Tourism Destination Report

This report provides a comprehensive analysis of tourism destinations, focusing on the UK and comparing it with other locations in Europe and Asia. It examines tourist arrivals and receipts, analyzes trends over the past ten years, and predicts future trends. The report also delves into the cultural, social, and physical features of three tourist destinations (UK, France, and Spain), comparing them with a developing destination like Nepal. Furthermore, it identifies issues faced by host communities, such as natural disasters, terrorism, and disease outbreaks, and discusses the potential of responsible tourism to mitigate these challenges. The report concludes by emphasizing the importance of responsible tourism in enhancing the appeal and sustainability of tourism destinations.

Tourist Destination

TABLE OF CONTENTS
INTRODUCTION.........................................................................................................................5
TASK 1...........................................................................................................................................5
a)..................................................................................................................................................5
i) The average expenditure in UK compared with Europe and Asia...........................................5
ii) Implications of the differences of Tourist Arrivals and Tourist Receipts in countries...........6
(b) Statistical analysis of tourism destination trends over the last ten years and prediction of
future trends of UK......................................................................................................................1
Task 2...............................................................................................................................................4
(a).................................................................................................................................................4
(i) Analysis of cultural, social and physical features of three tourist destinations......................4
(ii) Explanation about the most important elements that make up the appeal of each of the 3
destinations..................................................................................................................................7
(b) Comparison of the features of selected tourist destination with a developing tourist
destination....................................................................................................................................8
Task 3...............................................................................................................................................9
(a) Comparison of the appeal of current leading tourist destination UK with currently
developing destinations Nepal.....................................................................................................9
(b) Identification of characteristics of tourist destination and evaluation of effects of these
characteristics on appeal of the tourist destination......................................................................9
Task 4.............................................................................................................................................11
(a) Issues experienced by the host community that affect the popularity of the tourist
destinations with real examples.................................................................................................11
(b) Discussion of the potential for responsible tourism to enhance the host community in the
three issues and identification of measures...............................................................................12
conclusion......................................................................................................................................12
references.......................................................................................................................................13

TABLE OF FIGURES
Figure 1: Number of visitors of UK over last ten years..................................................................1
Figure 2: Spending of visitors over last ten years in UK.................................................................2
Figure 3: Prediction of trends of the number of visitors in future ten years in UK.........................3
Figure 4: Prediction of trends of the spending of visitors in future ten years in UK.......................3
LIST OF TABLES
Table 1: International tourist arrivals..............................................................................................4
Table 2: International tourist receipts, 2014....................................................................................5
Table 3: analysis of cultural, social and physical features of UK, France and Spain......................4
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INTRODUCTION
The main aim of the report is to provide details about tourism destinations in terms of
different factors such as culture, social and physical features and also their popularity etc.
Besides that, present study identified the tourist destinations current trends and characteristics of
destinations which appeal tourists to visit the country (Baggio, Mottironi and Corigliano, 2011).
Along with several advantages of tourism destinations, issues faced by tourism places are also
explored in the report. In order to better understand the scope of UK and worldwide tourist
destinations, different factors including income generated, visitor numbers and tourism statistics
have been considered.
TASK 1
a)
i) The average expenditure in UK compared with Europe and Asia
Within the European Union, the UK’s standard of living is high and it is significantly
ahead of France, Italy and Spain. On the basis of comparison of visitor numbers (tourist arrivals)
and income generators (tourist receipts) an analysis of UK with destinations of Asia and Europe
can be done.
