HND in Hospitality Management: Tour Operation Management Report

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Added on  2023/02/03

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This report examines tour operation management, using LCB Tours as a case study. It begins with an introduction to the company and relevant regulatory bodies such as the Association of British Travel Agents and the UK Civil Aviation Authority. The report then details the inclusive tour concept, outlining how operators design packages including transportation, accommodation, and itineraries. It outlines the stages involved in developing a holiday package, from research and planning to costing, brochure creation, and post-tour management. The report analyzes various contracting methods like fixed contracting, allocation, and ad-hoc contracts, emphasizing the importance of supplier agreements. The report also discusses LCB Tours' preference for Hilton hotels and the calculation of selling prices using a mark-up pricing strategy. The conclusion highlights the effectiveness of mark-up pricing and the significance of fixed contracts with suppliers for profitability and quality service.
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Tour operation management
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This study will be based on Lcb Tour company
It will explain various regulatory bodies
Suitability of different methods of contracting will be explained in this presentation.
Introduction
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There are various bodies that are associated with tourism sector
Association of British Travel agents
Association of independent tour operator
UK civil aviation authority
Regulatory bodies
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Different operators offer various kinds of products to consumers.
They arrange transportation, days, for travellers.
They design package that includes destination, days, time, and itinerary for entire holiday.
Inclusive tour
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In order to develop a holiday package Lcb Tour has to ensure following stages and have to design package for specified timescale.
Stages involved in this development are as below maintained:
Researching
Planning and scheduling
Contracting
Costing
Financial evaluation and pricing
Brochure creation
Advertisement
Operations and execution
Post tour management
Stages and timescale for developing holidays
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Companies are required to make agreement with suppliers. They have to
first negotiate with all hotels , airlines so that company can provide
holiday package to consumers at reasonable rates. Several contracting
methods are as below maintained:
Fixed contracting
In this type of contracting method agreement held between stakeholder
and tour operator. Stakeholders are such as transportation supplier, hotel
for accommodation etc. Lcb tours first look upon such supplier which
can offer firm products at reasonable prices.
Allocation
This type of contract is generally form by such operators those who
arrange travel for consumers throughout season
Ad-hoc
Such kind of contract are generally form in certain situations. This helps
the tour operator in dealing with any kind of sudden issues properly.
Methods of contracting
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Lcb Tours has high relationship with Hilton hotel.
Thus, it always prefers to arrange accommodation for the visitors in Hilton hotel.
It has branches in each location and known for its luxurious services. It treats its guests well and
ensure offering services as per the needs of clients.
Hotel chosen
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Selling price can be defined as amount at which product is sold in market. For calculating the prices
Lcb tours has to add all its expenditures first. Entity takes support of mark-up pricing strategy in
which it add all expenses and add required profit margin into it. This is the best way to calculate the
selling price for holiday in company. Calculation is illustrated as below:
Calculation of selling price
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From the above study it can be concluded that mark-up pricing strategy is effective in order to
calculate selling price
Entity has to make fixed contract with its suppliers that helps in generating necessary profit and
offering quality services to consumers.
Conclusion
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Mamhoori, A., 2015. Sustainable Tourism developmen a stakeholders analysis with special reference to
tour operators in India.
Sangpikul, A., 2017. Ecotourism Mix, Good Practice, and Green Marketing: An Approach Towards the
Quality Tourism Business. Journal of Community Development Research (Humanities and Social
Sciences). 10(1). pp.1-15.
REFERENCES
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