London Deluxe: Tourism's New Directions for Third World Development

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Added on 2023/06/10

AI Summary

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Fairness: Fairness is one of operational issues as it is
important for a business to treat all employees fairly. It is
important in order to improve productivity of firm. It allow
firm to get growth and success in organisation. It helps to
improve image of company in minds of its customers.
Protection of environment: Protection of environment is
another issues in business. It is important for a business to
consider environment while operating in environment.
London Deluxe is a business that is adopting infection
control as well as bio hazards in order to protect
environment and also to saves its client from chemical
products.
Economic efficiency: Economic efficiency is another
important component that provide success to business. It is
important for a firm as it provide them opportunity to
reduce cost of company and also to increase profitability for
firm. It helps firm to increase its profitability in market that
is important in order to get success.
Past operation of an organisation create opportunity for a
business as it develop strong understanding about
marketplace, products and service to business. On basis of it,
it is easier for firm to face challenges and also to get
opportunity on basis of it. There are various past experience
to business of London Deluxe as it allow them for purpose of
getting strong grandstanding and also taking its vantage in
order to develop competitive strategies in business.
In order to attain this vision, entrepreneur has various
capabilities and expertise that allow them to attain these
vision. Entrepreneur has around 10 years of experience in
cleaning services that provide them opportunity. This
experience make them capabilities to understand how to deal
with threat occur in business. It is also important for business
in order to understand how they can develop strategies to
overcome of these threat.
Entrepreneur also has experience in apartment cleaning
services which helps them to understand how to satisfy needs
and wants of consumer. It allow them to understand which
things are required in order to enhance experience of
customers. On basis of this experience, entrepreneur is able
to understand needs wants and requirement of client in this
industry.
Entrepreneur also has network to different potential
consumer for their business on basis of their past work
experience. It allow them to increase sales of products and
service of company. It is also essential for firm in order to
earn more profit in firm. Business entrepreneur also has
experience of work with different platform for booking
services. All these component helps them to attain vision of
company. On basis of it, entrepreneur can also increase
number of booking for their service and allow them to
advertise products and service of business.
Outline the organisation’s past operations
that help achieve the vision
Ti
Market development plan:
Goals and objectives:
To develop strong position in market by make it most
recognisable organisation.
To increase sales of company.
To develop competitiveness of organisation
Porters five forces model:
There is increasing threat of existing competition for business as
different marketing players are providing this service.
London Deluxe is a business that does not depend on single
supplier that reduce threat for business.
There are number of client available in market that reduce power
of bargain of customers.
No firm without knowledge and sufficient client base cannot
enter in this market, therefore there is less threat of this factors.
There is not close substitute available in market of this service
that also reduce threat fro business.
Target market: This business is targeting customers on basis of
geographic and demographic factors.
Marketing strategy: This business is using social
media marketing in order to promote its products and
service in market. It also provide opportunity to firm
in order to increase sales and profitability of firm.
Refereces
Sene-Harper, A., 2020. Tourism development in Senegal: Historical overview
and new directions for community-based tourism. In Routledge handbook of
tourism in Africa (pp. 220-232). Routledge.
Egamberdiyeva, G.A., 2019. NEW DIRECTIONS IN THE DEVELOPMENT OF
TOURISM IN THE REPUBLIC OF UZBEKISTAN. Theoretical & Applied
Science, (6), pp.211-220.
Strength Weakness
Market related knowledge and personal
experience
Bio hazard cleaning and infection control
training
High quality and full package service.
Easy to understand business model
Lack of staff members
Quality dropping
Opportunity Threat
Emerging marketing trends
expansion opportunity for business
Adding laundry service
Competition
Price dropping
pandemic increase cost due to extra safety
measures.
overview of organization
London Deluxe is a business that is based in
London and providing products and service
according to demand of products. It is
focusing on providing cleaning services to
its customers in different areas of London. It
is focusing on providing cleaning of
housing, apartment hotels, AirBnb Flats,
holiday lets and others. Services offered by
this organisation to its customers includes
monitoring of booking function from
different booking platforms, offering
material for cleaning, arranging cleaning
services with cleaners, arranging delivery of
linen from other organisation, taking care of
changes in line, regular safety, deep
cleaning of flat in around every 6 months.
Focus of this business is on providing
effective customers service that allow them
to retain customers in business for term. It
is also a business that is also offering
organisation of accessing of properties
through use of key nest or lock boxes.
Goals refers to set target in business or
individual plan that can be attained for
specific period of time. These goals can be
divided into long term and short term
goals and allow firm to take measurable
actions. Some of long term and short term
goals of London Deluxe are mentioned
below:
• To develop position of most
recognisable organisation in London for
Apartment cleaning services.
• To expand operation of business in
future period of time through franchising
method
• To develop competitive position of
form and also to increase profit of firm.
• To make business plan more unique by
offering full package services.
• To offer good quality of services in
At least five goals of
organisation, including short-
and long-term goals
Operational issues that ensure the
organisation’s sustainable growth:
London Deluxe is a business that is providing good
quality of products and service to its customers. Aim of
service is also to provide high quality of services to its
customers without involving to its customers.
London Deluxe is a business that is offering infection
control as well as bio hazards training and certification
to its employees in order to create positive impact over
health of client and employees. Adoption of these
practices in business also provide them opportunity to
create positive impact over environment.
It is a business that is focusing on solving problem faced
by society for cleaning. It is important to maintain
cleanliness in area a person live in for purpose of
enhancing health.
Impact of operations on the environment and
the CSR activities:
vision of the organisation
Vision of London Deluxe is to provide full
package services to its client without
involving client in whole process of cleaning
outline the organisational values that
support the vision
For attaining vision of company, firm needs
to offer services to customers that will
enhance their experience. Also focus of
company is to maximise satisfaction of
client and for this they are making efforts to
avoid involvement of client. Involvement of
client may disturb them and also create
negative impact over experience of
customer regarding products and service.
There are different component of firm that
create values for business to attain its
vision. One of these component is
knowledge of service and service in field. It
allow firm to build prior understanding that
allow them to get various benefits in market.
Another important component is it is
providing high quality of service that will
New directions in tourismfor third world development