
In the tourism industry customers always expect high-
quality products and services with a very low cost

REGULATORY BODIES
Association of
British Travel
Agents
• provided a strict
guideline for the
tour operators
• deliver accurate
information to
the customers
about their
holiday
packages
Federation of
Tour Operators
• developed a
guideline for
controlling
overseas
holidays for
the people of
the
country(Morak
abati et al.
(2017).
Association of
Independent Tour
Operators
• helped to check
quality of members
and professional in
the industry
• evaluate financial
condition of the
operator to set up
appropriate price
according to the
needs ((Aito.com,
2018)
https://www.indiamart.com/proddetail/tour-operators-management-
system-13175863812.html

DETAILS OF ALL-INCLUSIVE TOUR
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Tour
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Source:https://www.google.co.in/url?
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STAGES AND TIMESCALE INVOLVED IN DEVELOPING HOLIDAY
PACKAGES
Market research •provide a clear idea about price
•availability of different products according to the demands of customers
Planning and
scheduling
•the tour operators must plan for a destination and schedule dates of journey according to the needs of customers, within one week of
the plan generation.
•As stated by Andergassen et al. (2017), appropriate knowledge of different hotels and their capacity can help tourists to select a perfect
one according to their requirements.
Contracting •the tourism industry to improve negotiation between tour operators and their suppliers.
Source:
https://searix.net/app/uploads/2017/05/Tour2-
300x226.png

CONTD…
Costing the holiday •According to Mariani et al. (2014), this control procedure can help to improve costing for
different holidays
•requirements of target customers within 5 days of planning
Financial Evaluation
and Pricing
•evaluate financial conditions and pricing according to the needs of customers
•provide different discounts to the customers and satiate them in a mannered way
Creating the brochure •help them for advertising
•deliver proper idea about tour package simultaneously
Source:
http://seofiles.s3.amazonaws.com/seo/media/uploads/2017/
03/16/current-trends-in-tourism.PNG

CONTD…
Advertising •can be done by different tour operators in the industry to attract
their target market in a mannered way
Operation and
Execution
•Meeting customers’ expectations
•Following properly the tour itenary
Post Tour
Management
•For getting feedbacks
•For improving more
Source:
https://www.cheapassignmenthelp.co.uk/wp-
content/uploads/2017/12/fdgfdgh.png

SUITABILITY OF DIFFERENT METHODS OF
CONTRACTING
According to
Andergassen et al.
(2017), ad-hoc
contracts can be
applied for domestic
customers during their
small-scale traveling.
Allocation
contract helps to
allocate tasks
among different
levels of
employees in
tourism industry
contract
different
es of
mers has
o improve
condition
Source:
http://seofiles.s3.amazonaws.com/seo/media/upload
s/2017/03/31/main-inbound-tourism-market.PNG

INFORMATION ABOUT HOTELS IN UK
deliver high-quality products and services to their
customers
reasonable
price
maintain
hygiene of
foods
drinking water
for their
customers
(Hilton.com,
2018)
Source:
https://www.meetingsbooker.com/uk/en/meeting-
rooms-conference-facilities-in/hilton-hotel-watford

SHOW PRICE DETAILS, A BRIEF
COMPARISON TO OTHER TOURSHilton hotel (Selected by Icb tour) Amount in (£)
Total number of customers in One
month
50
Fixed Costs Medium (Around £200) 200*50=10000
Variable costs Low (Around £150) 150*50=7500
Direct and indirect costs Low (Around £90) 90*50=4500
Total cost 22000
Load factors High
Markup price Medium (Around £120) 120*50=6000
Profit margins Low
Seasonal flexing High
Competitive pricing Medium
Price Skimming High (10 different types of quality and
price)
Special offers Always available according to different
seasons
Discounting strategies Provide up to 40% discount to the
customers according to the seasonal offers
(22000*40)/100=8800
Currency exchange Allow currency of other countries like
US$

CONCLUSION
Proper planning and appropriate tour
package can help to improve traveling
of different types of customers
It can help to improve satisfaction
level among customers and satiate
them with different types of
discounts.

REFERENCE LIST
• Andergassen, R., Candela, G. and Figini, P., 2017. The management of tourism
destinations: A policy game. Tourism economics, 23(1), pp.49-65.
• Morakabati, Y., Page, S.J. and Fletcher, J., 2017. Emergency management and tourism
stakeholder responses to crises: A global survey. Journal of travel research, 56(3),
pp.299-316.
• Mariani, M.M., Buhalis, D., Longhi, C. and Vitouladiti, O., 2014. Managing change in
tourism destinations: Key issues and current trends. Journal of Destination Marketing &
Management, 2(4), pp.269-272.
• Frey, C.B. and Osborne, M.A., 2017. The future of employment: how susceptible are
jobs to computerisation?. Technological forecasting and social change, 114, pp.254-280.
• Vitouladiti, O., 2015. The Evolved And More Complex Role Of Travel Agencies And Tour
Operators In The Online Era. Effects On Their Marketing Management. Tourism Research
Institute, 11(1), pp.190-200.
• Hilton.com (2018), Holidays with Hilton Available on 23rd November 2018 from
https://www3.hilton.com/en/index.html