Table 1: International tourist arrivals
Rank Country International
tourist arrivals
(2014)
International
tourist arrivals
(2013)
Change (2013
to 2014 (%)
1 France 83.7 million 83.6 million .1
2 United States 74.8 million 70.0 million 6.8
3 Spain 65.0 million 60.7 million 7.1
4 China 55.6 million 55.7 million -.1
5 Italy 48.6 million 47.7 million 1.8
6 Turkey 39.8 million 37.8 million 5.3
7 Germany 33.0 million 31.5 million 4.6
8 United
Kingdom
32.6 million 31.1 million 5.0
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9 Russia 29.8 million 28.4 million 5.3
10 Mexico 29.1 million 24.2 million 20.5
From the given figure of International tourist arrivals, it is clear that as compared to 2013,
number of tourist arrivals in 2014 was increased by 32.6 million. It indicates that popularity of
UK as a tourist destination is continuously enhancing day by day. Excellent global connectivity,
living standards, health and education services are the major attraction of UK which magnetizes
visitors to visit the country and spend their leisure time. From the critical comparison between
UK and other tourism destinations including China and Mexico, it can be said that tourist arrivals
in UK was high (32.6 million) as compared to Mexico (29.1 million) but it was low in the year
2014 as compared to China 55.6 million (Janson, 2015). In addition, British Museum, Flamingo
Land in Yorkshire, cultural, technological, and archaeological achievements are the major tourist
destination of UK. As per the statement provided by Hutchinson (2015), over 6.7 million visitors
in the year 2013 visited British Museum and National Gallery which was the second most
popular visiting place of UK.
ii) Implications of the differences of Tourist Arrivals and Tourist Receipts in countries
Table 2: International tourist receipts, 2014
Rank Country International
tourism
receipts
US$(2014)
International
tourism
receipts
US$(2013)
Change (2013
to 2014 (%)
1 United States 177.2 billion 172.9 billion 2.5
2 Spain 65.2 billion 62.6 billion 4.2
3 China 56.9 billion 51.7 billion 10.2
4 France 55.4 billion 56.7 billion -2.3
5 Macao 50.8 billion 51.8 billion -1.9
6 Italy 45.5 billion 43.9 billion 3.7
7 United
Kingdom
45.3 billion 41.0 billion 10.3
8 Germany 43.3 billion 41.3 billion 5
9 Thailand 38.4 billion 41.8 billion -8.0
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10 Hongkong 38.4 billion 38.9 billion -1.4
From the above statistics, it is clear that international tourism receipts of UK increased
from 41.0 billion to 45.3 billion in 2014. On the other side, tremendous growth had been
achieved by Turkey (39.8 million), France (55.4 billion) and Mexico (29.1 million). While,
number of international tourism receipts declined in Thailand (38.4 billion) and Hongkong (38.4
billion) as compared to previous year 2013. From the critical comparison of differences of tourist
arrivals and receipts of UK with other tourist destinations, it can be said that number of tourist
visited (45.3 billion) in the year 2014 was high as compared to Thailand and Hongkong. It
indicates that UK was able to magnetize large number of international visitors to visit there
(Janson, 2015).
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(b) Statistical analysis of tourism destination trends over the last ten years and prediction of
future trends of UK
Tourism destination trends of UK over last ten years:
Year Number of
Visits (m) Spend £(bn)
Average
spend per
visit
Average
nights per
visit
International
balance of
payments £ (bn)
2003 24.715 £11.855 £480 8.2 -£16.697
2004 27.755 £13.047 £470 8.2 -£17.238
2005 29.97 £14.248 £475 8.3 -£17.906
2006 32.713 £16.002 £489 8.4 -£18.409
2007 32.778 £15.960 £487 7.7 -£19.053
2008 31.888 £16.323 £512 7.7 -£20.515
2009 29.889 £16.592 £555 7.7 -£15.102
2010 29.803 £16.899 £567 7.6 -£14.921
2011 30.798 £17.998 £584 7.6 -£13.703
2012 31.084 £18.640 £600 7.4 -£13.810
2013 32.692 £21.258 £650 7.5 -£13.252
2014 34.377 £21.849 £636 7.7 -£13.688
Graph presentation of tourism trends for past 10 years
Figure 1: Number of visitors of UK over last ten years
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Figure 2: Spending of visitors over last ten years in UK
Analyses of statistical data of tourism destination trends of last ten years of UK has
reflected that number of visitors have increased in UK from last ten years. But in the year 2009
and 2010 visitors were negatively affected by the different cultural and social issues which
reduced the number of visitors in these years. Reduction in number of visitors affects different
other trends of tourist destination such as spending of visitors and international balance of
payment. But, in 2011, government of UK has spent specific amount of money to attract more
visitors so, it has augmented the number of tourist by 29.803 to 30.798 million. Average
spending per visitors has increased from 480 pound to 636 pound from last ten years. This
spending plays very important role in development of nation. Therefore, UK has enjoyed
wonderful trends over last ten years (Greaves and Skinner, 2010).
