Qatar Tourism Management: Advantages and Disadvantages of Partnerships

This report provides an analysis of tourism management and planning in Qatar, focusing on the advantages and disadvantages of public-private sector partnerships. It examines Qatar's strategic approaches to tourism development, including infrastructure projects, economic diversification, and the impact of hosting events like the FIFA World Cup 2022. The report identifies key stakeholders such as the government, local businesses, and international organizations, highlighting the benefits of collaborative planning in stimulating market growth and addressing development barriers. It also explores customer service strategies and provides recommendations for improvement. Furthermore, the report discusses the challenges associated with these partnerships, including potential risks and human rights concerns, offering a comprehensive overview of Qatar's tourism landscape and its future prospects.

Tourism management planning has given impact on
the existing and future development growth.
Planning is necessary for all the kinds of
management task that helps to motivate the people
into more appropriate manner and growth. There are
different approaches of planning that helps
stakeholders to gain some benefits and effective
result outcomes. List of Qatar Stakeholders are
government, national organisations, local private
business and foreign international organisations,
foreign workers, native population etc.
Different Approaches to Planning Tourism of
tourism developments through stakeholders can
benefits.
Build up a Gigantic building: Qatar built a huge
building for the purpose of US military to give them
a security. The reason behind this approach is to
explore the security level of the country to safe the
population. This approach also encourages travellers
to visit Qatar destinations.
It is the process of tourism planning refers to the
important tool for destination and its inhabitants.
Through increment, Qatar might have different
benefits in terms of stimulate market growth,
economic benefits and also helping in reducing the
barriers in development. Such as Qatar was selected
to host FIFA for the 2022 World Cup in December
2010. This opportunity helps to boost the profit of
Qatar airways to get the position of 1-2 in across the
world. Through, In world map, every day it connects
more than 150 destination that attract number of high
tourism and development opportunity for the Qatar.
Diversity its Economy : Qatar adopts the measure in
1998 in order to keep maintained the culture of
diversity where government built up the education
centres with European universities. it is another
approach of Qatar Conventional planning is the often
used by the effective management task planning.
This planning has been done on the basis of
evaluation in terms of internal and external planning
process.
Tourism and hospitality development : it is the
another approach of planning tourism development
refers to the top to down planning together with
bottom to up
In this development approach Qatar helps to
enhance the profit of hospitality industry through
hosting a FIFA 2022 world cup in Asian games.
The main purpose of this approach is to specify or
identity the market oriented that helps to providing
the right product for the consumer. This process
helps Qatar government or the tourism company to
get higher level of client attraction, huge facilities
or might be growth in demand as well. Such as
Qatar has taken different methods in order to
diversify the economy. Besides, In 1998, Qatar
also develop the massive campus or research
centre to develop more new findings.
Diversification of the whole economy in 2003: In
this next approach of Qatar has showing that,
Qatar formed a Sovereign wealth fund to invest in
different diversified sectors which called as a
Qatar Investment Authority”. That helps country
banking in terms of heavy investment. Through
this government get benefited to maintained the
profit level. This planning helps to maintained the
balance between both positive and negative effects
of tourism. The full participation of local
community of Qatar can helps to keep the good
control of tourism industry in order to get the
better tourism development growth.
On the basis of above following planning
approaches of tourism helps Qatar to build up the
better tourism development market. Through
applying effective planning approach can help
National government of Qatar to make appropriate
policies or attractive infrastructure facilities of
good roads, railways, ports etc. likewise, with the
help of reducing challenges through planning
approaches local government can more focused on
supporting tourism management.
Employees and professionals can also
motivated by applying the productive plans and
strategies to grow tourism development process.
Such as Hotels in Qatar are get in to the process of
new green agenda that has all the hallmarks of a
meaningful sustainable movement. This new
innovation led by Qatar also generated different 17
shopping mall and 7 soups as the major attraction
purposes of shopping.
Advantages and disadvantages of
public/private sector tourism
planning partnerships
By getting funds from government
and support of strong finance is
helpful for tourism country to take
some new measures and strategies for
the further development process.
International businesses sometimes
help to local businesses and the
government as well. It helps to
provide different opportunities and
threats for the local business or
people. Partnership is the way of
approaching new opportunities and
growth.
Advantages of Public-Private
partnership
Better infrastructure solutions are
provided by them than an initiative
that is entirely public or wholly
private. Each individual does what it
does best.
They result in quicker project
completion and decreases delays on
infrastructure projects by including
time to time completion.
Public and private partnership's return
on investment, is greater than all
private or all government firms.
Disadvantages
The disadvantages of public-private
partnership include problems for the
private sector, who simply expects to
be compensated for accepting those
risks. As a result, this can raise
government costs.
Another, disadvantage of the
partnership is human right abuses,
exploitation of foreign workers. Such
as due to failure of 2022 world cup
could prove that, efforts are not
matched to the Qatari society. Due to
which society has facing several
issues.
TOUR OPERATIONS MANAGEMENT

Customer service strategies can be applied in organisation to develop customer experience by
developing vision and objective by being customer-centric and establish how customer perceive
the standard. Also, they need to identify business process that impact on customer satisfaction and
implement technologies to meet customer satisfaction. Following are some recommendation for
improvement:
 Thomas Cook can enhance customer service strategies by cater to their customer.
 They should also give customer a way to provide feedbacks and thoughts what they feel
about the services.
 Organisation can build an incentive and reward system for their employees into customer
service strategy that will encourage them to provide more better services to the guests.
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Homburg, C., Jozić, D. and Kuehnl, C., 2017. Customer experience
management: toward implementing an evolving marketing
concept. Journal of the Academy of Marketing Science. 45(3). pp.377-
401.
Kumar, V. and Reinartz, W., 2018. Customer relationship management:
Concept, strategy, and tools. Springer.