Tourism in Host City: A Study on Berlin's Impact and Strategies

This research report investigates the role of tourism in Berlin, Germany, focusing on its impact on the host city. The study identifies both positive and negative consequences of tourism, including economic benefits, cultural diversity, over-exploitation of resources, and environmental concerns. It examines the challenges Berlin faces in managing tourism, such as resource management and negative environmental impact, and proposes strategies for enhancing tourist traffic while mitigating negative effects. The research employs primary data collection through questionnaires and secondary data from books and journals. Ethical considerations, such as informed consent and confidentiality, are addressed. A Gantt chart outlines the project's timeline, and the report reflects on the development of professional skills, including communication, time management, and research abilities. Desklib offers this report as part of its collection of student-contributed assignments.

Research Project

Table of Contents
1. REPORT TITLE..........................................................................................................................1
2. BUSINESS CONTEXT...............................................................................................................1
Overview of the Project..........................................................................................................1
Background of the Project......................................................................................................1
3. PROJECT QUESTIONS.............................................................................................................2
Research Questions................................................................................................................2
4. CURRENT AND PRELIMINARY RESEARCH.......................................................................2
Overview of the Literature.....................................................................................................2
5. METHOD OF INQUIRY ...........................................................................................................3
6. ETHICAL ISSUES......................................................................................................................3
7. PLANNING.................................................................................................................................3
Gantt Chart.............................................................................................................................3
8. PROFESSIONAL AND CAREER DEVELOPMENT SKILLS.................................................5
REFERENCES................................................................................................................................6