Prediction of future trends as per the data of past ten years:
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Figure 3: Prediction of trends of the number of visitors in future ten years in UK
Figure 4: Prediction of trends of the spending of visitors in future ten years in UK
Using the trend line option, future trends can be easily predicted and above graphs has
reflected that trend line for number of visitors and their spending in UK. It has reflected that
number of visitors will increase in every year with high rate. It also reflected that attraction of
tourist will also augment towards different tourist destination of UK (Guthrie and Anderson,
2010). Along with this, prediction of spending of visitors has reflected increment in total
spending of tourisms in UK for ten years. All these predictions have reflected that UK will be
considered as popular attractions for visitors in the entire world.
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TASK 2
(a)
(i) Analysis of cultural, social and physical features of three tourist destinations
Table 3: Analysis of cultural, social and physical features of UK, France and India
Tourist
Destination
United Kingdom France
Cultural  Major attractions of
UK are museums .
(Durmaz, Platt and
Yigitcanlar, 2010).
 British and The
Natural History
Museum promotes
cultural heritage
tourism in UK.
 Other monuments Big
Ben, Stonehenge,
Buckingham Palace,
Windsor Castle.
 Castles of England
depict rich ancient
architectural styles.
 Popular castle of UK
is The Tower of
London.
 Eiffel tower
is the most
cultural place
of France
which attract
visitors to this
country.
 Eiffel Tower
is the most
popular
tourist
destination of
the world.
 It the tallest
monument of
France.
 It is also one
of the highly
paid
monument in
the world
which is
visited by
large numbers
of
 India is
popular for its
rich and
diverse
culture.
 The ancient
monuments,
palaces,
temples and
archaeological
sites are
popular
among global
travelers.
 Taj Mahal,
Ajanta and
Ellora Caves,
Khajuraho
temple,
Kumbalgarh
Palace, etc.
attract lot of
national and
global
travelers.
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international
tourists.
 Rich
craftsmanship
and artistry of
Indian artists,
craftsman
appeal to
many foreign
travelers.
Social  There are various
socioeconomic
features that make
UK a tourist
destination.
 Easy connectivity to
tourist destinations
through rail, road and
air helps in promoting
tourism in UK.
 Better
accommodation and
dining facilities in UK
 Other ancillary
services of UK such
as banking, hospitals,
internet access etc.
help tourists in
enjoying their stay in
UK.
 Simple,
delicious and
vital cooking
is very
famous in
France.
 Different
social groups
of France
follow
handshaking,
more
familiarly,
kissing both
cheeks for
usual
greetings with
visitors and
local people.
So, social
conventions is
considered as
major strong
 India follow a
very dynamic
social life.
 Vast cultural
and social
variation
make the
country a
favorable
tourist
destination.
 Hospitality
sector of this
country also
attract most
of the
visitors
(Jung, Ineson
and Miller,
2014).
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feature of
France which
help in
maintaining
effective
relationship
with tourist
(France
Social Profile,
2015).
Physical  Landscape of UK is
one of the important
physical features of
UK.
 Includes island of
Great Britain
(England, Scotland
and Wales) is just
under 1000km.
 Helps in attracting
foreign visitors
 Mountain of Ben
Nevis in Scotland has
1,344 meters high
peak which is very
impressive for all
visitors.
 Rivers, national parks,
forest and islands are
the major physical
features of UK.
 Most popular
physical
features of
France are
landforms.
 Rhine River
which is
separating
France and
Germany is
also included
in physical
characteristics
of France.
 Pyrenees
mountains,
Island of
Corsica, and
Breaches at
Normandy are
also
 Indian
physical
beauty is
famous
throughout the
world.
 Lakes, rivers
and mountains
are very
important
from the
point of
tourism.
 Backwaters of
Kerala
region, tea
gardens and
hill stations
are famous
among
tourists.
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