LCB Tours: Tour Operations Management Report - Unit 40

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Added on  2023/02/03

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This report delves into the core aspects of tour operations management, examining the stages involved in developing a holiday package. It begins with market research, emphasizing its role in understanding customer needs and identifying market trends. The report then explores contracting methods, specifically fixed pricing contracts and allocation, highlighting their impact on service quality and pricing strategies. The process of costing a holiday, including expenses such as accommodation and transportation, is analyzed, along with the calculation of the selling price. Furthermore, the report covers the creation of brochures, advertising strategies, and operational execution. The report provides a detailed breakdown of expenses and a selling price calculation. Finally, it evaluates different contracting methods and their suitability for various components of a holiday. This report offers a comprehensive overview of the processes and strategies involved in tour operations management, providing valuable insights for industry professionals.
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Tour Operations
Management
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2.1 Assessing the stages and timescales involved in
developing holiday.
Market Research : This is the initial stage of developing research holiday
package. Market research is the best forming results to take care the needs of
the organisation to make the best forming result outcomes.
Overall, it helps to bring the new managing and best leading resourceful and
best approachable market and result outcomes.
Market research is the potential resourceful outcomes which gives and
performed the potential needs and goal oriented and best effective process
market research helps to identify the needs and current trend of the market.
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Continued
Contracting : Contracting is the another step towards fixing the step or
process further towards the planning of brochure content in which they
providing the best precursor and materialistic channel of making good
things in between the product goals. Overall, it helps to keep the market
and al-over planning full fill in order to meet out the best target
implementation process goals. On the other hand, it also helps to give the
new managing leading performance and best output results.
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Continued
Costing the holiday : costing the holiday : the tour cost is been generally
referred to the total expenses' incurred to develop a tour package and set an
effective low price of the services. In order to meet out the better forming
result and long term goals. Overall, it helps to bring new services and
better task oriented. Tour package generally includes some cost such as
payroll cost, accommodation, transportation, air and travel tourism etc.
Financial Evaluation and pricing : Financial evaluation and pricing is the
exchange traded , contributed and evaluate data for all financial assets,
including commodities, derivatives, equities and fixed income.
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Continued
Creating the brochure : creating the brochure is the another most effective
and productive chance to develop the effective brochure style in order to
meet out the brochure results. In order to meet out the long lasting goals
and better goal services.
Advertising : it is the next process in order to meet out the tour and tourism
business growth. After create style of brochure next process is to advertise
the company brochure style and goals. In order to keep the style and long
lasting tit helps to promote better service growth.
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Continued
Operation and Execution : next process of planning brochure is that to
execute the all operation style and best growing performance in order to
meet out the goals and objectives. Apart from that, it helps to bring new
managing successful business growth and new style management.
Post Tour Management : In this step of planning brochure just to post
and disclose in front of the customers in order to make them know in better
way to make the new managing effective business growth.
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2.2 Evaluating the suitability method of contracting
for different components of holiday by different
operators.
Fixed Pricing Contract : These methods help management style in order
to meet out the company needs. This kind of method helps management to
stable their quality services to the clients and make them satisfy with the
services of vendors. Fixed price contracts shows the fixed standard of the
company.
Allocation : It is the another method of contracting that helps to make the
best price of the tour. In which tour operators can set their prices of bunch
of the services and growth. They provide different services at one price.
This is the best price method that helps to attract different customers and
new long lasting growth channel.
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2.3 Calculating the selling price of a holiday.
Expenses Cost
Luxury coach 5400
Local Tour guide 900
Hotel Cost 5278
Cost of B&B 2295
Total Expenses £13873.5
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REFERENCES
Abrate, G. and Viglia, G., 2016. Strategic and tactical price decisions in hotel revenue management. Tourism
Management, 55, pp.123-132.
Baggio, R. and Klobas, J., 2017. Quantitative methods in tourism: A handbook. Channel view publications.
Benur, A. M. and Bramwell, B., 2015. Tourism product development and product diversification in
destinations. Tourism Management. 50. pp.213-224.
Bowie, D. and et.al., 2016. Hospitality marketing. Routledge.
Cornelissen, S., 2017. The global tourism system: Governance, development and lessons from South Africa.
Routledge.
Duffield, M., 2014. Global governance and the new wars: the merging of development and security. Zed
Books Ltd.
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Thank you
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