1. REPORT TITLE
Role of Tourism in Host city. A study on Berlin
Aim
To study the Impact of Tourism on Host City.
Objectives
 To identify the Positive and Negative Impact of Tourism on Host city.
 To Examine the Challenges Faced by Host city.
 To Identify the Ways through which Tourist Traffic in Berlin can be enhanced.
 To Examine the Ways to deal with Negative Impact of Tourism.
2. BUSINESS CONTEXT
Overview of the Project
Tourism relates to those activities of people in which they stay at different places outside
their own common environment and places where they live (Cocola-Gant, 2018). The following
research proposal is based on the topic of Tourism in Berlin, Germany. Berlin is counted under
top tourist places in the world which is the main attraction point for tourists, as there are not only
a single point of attraction but every place have its own history. So the focus of this research
proposal is made on the discussion of tourism in Berlin with the help of Literature Review
covering challenges, ways to increase Tourist Traffic, positive and negative impact of Tourism
and many more. The discussion about methods of investigation/enquiry, ethical will be presented
along with the Gantt Chart. Lastly, the discussion of professional and career development skills
will also be done.
Background of the Project
The following proposal is focused on Berlin which is the capital city of Germany. It is
also the city's largest city with a number of tourist places, the main point of attraction. Some
examples of these attraction points are cultural fair, world famous Berlin Opera, Berlin
Philharmonic Orchestra (Schmiz, 2017). Along with this, it has hundreds of art galleries, events,
museums, UNESCO World Heritage Site. The Berlin Wall is also good visiting point for
tourists, despite of fact of devastation caused during World War II but the destruction caused was
rebuilt and covered and is celebrating its success acknowledging the dark past of the city.
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3. PROJECT QUESTIONS
Research Questions
 What are the Positive and Negative Impact of Tourism on Host city?
 What are the Challenges Faced by Host city?
 By which Ways through which Tourist Traffic in Berlin can be enhanced?
 Define the Ways to deal with Negative Impact of Tourism?
4. CURRENT AND PRELIMINARY RESEARCH
Overview of the Literature
Tourism is the concept which is related to roaming to different places and for various
purposes such as entertainment, recreational purposes, research and many more. Berlin is a
tourist place and have many popular tourist places which makes the people attracted towards this
place (Dredge and et. al., 2016). There are many positive and negative impacts of these Tourism
on the city such as in the positive impacts it is included about the increase in revenues, increase
in GDP of the city, cultural diversity and many more (Novy, 2017). Along with positive, there
are also some negative impacts as well such as over exploitation of natural resources, more
wastage, and many other related problems could arise that will impact negatively on the nature
and environment of the city (Schäfer and Hirsch, 2017). In this way, there will be positive as
well as negative impact created on the city. There will also be some challenges related to
Tourism which Berlin will faced such as management of natural resources which has been
caused due to increased number of tourists and this has increased the use of natural resources
impacting negatively on the environment and created challenge to deal for Berlin (Wang and et.
al., 2016). So it is essential for the city to adopt suitable strategies that could help in the growth
and development of the city in way which not only prevents it from being over exploited but also
helps in increasing the number of tourists in city. It will also be suitable for Germany to adopt
some measures with the help of which negative issues confronted could be resolved and also the
negative impacts caused due to increase in tourism could also be eradicated. This will help Berlin
in having sustainable growth in respect of Tourism along with maintaining proper natural
resources without any exploitation and other related issues (Postma and Schmuecker, 2017).
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5. METHOD OF INQUIRY
Data collection is a term which relates to analysing and evaluating data collected in order
to conduct the research so that it could be completed in an effective and efficient way. So there
are mainly two types of data collection methods which are Primary and Secondary Sources.
Primary Sources are those sources of data collection in which the data has been collected from
the first hand and having no existence at all before the collection such as the preparation of
questionnaires, surveys, observations (Senyo, Addae and Boateng, 2018). On the other hand,
secondary sources of data relates to data which has been collected from some already published
sources such as books, journals, articles ,etc. In this proposal, use of questionnaire will be done
as primary source and the use of books and journals will be done in secondary sources. With the
help these data, it will be possible to real opinion of respondents in primary sources and in
secondary, it will be possible to get relevant, accurate data from authentic sources in order to
increase reliability and accuracy of the research.
6. ETHICAL ISSUES
Ethical Issues in conducting this research proposal are related to inform consent which
has become an ethical issue because in case respondents are told about the purpose of research
than there are chances of influencing their decisions and may lose their interest (Battiste, 2016).
Another ethical issue is related to confidentiality which the respondents could also reveal and it
will could not become possible to conduct research in an ethical way .
7. PLANNING
Gantt Chart
It refers to the graphical representation of different activities of the project schedule in
order to make simpler and easier to perform the different tasks of the research proposal.
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8. PROFESSIONAL AND CAREER DEVELOPMENT SKILLS
With the help of this research proposal, it will be possible for me to develop good
communication, time management, creativity, research skills that could help me in fostering the
speed of development of my career.
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REFERENCES
Books and Journals
Battiste, M., 2016. Research Ethics for Chapter Protecting Indigenous Knowledge and Heritage.
Ethical futures in qualitative research: Decolonizing the politics of knowledge. 111.
Cocola-Gant, A., 2018. 17. Tourism gentrification. Handbook of gentrification studies, p.281.
Dredge, D. and et. al., 2016. The impact of regulatory approaches targeting collaborative
economy in the tourism accommodation sector: Barcelona, Berlin, Amsterdam and
Paris. Impulse paper. (9).
Novy, J., 2017. The selling (out) of Berlin and the de-and re-politicization of urban tourism in
Europe’s ‘capital of cool’. Protest and resistance in the tourist city, pp.52-72.
Postma, A. and Schmuecker, D., 2017. Understanding and overcoming negative impacts of
tourism in city destinations: conceptual model and strategic framework. Journal of
Tourism Futures. 3(2). pp.144-156.
Schäfer, P. and Hirsch, J., 2017. Do urban tourism hotspots affect Berlin housing rents?.
International Journal of Housing Markets and Analysis. 10(2). pp.231-255.
Schmiz, A., 2017. Staging a ‘Chinatown’in Berlin: The role of city branding in the urban
governance of ethnic diversity. European Urban and Regional Studies. 24(3). pp.290-
303.
Senyo, P. K., Addae, E. and Boateng, R., 2018. Cloud computing research: A review of research
themes, frameworks, methods and future research directions. International Journal of
Information Management. 38(1). pp.128-139.
Wang, X. and et. al., 2016. How smart is your tourist attraction?: Measuring tourist preferences
of smart tourism attractions via a FCEM-AHP and IPA approach. Tourism
Management. 54. pp.309-320.
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